YMU Talent Agency Unveiled Influencer Grace Beverly As The Latest Addition To The Entertainment Division

YMU, the UK talent agency representing Simon Cowell and Claudia Winkleman, has signed social media influencer...

Fluent Is Betting Big On Its Influencer Network In A New Partnership With THIS Group

Infuse, the influencer network owned by performance marketing company Fluent, Inc., has seen total revenue increase...

Creator Economy Service Provider’s Gold Rush At 2024 Muse Creative Awards

Creator economy service provider IZEA Worldwide, Inc. has won two gold awards at the 2024 Muse...

With 300,000 Vetted Creators, Qoruz Is helping To Lead India’s Influencer Marketing Wave

India’s influencer marketing industry is rapidly evolving, fueled by the creator economy boom. As brands increasingly...

Financial Fallout: Podcast Firm In Bankruptcy After Payment Woes Go Viral

Kast Media Inc., a podcast production company accused of owing millions to content creators, files for...

Multinational Advertising Company Continues Acquisition Spree With U.K. Social Media Agency Deal, Aims To Enhance Brand Platform Presence

Havas, the French multinational advertising and public relations company, has announced the acquisition of Wilderness, a...

Influencer Marketing To Bloom With New Strategic Partnership Between India’s Media Conglomerate And Tech Stack?

Influencer Marketing To Bloom With New Strategic Partnership Between India’s Media Conglomerate And Tech Stack?

Marketing Agency Razorfish Unveils Creator Colab Offering To Maximize Brand Influence

Global marketing transformation agency Razorfish announced earlier this month the launch of Creator Colab, an in-house...

How Two 20-Somethings Built A Gen Z Empire Of 10,000+ Trendsetters

Co-Founded by Shaina Zafar and Ziad Ahmed in 2016, JUV Consulting has carved out a unique...

The Smart Local Strengthens Influencer Marketing Presence With X10 Media Acquisition

The Smart Local (TSL) Media Group has acquired X10 Media, an influencer marketing services agency operating...

Instagram Surges Ahead: Takes The Lead From TikTok In Global Downloads Race

Instagram overtakes TikTok as the world’s most downloaded app in 2023 after trailing the latter for...

Ben Deaney on MANA Talent Group’s Approach to Talent Management in the Creator Economy

MANA Talent Group is a creator economy talent management agency founded through the merger of three...

LinkedIn’s “YouTube Moment”: Why Ex-Mekanism Execs Are Betting Big on the Platform’s Creator Potential

Former Mekanism Execs Brendan Gahan and Mandi Hopper are partnering to launch a new Linkedin influencer...

Beyond The Metrics: Gigi Robinson’s Mission To Elevate Creators With Hosts Of Influence

About Gigi Robinson In December 2023, Gigi Robinson, an accomplished content creator and founder, launched Hosts...

The Journey Of Passionfroot: Empowering Creators

Passionfroot, a platform dedicated to simplifying the business side of content creation, was founded with the...

Underscore Talent And Abe Santos: The Intersection Of Sports, Lifestyle, And Digital Influence

Underscore Talent, launched in 2021 by entertainment industry pioneers Reza Izad, and Dan Weinstein, is a...

How Life Like Media Is Changing The Game

Launched four years ago in Belfast, Northern Ireland, Life Like Media is the brainchild of brothers...

Chelsie Hall: Shaping The Future Of Content With ViralMoment

Chelsie Hall, the brain behind ViralMoment, brings a rich background in technology to her latest venture....

Revolutionizing Toy Marketing: The Rise Of FUNfluential By The Toy Insider With Deborah Stallings Stumm

Launched in January, FUNfluential by the Toy Insider emerged as Deborah’s innovative response to the evolving...

Insights From Mae Karwowski, CEO Of Obviously: Inside Influencer Marketing

Founded in 2014 by Mae Karwowski, Obviously has established itself as a leading influencer marketing agency....

gen.video CEO Jessica Thorpe on Innovating in the Creator Economy

gen.video, the influencer marketing startup led by CEO Jessica Thorpe, has rapidly established itself as an...

A Journey With Walid Mohammed And The Breadwinner’s Club

Walid Mohammed, an entrepreneur and digital marketing expert, is elevating diverse creators through his startup, The...

QYOU And Activision Partner On 2023’s Innovative Call Of Duty Influencer/Creator Campaign

Los Angeles-based influencer marketing agency QYOU has collaborated with video game giant Activision on a unique...

Newly-Merged The Creator Society To Provide 360 Influencer Support

The Creator Society was formed in October of 2023 through the merger of two influencer management...

What ECommerce And Marketing Growth Strategist Chris Orzechowski Looks For When Choosing Influencer Partners

Chris Orzechowski found his passion in helping brands grow through e-commerce and marketing strategies. After beginning...