Tech

Podstock Launches AI Agent to Automate Analytics and Campaign Operations for Podcast Networks

Podcast analytics company Podstock has launched Agent, an AI-powered assistant built into its platform to automate...

Commentary

The 10 Fastest-Growing UK Instagram Accounts of February 2026

Olivia Dean added more than 1 million Instagram followers in February 2026, leading a list dominated...

Strategy

Why a Former Tech Strategist Is Building the Infrastructure UGC Creators Never Had

User-generated content (UGC) has quietly become one of the most effective conversion tools in digital advertising....

Influencer

YouTuber Ben Azelart Expands to Living Room Screens Through Play.Works Network

Connected TV platform Play.Works has announced the addition of Ben Azelart to its CTV network, bringing...

Agency

India’s Concept Group Enters Influencer Marketing With Puzzle Media Launch

Concept Group, an Indian independent agency network, has launched Puzzle Media, a dedicated Influencer Marketing vertical...

Brand

Samsung Brings 140 Influencers to San Francisco to Launch Galaxy S26 Ultra Through Creator-Led Campaign

Samsung Electronics hosted 140 influencers from 35 countries at its #TeamGalaxy Connect 2026 event in San...

Tech

Podscribe Launches AI Chatbot, Revamps YouTube Conversion Modeling for Podcast Advertisers

Podcast and audio ad measurement platform Podscribe has rolled out a revised measurement system for podcast...

Tech

Dolphin, DealMaker Team Up to Help Creators Turn Audiences Into Investor Communities

Creators have proven they can launch products. Raising the money to build those businesses remains a...

Agency

Meraki Group’s Vivian Kwan Explains How Her Agency Protects Creators’ Voices Beyond Brand Deals

Vivian Kwan entered the talent management business from the creator side of the table. After experiencing...

Agency

re:act: Tom Stone’s Social-First Agency Built to Align Creators, Creative, and Paid Media

Tom Stone believes many brands misunderstand how social media actually works. After years of working in...

Agency

How Dubai Agency Yamammi Is Building Creator Infrastructure for Luxury and D2C Brands

Yamammi, a Dubai-based Influencer Marketing and UGC (user-generated content) agency founded in 2024, was created to...

Strategy

Creator Marketing Strategist Ryan To to Brands: Stop Briefing Creators Like Ad Agencies

Most brands entering the Creator Economy arrive with the same instinct: find the biggest influencer, hand...

Commentary

Replying to Comments Boosts Social Media Engagement Across All Major Platforms, Data Shows

Creators and brands that reply to comments on their posts consistently outperform those that do not,...

Agency

Play.Works Pushes Creator Content Into the Living Room With ‘Law By Mike’

Play.Works has launched “Law By Mike,” the legal education creator with more than 17 million YouTube...

Agency

Edelman’s Brooks Miller Says Brands Must Prepare for the ‘Creator Opinion Layer’ of the Internet

Public opinion was once formed in newspaper columns and television broadcasts. Today, according to Brooks Miller,...

Tech

Loti AI, Underscore Talent Partner to Defend Creator Likeness in the Age of Deepfakes

Deepfakes were once framed as a future problem. Today, they represent an operational risk for agencies...

Agency

Residence CFO Wade Milne on Building a Creative Network and Why Social Is the Industry’s Fastest-Growing Sector

For Wade Milne, the rise of the Creator Economy and the shift toward social-first marketing represent...

Influencer

Zareefa Ahmed’s Second Life: Motherhood, Millions of Followers, and a Brand Built From Ritual

Zareefa Ahmed built a beauty brand the long way. Long before a banana peel video reached...

Commentary

Travel Destination Marketers Boost Influencer Budgets Even as Attribution Gaps Persist, Survey Finds

Ninety-two percent of destination marketing organizations (DMOs) are maintaining or increasing their Influencer Marketing budgets in...

Commentary

Indonesia to Ban Social Media Access for Under-16s

Indonesia will restrict children under 16 from accessing social media and other online platforms starting March...

Influencer

Streamers Valkyrae, Squeex Announce NYU Game Center Scholarship During Surprise Guest Lecture

Streamers Valkyrae and Squeex announced the Squeex Scholarship at New York University’s Game Center during a...

Commentary

Vanity Fair Bets on Newsletter Boom With New Subscriber-Only Roster

Vanity Fair has launched four new subscriber-only newsletters, expanding its direct-to-reader offerings as legacy publishers across...

Influencer

Courtney Michelle on Turning Relatable Chaos Into a Comedy Career Online

For more than a decade, Courtney Michelle thought she was building a career as a dramatic...

Influencer

KSI Buys Into English Soccer Club Dagenham & Redbridge FC, Orders Docuseries on Ownership Journey

British YouTuber KSI has acquired a minority stake in Dagenham & Redbridge FC, a sixth-tier English...

Platform

Trump, Bondi Sued Over TikTok Deal, Investors Allege ByteDance Retained Prohibited Control

Two California investors filed a petition in the U.S. Court of Appeals for the District of...