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Agency
Pamela Zapata On Why Representation Still Shapes Outcomes In Creator Management
February 3, 2026The creator economy has become more structured over time, shaped by metrics, dashboards, and performance benchmarks....
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Influencer
KPassionate: How Kristyn Plancarte Turned Marine Biology Into A Content Creator Platform
February 3, 2026Kristyn Plancarte approaches content creation the same way she approaches marine biology: with patience, curiosity, and...
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Influencer
From Solo Dinners To Sold-Out Camps: Liv Schreiber Bets On In-Person Community In A Digital Economy
February 3, 2026Liv Schreiber moved to New York City at 21 and did what many new arrivals do....
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Commentary
How Mateusz Karbowy Turned Extreme Discipline Into A Credibility-First Creator Brand
February 3, 2026A professional firefighter with the Polish State Fire Service, a competitive athlete, and the creator behind...
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Influencer
How Kelsi Davies Turns Paranormal Content Into A World Her Audience Calls Home
February 3, 2026Kelsi Davies does not think of her audience as numbers. She thinks of them as people...
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Commentary
Marketing Leaders Prioritize Cultural Relevance Over Reach As AI Investment Surges, Report Shows
February 3, 2026Global marketing executives are shifting their strategic focus away from reach-based metrics toward cultural relevance and...
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Agency
Influencer Marketing Agency Open Influence Elevates Maggie Reznikoff To Chief Client Officer
February 3, 2026Open Influence announced the promotion of Maggie Reznikoff to Chief Client Officer, elevating an eight-year company...
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Platform
Meta Expands AI-Powered Creator Marketplace With New Performance Prediction Tools
February 3, 2026Meta has expanded its creator marketplace globally and introduced new discovery features designed to help brands...
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Commentary
Voxtopica Launches Timbre Awards For Public Affairs, Democracy-Focused Podcasts
February 3, 2026Podcast agency Voxtopica announced the launch of The Timbre Awards, a podcast awards program recognizing public-interest...
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Brand
Expedia Taps Mattel’s Ken As Brand Ambassador For Super Bowl LX Campaign
February 3, 2026Expedia and Mattel announced a year-long partnership positioning fashion doll Ken as the travel company’s brand...
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Agency
CreatorX Signs ‘The Ebro, Laura, Rosenberg Show’ As Radio Veterans Transition To Independent Media
February 3, 2026Creator Exchange (CreatorX) will represent “The Ebro, Laura, Rosenberg Show” for advertising and monetization as the...
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Platform
Twitch Rolls Out Business Manager Access For Analytics, Sponsorship Management
February 3, 2026Twitch has introduced a new Business Manager role that allows designated collaborators to access analytics and...
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Influencer
Beyond The Reveal: Kiara Tymec Breaks Down Her Workshop Content Business
February 2, 2026Kiara Tymec builds objects that most brands would consider unrealistic on a production timeline: functional Iron...
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Influencer
Inside ProjectAir: How James Whomsley Built A YouTube Business By Pushing Engineering To Its Limits
February 2, 2026James Whomsley did not study engineering at university. He studied history. He describes himself as “always...
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Influencer
How Josh Zilberberg Built A Creator Business Where Personality Does The Heavy Lifting
February 2, 2026Josh Zilberberg is a Toronto-based creator whose rise did not follow a traditional influencer playbook. Before...
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Tech
How Logically AI Is Turning Narrative Intelligence Into A Decision Layer For The Creator Economy
February 2, 2026Logically AI is a UK-based decision intelligence company that helps government agencies, enterprises, and brand-facing organizations...
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Influencer
From Wall Street To Viral Comedy: How Andrew Meng Rebuilt His Career In The Creator Economy
February 2, 2026Andrew Meng built his career by doing everything he was supposed to do: studying electrical engineering,...
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Influencer
Why Brielle Asero’s Blunt Take On Work, Burnout, And Early Adulthood Resonated Across TikTok
February 2, 2026Brielle Asero gained her following by saying the quiet part out loud. At a moment when...
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Platform
OnlyFans Seeks Majority Stake Sale At $5.5B Valuation To Architect Capital
February 2, 2026OnlyFans is in exclusive talks to sell a majority stake to Architect Capital, a San Francisco-based...
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Commentary
Livestreaming Platform Kuaishou Fined $3.7M For E-Commerce Violations In China
February 2, 2026Chinese regulators imposed a 26 million yuan (~$3.7 million) fine on Chengdu Kuaigou Technology, a unit...
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Commentary
India To Equip Over 15,000 Schools, Colleges With Animation Labs To Meet Creator Economy Demand
February 2, 2026The Indian government announced plans to establish animation and content-creation laboratories in 15,000 secondary schools and...
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Influencer
Dhar Mann Partners With Old Navy On Creator-Led YouTube Series
February 2, 2026A collaboration between creator Dhar Mann and Old Navy has moved from a live brand experiment...
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Commentary
Creator Marketing Volume Fails To Drive Attention As Brands Expand Programs, Report Finds
February 2, 2026Brands expanded their creator marketing programs in 2025, but increased participation failed to translate into stronger...
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Commentary
Creator Partnerships Top Brand Priority As Ad Spending Shifts Toward Retention
February 2, 2026Creator and influencer partnerships have emerged as the top advertising priority for 2026, as brands recalibrate...
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Commentary
How Brands Can Win Big Cultural Moments Like The Super Bowl With Creators: 48 Experts Weigh In
January 30, 2026For decades, major cultural events – from the Super Bowl and the World Cup to award...
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