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IZEA’s Hoozu Makes Big Move: Aussie Influencer Agency Snaps Up 26 Talent
July 3, 2024On Monday, IZEA Worldwide’s subsidiary Hoozu acquired 26 Talent, a prominent Australian talent management agency, as...
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Meet The Ex-Beauty Execs Transforming Influencer Campaigns In Germany
July 3, 2024All That Matters Consulting, founded in 2021 by Andy Hochbichler and Kathi Donaczi, is not just...
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How Panel CEO Andrew Franz Is Shaking Up Influencer-Brand Deals
July 2, 2024Panel, a startup founded by former investment banking analyst Andrew Franz, is refining creator-brand collaborations. Launched...
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Emmy-Nominated Host Shira Lazar To Unveil Top Creators’ Strategies
June 28, 2024A new content series, “Creator Spotlight,” is set to launch on July 23, 2024. It will...
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Billion Dollar Boy’s 6-Month Trial Period Of AI Campaigns Led To Massive Results For Brands Like Versace And Xiaomi
June 27, 2024Becky Owen, Global Chief Marketing Officer at creator marketing agency Billion Dollar Boy (BDB), is leading...
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Creator Teams Of The Future: Influencers.club CEO Nikola Sokolov Shares Industry Vision
June 26, 2024Macedonian-based startup Influencers.club, led by co-founder & CEO Nikola Sokolov, is positioning itself as a crucial...
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The Creator Society Co-Founders Larry Shapiro And Madison Luscombe Reveal Their Data-Driven Strategy For Long-Term Success
June 25, 2024The Creator Society has emerged as a pioneering force in the creator economy. Co-founded by entertainment...
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The Data Doesn’t Lie: Sapphire Studios’ Formula For Identifying Top Creative Content
June 25, 2024Entrepreneur Thomas Ma has journeyed to the forefront of the creator economy. After an unconventional start...
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A Decade Into The Creator Economy, James Creech Has Built The Ultimate Job Board For Creator Professionals
June 24, 2024James Creech has spent over a decade at the forefront of influencer marketing and the creator...
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Beyond The ‘Add To Cart’ Button: Omnicom’s New Tool Tracks Influencer ROI
June 21, 2024Omnicom has announced a partnership with Instacart to develop a platform to streamline the shopping experience...
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Gaming Influencer Vets Level Up With Rebrand To NewGen And Multimillion-Pound Funding For Creator Economy Play
June 19, 2024Kairos Group, a UK social agency known for high-impact marketing campaigns targeting Gen Z and video...
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Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator
June 19, 2024Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...
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Inside An “Anti-Agency” Founder’s Mission To Uplift Creators
June 18, 2024James Harrison, founder of Los Angeles-based talent management and marketing agency iamsocial, took an unconventional path...
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Seasoned Comms Experts Unveil Creator-Focused Agency – Find Out Their Initial Powerhouse Partners
June 17, 2024Two veteran communications professionals with decades of experience, Craig Radow and Eric Schultz, have announced the...
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These College Students Founded an Agency to Tap Into the Exploding NIL Industry
June 14, 2024Two Syracuse University students are tapping into the athlete influencer wave through their upstart agency, Slice...
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A Power Couple Is Shaking Up How Elite Influencers Build Their Brands
June 14, 2024Currents Management positions itself as the go-to talent firm for the creator economy’s elite influencers. Co-founded...
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Gatorade, Coffee Meets Bagel Turned To This Under-The-Radar Agency For Influencer Campaigns – The Secret To Their Standout Work
June 11, 2024Uncharted Agency co-founders Victor Wong and Edward Kwag are on a mission to help creators and...
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Stride Social Co-Founder Shares His Secret To Helping Creators Build Sustainable Businesses
June 11, 2024Talent agencies play a crucial role in helping creators and brands navigate the challenges and opportunities...
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Outshine Talent’s 360-Degree Approach To Helping Creators Boost Earnings While Staying True To Themselves
June 11, 2024Barbara Jones, a trailblazer in the creator economy, has been making waves since pivoting from music...
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BENlabs Shakes Up Leadership And Cuts Staff: What’s Behind The Restructuring?
June 6, 2024Influencer marketing firm BENlabs announced on LinkedIn a restructuring focused on three core areas: product placement,...
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From Neurodiversity To Natural Hair: Meet The 4 Creators Championing Representation In WACL & Billion Dollar Boy’s Latest Campaign
June 5, 2024Women in Advertising, Communications, and Leadership (WACL) has launched a new creative campaign in collaboration with...
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How Leanne Perice Turned Passion Into A 600M+ Follower Creator Economy Powerhouse
June 3, 2024Leanne Perice didn’t plan to be an entrepreneur, but her passion for representing creative talent led...
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How This Former Adman’s Talent Agency Convinces Brands To Let Influencers Take The Lead
June 3, 2024Benjamin Leslie went from advertising executive to founder of Connect Management, one of the UK’s fastest-growing...
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Former Fashion Influencer Chlöe Gibbions’s “Creators Pitch Brands” Model Is Turning Heads
June 3, 2024Manchester entrepreneur Chlöe Gibbions is leaving her mark on influencer marketing with her Ours Agency. The...
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“Leave the Feed”: How Dylan Huey’s New Book Equips Creators To Champion Mental Health, Nurture Authentic Relationships, And Thrive In The Creator Economy
May 30, 2024Dylan Huey, a recent USC graduate and founder of the national organization Reach, has launched his...