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Platform
Sneak Peek Into The Toolbox Of Meta’s Upcoming ‘Edits’ Video App
March 10, 2025Meta is preparing to launch Edits, a new mobile video creation application designed specifically for content...
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Commentary
UTA Sports Teams Join Forces With Teamworks Influencer For NIL Initiative
March 10, 2025The University of Texas at Arlington has launched the Makin’ Bucks Exchange program in partnership with...
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Platform
TikTok Ad Spend Expected To Surpass $30B Despite Legal Challenges
March 10, 2025TikTok is on track to generate $32 billion in global advertising revenue in 2024, representing a...
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Platform
Trump Signals Likely Extension of TikTok Sale-or-Ban Deadline If Acquisition Talks Stall
March 10, 2025President Donald Trump indicates he would “probably” extend the April 5 deadline for TikTok’s sale if...
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Platform
Albania Imposes One-Year Ban On TikTok Following Youth Violence Worries
March 10, 2025Albania’s government has implemented a 12-month shutdown of TikTok, citing concerns over the platform’s role in...
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Agency
Dogfluence: An Influencer Marketing Platform Championing Man’s Best Friend
March 10, 2025Over half of Americans consider their pet just as important as the humans in their family...
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Agency
Linqia Unveils College-Focused Program For Scaling Social Media Campaigns
March 7, 2025Linqia, an influencer marketing agency, has launched “Linqia Campus” in partnership with REACH and Home From...
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Platform
TikTok’s Irish Arm Faces Potential 300-Employee Layoff
March 7, 2025TikTok Technology Limited has notified the Irish government of possible workforce reduction at its Dublin headquarters,...
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Brand
SanDisk Released Creator Line Of Storage Products For Photographers, Creatives
March 7, 2025SanDisk recently introduced five new storage products targeting professional photographers and content creators, with offerings ranging...
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Agency
Joybyte Secures Broader VeSync Mandate, To Spearhead Creator Partnership Strategy For Etekcity
March 7, 2025Joybyte has secured VeSync’s nod to be the lead influencer marketing agency for its Etekcity brand,...
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Technology
Portal A: Ushering In A Creative Renaissance In Digital Content
March 7, 2025The high influx of brand dollars into the creator economy poses a simple yet fundamental question:...
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Commentary
College Sports Sponsorships: Women Lead Brand Deal Volume While Men Command Higher Engagement
March 7, 2025A new report from athlete marketing intelligence platform Out2Win shows striking shifts in the college basketball...
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Influencer
Gianna Christine On Finding Success With High-Volume Content On Snapchat
March 7, 2025While many creators focus on highly produced and polished content, Gianna Christine has built a following...
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Agency
Lindsey Gamble On Creator Must-Have: A Business Mindset
March 7, 2025When TikTok disappeared for 12 hours during recent regulatory challenges, creators who had built empires on...
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Brand
The Science Behind Virality: FlightStory’s Systematic Approach To Creator Success
March 6, 2025With over 21 million followers and over one billion streams across platforms, “The Diary of a...
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Brand
Brands Balancing Human Connection And AI As Technology Adoption Grows
March 6, 2025AI adoption is accelerating across the creator economy, with 91% of brands now incorporating artificial intelligence...
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Platform
Meta, TikTok, Snap Question Logic Behind YouTube’s Exemption From Australia’s Youth Safety Measures
March 6, 2025Meta, TikTok, and Snapchat have launched a coordinated challenge against YouTube’s exemption from Australia’s upcoming social...
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Commentary
Legal Experts To Address Legal Complexities In The Creator Economy
March 6, 2025Four prominent intellectual property attorneys are set to share expertise on name, image, and likeness (NIL)...
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Talent Collectives
Music Artist-Influencer Platform VoxFeed Opens Door To Potential Buyers
March 6, 2025VoxFeed, a specialized influencer-marketing platform focused on music industry campaigns, is seeking acquisition as its lead...
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Agency
Authenticity Over Algorithms: GRAE Entertainment’s Content Strategy
March 5, 2025When a girl collecting yellow crayons of a specific shade garners millions of views on TikTok,...
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Platform
Reddit Co-Founder Alexis Ohanian Signs On To ‘The People’s Bid’ For TikTok
March 5, 2025Reddit co-founder Alexis Ohanian joins Frank McCourt’s effort to acquire TikTok’s U.S. operations, serving as a...
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Agency
Creator Ads Platform Billo Expands UGC Footprint To The UK, Canada, Australia
March 5, 2025Billo has extended its user-generated content (UGC) marketplace beyond the United States. The platform, which connects...
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Strategy
The Art Of Gaming Integration: How Livewire Is Elevating Brand Presence In Gaming
March 5, 2025Over three billion gamers spending two hours daily in virtual worlds represent an untapped marketing frontier...
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Talent Management
Grail: Stripping Creator Management Down To Its Core
March 5, 2025“We’re going to look after your dogs on the weekend. We’re going to be your best...
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Technology
Looking For Viral Influencers? Try Fohr’s New App That Touts ‘Creator Intelligence’
March 5, 2025Creator content performance has become increasingly unpredictable in recent years, with posts from the same account...
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