This Indian Tech Is Bringing Data-Driven Influencer Marketing To The World 

Indian-based tech company Only Much Louder (OML) announced it’s expanding its influencer marketing platform, Hypothesis, to...

Talent Manager Chris Alexander Founded A Tech Platform To Empower (Not Exploit) Creators

Creator economy expert & marketing professional Chris Alexander is pioneering a new agency model with his...

Vetting Creators The “Good” Way: The Unconventional Method This Agency Applies For Successful Partnerships

Natalia Cortazar left the stability of a decade-long marketing career to launch her own ethically-minded influencer...

500 MGMT’s Innovative Approach: Tailoring Long-Term Growth And Monetization Strategies For Creator Success

500 MGMT, a newly launched global creator agency, is focused on helping creators become long-term partners...

The Delicate Balance This Talent Agency Maintains To Succeed In The Influencer Space

Megan Johnston’s boutique talent management agency, TheInfluencerPA, is thriving in the influencer marketing industry by taking...

The One Creator Space Opportunity PR Pros Don’t Want To Miss From Meltwater

Global media intelligence solutions company Meltwater announced a new program on Thursday that aims to elevate...

Rhapsody Voices’ Mike Jensen Reveals His Secret To Authentic Creator Partnerships

Mike Jensen, a veteran of the digital media revolution at companies like AOL and Stitcher, launched...

Underscore Talent Partner Shares the #1 Key To Authenticity That Audiences Crave

Linnea Toney is a partner and manager at Underscore Talent, co-heading the entertainment department focused on...

STMNT Studios Founder Lukas Schulz Shares Insights on Navigating Influencer Marketing as a Brand

Lukas Schulz’s journey took him from a Bavarian village to the heart of Silicon Valley’s creator...

London Advertising Giant Teams Up With Aussie Experts To Crack The Influencer Marketing Code

Bicycle London, a major advertising agency in the UK capital, has launched Ripple, an in-house influencer...

These Online Video Vets Just Launched A Company That’s Half Talent Agency, Half Content Studio, Already Landed Major Creators

A group of veteran online video executives recently launched a new hybrid company that combines talent...

Issa Rae’s Ensemble Aims To Close The 35% Pay Gap For Black Influencers – Here’s How

Issa Rae, the creator of HBO’s “Insecure” and “A Black Lady Sketch Show,” is launching a...

How This 23-Year-Old Entrepreneur Built A Multi-Million Dollar Influencer Agency While Battling Cancer As A Teen

At just 17 years old, Suhit Amin launched his influencer marketing agency, Saulderson Media, from his...

Snapchat Rolls Out The Red Carpet For Elite Agencies With Advanced Partner Perks

Snap has unveiled its Advanced Partner Program, granting select marketing agencies and partners exclusive access to...

Influencer Marketing Redefined: How My Haul Store Connects Brands With 100,000+ Influencers

India-based influencer marketing company My Haul Store announced it has partnered with over 300 brands and...

Influential’s EMEA Expansion Isn’t A “Copy-Paste Job,” Agency Promises A Media-First Approach For Brands

U.S. influencer marketing company Influential has launched a dedicated division in the EMEA region, promising a...

Beacons Spotlights Top Creator Agencies In 2024 List

Beacons, the leading platform for creator management, has released its second annual Top Creator Agencies List....

The Untapped Power Of Niche Communities: Havas Red’s Fresh Approach To Influencer Marketing

Philippines-based market agency Havas Red has announced a new approach to influencer marketing that focuses on...

Billion Dollar Boy Bets Big On Creator Economy With Membership Launch

Influencer agency Billion Dollar Boy (BDB) unveiled a creator community membership program called FiveTwoNine: The Creator...

Seasoned Pros Launch Elite Middle East Unit Making Influencer Dreams Reality

MCN, a marketing communications network, has announced the launch of its influencer practice to address the...

Behind Ogilvy’s ‘Healthfluencer’ Strategy To Fend Off Medical Misinformation On Social Media

Ad agency Ogilvy is rolling out a new business line that taps into the world of...

“ROI-Driven” Influencer Firm Shoplooks Celebrated For Innovative Retail Collabs

Shoplooks, an influencer network firm, continues to earn industry recognition for its retail partnership campaigns. At...

This Top UK Talent Agency Just Nabbed 5 TikTok Stars With Over 6M Followers Combined  

UK talent agency YMU, managing names like Simon Cowell and Claudia Winkleman, has enriched its global...

Sports Media Empowers Young Athletes To Build Their Brand With NIL Marketplace Launch

Sports Media, a sports marketing agency, has launched a new Name, Image, and Likeness (NIL) marketplace...

How The Digital Dept.’s Merger Is Setting New Standards For Authenticity And Innovation In Influencer Marketing

Industry Leaders Merge to Transform Creator Economy Two industry experts, Ali Grant and Sarah Boyd, have...