Brand
All About The Priceless Influencer Program
Priceless is an online e-commerce store offering trendy outfits for teens and women.
The brand has capitalized on Millennials and Gen Z’ers due to their insatiable passion to keep up with fashion trends.
If you’re a fashion or lifestyle influencer then becoming a Priceless ambassador is definitely something you should consider.
In this guide, we’ll be taking a look at the Priceless affiliate program and all the ways to partner with the fashion-forward brand.
What is Priceless?
Priceless is headquartered in Phoenix Arizona but has customers all over the globe. The popular e-commerce store was established in 2013 and sells clothing, accessories, and shoes for women and teens.
The brand states that they focus on club-appropriate trendy outfits, so it’s no wonder they’ve grown rapidly since its launch.
The company first set up its Instagram account in 2013 and began gaining large amounts of followers immediately. Now, over a decade later, that number has grown to an astounding 1 million on IG alone.
The target market focuses on is females between the ages of 14-35 who enjoy fashion and love keeping up to date with trends. Millennials and Gen Z’ers live and breathe social media, and wouldn’t be seen dead wearing the same outfit twice, let alone posting about it!
The brand has always focused their efforts on producing aesthetically pleasing and good content that would help to capture the interest of its audiences and increase their reach.
So, now that we know a little bit more about its origins and marketing audience, it’s time to find out how you can go about joining their affiliate program.
Who are the brand ambassadors?
The Priceless affiliate program has always been a popular option amongst lifestyle and fashion content creators because it gives them the freedom to make a living doing what they love and posting on-trend fashion finds with their followers.
If this sounds like you then keep reading to find out all the juicy details!
In the past, the brand has partnered up with macro and micro-influencers from all over North America. We’ll be checking out partnership examples a little later in this guide so that you can get a better idea of what type of content the brand is looking for and gather some inspo.
What are the Influencer Requirements?
So now for the part you’ve been waiting for!
The truth is, we struggled to find any information about partnerships on the website. But, it’s more than likely that the company is open to collaborating with influencers, it’s just a case of reaching out to the brand via email. Because, seriously, who wouldn’t want to receive some Priceless outfits to sport on the gram?
Now, when it comes to the affiliate program this is what we found:
The brand doesn’t disclose what their requirements are for joining the program. The brand uses a third-party website called ShareASale to host and manage its affiliate marketing. We’re assuming that – like with many other affiliate programs – brand representatives review each application on a case-by-case basis to see whether the influencer would be a good fit.
The affiliate program offers the following perks:
- A commission % of sales
- A X-day cookie period
How You Can Promote Its Products
If you want to become a successful Priceless affiliate then the best thing you can do is focus your efforts on creating content. Authenticity is key, so make sure you find the balance between producing high-quality content that’s not over-staged.
The days of utopic influencer content are long gone, and nowadays sharing unfiltered and authentic content is KING. We can thank Gen Z for breaking the social media norms and paving a way for everyone to be unapologetically themselves online.
Let’s take a look at some post examples from content creators.
How Influencers Promote Priceless on Youtube
Fashion hauls are not in short supply on Youtube, and this is a great way for you to promote the brand products effortlessly to your audience.
In the case of Priceless, most of the content on Youtube has been shared by micro-influencers and UGC creators. Each creator takes the time to walk their audience through a clothing haul, highlighting the item’s key features and in some cases trying on the outfits.
One thing that all of the videos have in common is that the creators have shared their affiliate links and discount codes in the video’s description.
This just goes to show that you don’t need a large audience to get started! If you’re someone who is just starting out or has a smaller following then don’t worry, start creating content where you can share your affiliate codes with your audience and watch those commissions start to slowly trickle in, at the same time as growing your audience.
How Influencers Promote on Instagram
Some of the most recent influencers to have been featured on the brand main account include:
Reilly Johnson is a fashion influencer based in Austin, Texas with 37 thousand followers on the gram.
Reilly loves to share fashion and style inspo with her audience, and in her recent haul, she does just that!
Next up we’ve got chelc.smith, an LA-based fashion and beauty content creator with 50 thousand followers.
According to Chelsea, her content consists primarily of style, skincare, wellness, and decor.
In her reel, she can be seen crossing the road sporting the brands ‘angelina dress’ and ‘hailey blazer’.
Lastly, we’ve got trulyleesh a New Jersey-based micro-influencer with 24 thousand followers on IG.
Alysha likes to share petite style inspo with her audience. In her recent reel, she can be seen trying on different outfits that fit the theme of “desk till dusk” and shows her audience how they can transition their outfits seamlessly during the Spring season.
How Influencers Promote Priceless on TikTok
On TikTok, the content being created by Priceless ambassadors is similar to what we can find on Youtube, except the videos are shorter and straight to the point.
These are the forms of content that you should focus on creating if you sign up for the Priceless affiliate program.
Here we’ve got avalon456 a content creator with a little over a thousand followers on TikTok.
In her Priceless haul, she can be seen emptying the contents of a box onto her bed and showcasing the products one by one to her audience.
Next up we’ve got gabidaiagi a fashion influencer with a million followers on TikTok who loves to share her latest finds with her audience in the form of hauls and try on.
In her recent Priceless sponsored post Gabi shares a try-on video that’s edited to perfection. She can be seen sporting different outfits, but what’s great is that each transition is seamless.
Lastly, we’ve got masonanneoglesby a fashion and lifestyle influencer with a little over 85 thousand followers on TT.
In her video, Mason can be seen trying on different Priceless items of clothing while standing in front of her mirror. The video’s aesthetic is beautiful and Gabi made sure to film at the best time seeing as the lighting is ideal.
Conclusion
Becoming a Priceless brand ambassador and being accepted into their affiliate marketing program is perfect for you if you’re a fashionista, who loves to keep up with trends.
Simply follow the advice we’ve outlined in this guide to get started and apply to their program so that you too can begin earning an income doing what you love – creating fashion content!
