TikTok Shop recently introduced new tools and resources aimed at helping e-commerce creators understand and avoid policy violations while growing their businesses on the platform.

The centerpiece of these initiatives is the Personalized Account Health Report, a weekly summary that tracks policy violations across creator content and live streams. Located in the creators’ Account Standing pages, the report consolidates violation data from the previous seven days and highlights recurring issues that could trigger enforcement actions.

Future iterations of the report will include links to policy education materials in various formats, including videos and slide decks, allowing creators to learn platform guidelines in their preferred medium.

New Creator Policy Quiz System

Complementing the health report is a new Creator Policy Quiz system. Creators who receive violations can take three-question multiple-choice quizzes specific to their infractions. Successful completion of these quizzes can reduce violation points on their accounts. While creators can attempt each quiz type up to three times, the points reduction is limited to once per quiz every 30 calendar days.

Creators maintain flexibility when completing these quizzes, with availability extending from the violation date through the end of the following month. The quizzes are accessible through both the Creator Center’s Account Standing section and directly through violation notifications.

Access to the Creator Policy Quiz follows a specific path: users can either navigate through their Profile to the Shopping Cart icon and Creator Center or click through violation notifications to begin the quiz process.

In-Person Workshops and Platform Success

TikTok Shop also conducted in-person workshops for select e-commerce creators. These sessions, which hosted approximately 75 attendees each across three October 2024 events, combined educational games with practical exercises like script writing and mock live-streaming sessions. Participants interact with representatives from various TikTok Shop teams, including policy, campaigns, education, product, and creator management.

The workshops focused on teaching content monetization fundamentals and platform best practices. Creators can access these new resources through the TikTok Shop Creator Center, where the Account Standing section houses the health report and quiz features.

TikTok Shop reported reaching $100 million in sales on Black Friday alone. Reportedly, transaction volume surpassed Shein and Temu during the week leading up to Cyber Monday on December 2, and monthly purchasing activity tripled.