Tech

partnrUP Rebuilds Platform to Automate the Manual Work Behind Creator Campaigns

Boston-based creator marketing platform partnrUP.ai has announced a platform rebuild, using AI agents to automate work...

Technology

Fairing, Podscribe Partner to Bring Show-Level Attribution to Podcast Advertising

Fairing, a customer attribution platform, and Podscribe, an IAB-certified podcast measurement provider, announced a partnership that...

Commentary

Rumble Lands WWE Main Event as New Streaming Home Beginning October 14

Rumble will become the new streaming home of WWE Main Event beginning October 14, under a...

Commentary

Creator Economy Event Calendar – September 28, 2026 – Advertising Week New York, Content Marketing World, and VidSummit

This issue’s Creator Economy calendar spans nine events from September 29 through October 13, 2026, with...

Talent Collectives

Red Seat Ventures Backs Top Creators to Build a Cross-Platform Media Network

Red Seat Ventures debuted at No. 4 on the Edison Podcast Ranker by total reach this...

Platform

Temu Shuts Down Fake Influencer Network on Meta After Fortune Investigation

Temu has largely stopped funding a network of fake influencer accounts on Meta’s platforms in the...

Platform

LinkedIn Trials a ‘Network’ Tab in Bid to Revive Engagement Between Connections

LinkedIn is testing a new “Network” tab that would show users a feed made up entirely...

Commentary

Chicago Weighs Disclosure Rules for Paid Political Influencer Posts

Chicago Alderman Matt Martin has introduced a proposal that would require political committees and the influencers...

Platform

YouTube, Coachella Extend Exclusive Livestream Partnership Through 2030

YouTube and Goldenvoice have renewed their exclusive global livestream and content partnership for the Coachella Valley...

Platform

Minecraft Developer Outlines Vision for a ‘Creator Platform’

Mojang Studios, the Microsoft-owned video game developer behind Minecraft, used the fall 2026 edition of Minecraft...

Commentary

Kuwait’s New Digital Commerce Law Requires Businesses to Keep Influencer Records for Five Years

Kuwait has enacted a Digital Commerce Law that requires businesses using influencers to retain all records...

Commentary

Clipping 101: Inside the Clipping Economy

You have probably heard of the concept of clipping. You have definitely seen it. A podcast...

Brand

Dhar Mann Studios and Invisalign Campaign Surpasses 70M Views

Dhar Mann Studios and Invisalign have reached more than 70 million total views globally on their...

Platform

Irish Regulator Opens Investigation Into X Over Age Verification

Ireland’s media regulator Coimisiún na Meán has opened a formal investigation into X over concerns that...

Commentary

Trusted Creator Recommendations Make Consumers 2.5 Times More Likely to Buy, Report Finds

Consumers who say they trust creator recommendations are 2.5 times more likely to make a purchase...

Platform

X Rebuilds Livestream API to Let Third-Party Platforms Manage Full Broadcast Lifecycle

X has rolled out a rebuilt Livestream API that lets authorized third-party applications and services create...

Brand

Samsung TV Plus Launches Fearne Cotton, JOE Media, and Golf Life Channels as Part of International Creator Expansion

Samsung TV Plus, the subscription-free streaming service built into Samsung Smart TVs, has added new creator-led...

Agency

Crooked Media Adds ‘Adam Mockler,’ ‘The Argument,’ and ‘Weekly Skews’ to Political Podcast Ad Sales Network

Crooked Media has added “Adam Mockler,” “The Argument,” and “Weekly Skews” to its political podcast and...

Influencer

Sports Creator Kinsey Wolanski Signs With CAA

Sports media creator Kinsey Wolanski has signed with CAA for representation, per The Hollywood Reporter. Wolanski,...

Platform

TikTok One Adds AI Creator Search, Faster Payments, and a Label for Vetted Creators, Showcased at Its LA Creators Summit

TikTok used its Creators Summit in Los Angeles on Thursday, September 24, to walk brands and...

Tech

Later Integrates YouTube’s Creator Partnerships API, Joins Expanding Partner Directory

Later has integrated YouTube’s Creator Partnerships API into its Influencer Marketing platform, adding first-party YouTube audience...

Strategy

Teachable Bets That Owned Revenue Will Outlast Brand Deals as Creators Scale

A brand deal validates a creator. It does not, Olivia Owens argues, build a business. As...

Platform

LTK Unifies AI Search, Creator Discovery, and Chatbot in New Search Tab 

Creator commerce platform LTK has launched a new “Search” tab in its app that unifies interest-based...

Agency

NewGen Named Reebok’s TikTok Agency of Record Across the UK, Germany, and France

Social-first creator agency NewGen has been appointed TikTok Influencer Agency of Record for Reebok across Germany,...

Agency

The North Face Expands SAMY Remit to Lead European Influencer Strategy

The North Face has appointed SAMY, the global social-first agency that already serves as its social...