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Brand
Best Buy To Rollout Digital Storefronts For Content Creators, Influencers
March 12, 2025Best Buy plans to launch a program this spring enabling influencers and content creators to build...
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Technology
Out2Win Lands $1.3 Million In Seed Funding To Advance AI-Enhanced Athlete Marketing
March 12, 2025Athlete marketing intelligence platform Out2Win has secured $1.3 million in seed funding to expand its AI-powered...
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Platform
Ontario Schools Win Key Motion In Tech Company Lawsuits
March 12, 2025Ontario school boards have overcome a significant legal hurdle in their lawsuit against major social media...
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Platform
Trump Reveals Four Groups Are Involved In Potential TikTok Deal
March 12, 2025U.S. President Donald Trump says that negotiations are underway with “four different groups” interested in acquiring...
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Influencer
Influencer Soccer Charity Event Sells Out Wembley, Generates £4.7M, 17M+ Views
March 11, 2025The Sidemen Charity Match at Wembley Stadium on Saturday, March 8, raised £4,733,004 (~$6.1 million) for...
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Technology
AvatarOS Raises $7 Million Seed Capital To Develop AI Influencer Technology
March 11, 2025AvatarOS has closed a $7 million seed funding round led by M13 with participation from Andreessen...
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Platform
South Korea’s Educational Content Creators Get Boost From New YouTube Initiative
March 11, 2025YouTube is launching an “Education Expert Creator Support Program” in South Korea, partnering with the Teachers...
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Commentary
AiMCO’s Sold-Out Influencer Events Signal The Return To In-Person Connection, Beauty’s Digital Renaissance
March 11, 2025The Australian Influencer Marketing Council’s (AiMCO) recent beauty influencer breakfast sessions exposed the creator economy’s hunger...
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Brand
The Marathon, Not The Sprint: Matador Network’s Podcast Reveals The True Timeline of Creator Success
March 11, 2025Matador Network, a travel media company founded in 2006 with just $11,000, has survived where digital...
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Technology
Sprout Social Presents Rebranded Influencer Marketing Platform To Enhance Creator Partnerships
March 11, 2025Last month, Sprout Social rebranded its influencer marketing platform, formerly known as Tagger Media, to Sprout...
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Technology
Slushy: A Fan Site For New Creators To Earn Without Followers
March 11, 2025The creator economy, according to Slushy CEO and co-founder David Gross, operates on a split-platform model:...
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Agency
How Komodo’s ‘The Journey’ Is Changing Tourism Marketing Through Interactive Creator Content
March 11, 2025Six Australian influencers land in Singapore. They compete in daily challenges broadcast directly to TikTok. Millions...
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Influencer
‘The O’Neal’s Way’: The Story Behind The Food Creator Taking Over Social Media
March 11, 2025“I never in my wildest dreams would have even thought people would have taken a liking...
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Influencer
The Skincare Strategist: Wendy Cung Ly Shares Business School Approach To Creator Economy Success
March 11, 2025Five years ago, UC Davis business student Wendy Cung Ly couldn’t land a single corporate internship. ...
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Platform
Sneak Peek Into The Toolbox Of Meta’s Upcoming ‘Edits’ Video App
March 10, 2025Meta is preparing to launch Edits, a new mobile video creation application designed specifically for content...
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Commentary
UTA Sports Teams Join Forces With Teamworks Influencer For NIL Initiative
March 10, 2025The University of Texas at Arlington has launched the Makin’ Bucks Exchange program in partnership with...
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Platform
TikTok Ad Spend Expected To Surpass $30B Despite Legal Challenges
March 10, 2025TikTok is on track to generate $32 billion in global advertising revenue in 2024, representing a...
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Platform
Trump Signals Likely Extension of TikTok Sale-or-Ban Deadline If Acquisition Talks Stall
March 10, 2025President Donald Trump indicates he would “probably” extend the April 5 deadline for TikTok’s sale if...
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Platform
Albania Imposes One-Year Ban On TikTok Following Youth Violence Worries
March 10, 2025Albania’s government has implemented a 12-month shutdown of TikTok, citing concerns over the platform’s role in...
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Agency
Dogfluence: An Influencer Marketing Platform Championing Man’s Best Friend
March 10, 2025Over half of Americans consider their pet just as important as the humans in their family...
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Agency
Linqia Unveils College-Focused Program For Scaling Social Media Campaigns
March 7, 2025Linqia, an influencer marketing agency, has launched “Linqia Campus” in partnership with REACH and Home From...
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Platform
TikTok’s Irish Arm Faces Potential 300-Employee Layoff
March 7, 2025TikTok Technology Limited has notified the Irish government of possible workforce reduction at its Dublin headquarters,...
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Brand
SanDisk Released Creator Line Of Storage Products For Photographers, Creatives
March 7, 2025SanDisk recently introduced five new storage products targeting professional photographers and content creators, with offerings ranging...
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Agency
Joybyte Secures Broader VeSync Mandate, To Spearhead Creator Partnership Strategy For Etekcity
March 7, 2025Joybyte has secured VeSync’s nod to be the lead influencer marketing agency for its Etekcity brand,...
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Technology
Portal A: Ushering In A Creative Renaissance In Digital Content
March 7, 2025The high influx of brand dollars into the creator economy poses a simple yet fundamental question:...