BrandPilot AI, a Toronto-based provider of AI-powered influencer marketing solutions, launched Spectrum IQ, a web application designed to streamline the influencer marketing process. The platform integrates search, analysis, and campaign execution functions for brands of varying sizes.

Spectrum IQ’s AI-driven technology enables users to search for influencers based on demographics, interests, and engagement rates. The tool provides detailed influencer profiles, including performance data and audience insights. It also offers end-to-end campaign management capabilities, from brief distribution to progress tracking and results measurement.

“With Spectrum IQ, brands can now find, manage, and measure their influencer marketing campaigns all in one place,” said BrandPilot AI CEO Brandon Mina.

The platform’s key features include:

1. Customizable influencer search based on multiple criteria
2. Comprehensive influencer profiles with performance metrics
3. Complete campaign management tools

BrandPilot AI positions Spectrum IQ as an all-in-one solution for influencer marketing, addressing the needs of brands seeking to optimize their campaigns. The platform is available, and additional information is accessible on the company’s website.