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Brand
NFL Tap League Legends To Expand Content Program
January 31, 2025The NFL is expanding its content creation program, in collaboration with YouTube, to include former league...
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Influencer
TikTok Creator ‘Big Manny’ Gets Real-Life Prince As Lab Assistant
January 31, 2025TikTok science content creator Emanuel “Big Manny” Wallace, who commands an audience of two million followers,...
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Platform
Threads Profile Photo Tagging Update Good For Engagement
January 30, 2025Meta’s Threads platform has launched profile tagging for photos, enabling users to link to other profiles...
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Technology
Linqia Enhances Technology Platform With Creator Intelligence
January 30, 2025Linqia has introduced Creator Intelligence, a scoring system that measures influencer marketing performance through customizable metrics...
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Platform
Instagram Rolls Out Views-Related Metrics To Boost Creators’ Performance
January 30, 2025Instagram has introduced new analytics features for content creators, expanding on its August 2024 shift toward...
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Platform
Inside TikTok’s Plan To Protect Germany’s 2025 Federal Election
January 30, 2025TikTok has announced the launch of a dedicated in-app Election Center ahead of Germany’s February 2025...
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Technology
Dash Social Launches Creator Management Platform To Streamline Brand Campaigns
January 30, 2025Dash Social has introduced a new Creator Management platform designed to make brand campaigns more effective...
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Agency
BitStar Launches AI-Powered Influencer Marketing Solutions To Indonesia As Part Of Global Expansion
January 30, 2025BitStar Co., Ltd., a Tokyo-based influencer marketing platform, is expanding its operations to Indonesia, marking its...
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Commentary
Influencer Marketing Campaigns Favor Long-Term Partnerships Over One-Time Engagements
January 30, 2025Global influencer marketing agency Famesters has released its annual industry report that highlights the changing nature...
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Influencer
Jake, Logan Paul Tease Mystery Project With HBO Max
January 30, 2025Social media stars Jake and Logan Paul have announced a March 27 collaboration with HBO Max,...
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Commentary
Creator Economy Takes Center Stage At NAB Show 2025 With Dhar Mann, Expanded Creator Lab
January 29, 2025The NAB Show has announced Dhar Mann, Forbes’ Top Creator of 2024, as a featured speaker...
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Commentary
Content Creation Now Seen As Legitimate Business, Report Finds
January 29, 2025Major financial institutions are beginning to recognize creators as small business owners, with Visa leading corporate...
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Platform
Threads Tests Built-in Spoiler Tags, Post Templates
January 29, 2025Meta’s Threads platform is testing new features that include text-blocking spoiler tags and customizable post templates,...
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Brand
Travel Media Brand Matador Network Seeks Broader Influence With Creator Podcast Launch
January 29, 2025Matador Network, a travel media company with over 16 million social media followers, introduced “CREATOR, The...
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Strategy
White House Shake-up Gives Content Creators Front Row Seat
January 29, 2025The White House is implementing structural changes to its press briefing operations, creating a dedicated first-row...
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Platform
Trump Says Microsoft Makes Second Attempt To Buy TikTok U.S.
January 29, 2025Microsoft Corporation has entered discussions to acquire TikTok U.S., according to President Donald Trump, marking the...
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Technology
#paid Unveils New Snapchat Integration To Enhance Creator-Brand Connections
January 29, 2025Creator marketing platform #paid has announced an expanded partnership with Snap Inc., introducing a new integration...
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Commentary
Creators Legal: Simplifying Legal Protection For Content Professionals
January 29, 2025“We talk to a lot of different companies that say legal seems to be the most...
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Brand
Aston Martin Aramco Selects TikTok Creators For Dream F1 Job
January 28, 2025Aston Martin Aramco Formula One Team has announced five content creators as winners of its Creator...
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Influencer
Alex Cooper Moves ‘Call Her Daddy’ Video Episodes To YouTube
January 28, 2025Alex Cooper has announced the migration of “Call Her Daddy” video episodes from Spotify to YouTube...
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Talent Collectives
Shine Talent Group Marks Second Acquisition To Expand Influencer Roster
January 28, 2025Shine Talent Group has announced its acquisition of Spark Talent Group, marking its second strategic purchase...
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Technology
From Excel Hell to Automation Heaven: How Aux Mode is Reshaping Content Monetization
January 27, 2025“If you can automate a process, you’re going to be able to scale your company a...
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Commentary
The Creator Economy In 2025: Perspectives From Industry Leaders And Stakeholders
January 27, 2025There is certainly no shortage of optimism as far as the creator economy in 2025 is...
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Platform
Superfy: Gen Z’s Go-To Platform For Real-Time Q&As
January 27, 2025Gen Z users are steering clear of traditional search engines and Q&A forums in favor of...
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Platform
Oracle Reportedly Eyes TikTok Stake
January 27, 2025Oracle Corp. is reportedly in talks with the Trump administration about acquiring a stake in TikTok‘s...