Stories By Cecilia Carloni
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Platform
TikTok is set to sponsor a Trump inauguration celebration on January 19 in spite of ban
January 17, 2025TikTok is set to sponsor a $50,000 inauguration celebration on January 19, honoring social media influencers...
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Platform
Instagram Challenger Pixelfed Sees Record Traffic After Meta’s Content Moderation Retreat
January 16, 2025Pixelfed, a decentralized photo-sharing platform, has experienced a significant surge in traffic following Meta’s recent changes...
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Platform
Substack New Live Video Feature To Boost Creators’ Connection With Audiences
January 16, 2025Substack has expanded its live video feature, making it available to all publishers. Previously, this feature...
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Agency
Local Creator Marketing: How Hummingbirds Connects Brands With Community Voices
January 16, 2025Emily Steele is making strides in local marketing through Hummingbirds, a venture-backed SaaS platform that connects...
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Agency
How Charles Haynes Built Ziggurat XYZ Into YouTube’s Premier Agency For Expert Creators
January 16, 2025With social media platforms providing fertile ground for entertainment content to flourish, Charles Haynes identified an...
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Commentary
Study Maps Social Media Use Among Early Teens
January 15, 2025A comprehensive new study of more than 10,000 U.S. adolescents sheds light on the widespread social...
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Influencer
Professional Dancer Turned Creator Tamara Bustos Finds Digital Spotlight
January 15, 2025As smartphones and social media transform entertainment, UK-based performer Tamara Bustos discovered an unexpected second act...
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Influencer
AiMCO Launches Creator Subcommittee To Shape Australia’s Influencer Industry
January 14, 2025The Australian Influencer Marketing Council (AiMCO) strengthens creator representation in the influencer marketing industry through its...
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Technology
Team5pm On Leveraging Technology For Video Marketing Success
January 14, 2025Frank de Wit and Alexander Atzberger team5pm, a data-driven social agency, has developed a systematic approach...
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Brand
How Wave and The Shorty Awards Spot Future Digital Media Leaders Through The Elevate Creatives Fund
January 13, 2025The Shorty Awards introduced the Elevate Creatives Fund in May 2023, partnering with the financial management...
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Influencer
BabyBillion: Cracking YouTube’s Algorithm To Build The Fastest-Growing Kids Channel Ever
January 13, 2025When Dinesh Godara and Akshit Chaudhary launched BabyBillion in December 2023, they set a clear target...
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Brand
How Randy Osei’s Athlete Tech Group Empowers Athletes And Black Youth In Digital Careers
January 10, 2025Randy Osei is creating new opportunities for athletes transitioning into digital careers. As founder and CEO...
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Commentary
Beyond Broad Reach: 15 Industry Leaders On Perfecting Niche Podcast Advertising
December 30, 2024As audio consumption continues to rise, niche podcasts stand at the forefront of audience engagement, offering...
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Agency
CreatorIQ’s Vision For Creator Marketing: A Discussion With New CMO Brit Starr
December 25, 2024As the newly appointed Chief Marketing Officer at CreatorIQ, Brit Starr oversees an industry where leading...
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Agency
How Cult Creative Aims To Set New Standards In Brand-Creator Partnerships And Transform Southeast Asia’s Content Creation Industry
December 24, 2024Cult Creative, a Malaysian all-in-one platform for creators and brands, seeks to address a critical challenge...
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Agency
Sports Marketing Maverick Max Fleming Presents Motive, A Talent Management Firm Attracting Brands Like Reebok, Gatorade
December 23, 2024Max Fleming is making strides in sports marketing by fusing traditional talent management and digital innovation....
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Influencer
From Law School To Luxury Brand Partnerships: Creator Amina Maz Explains The Pivot That Changed Everything
December 23, 2024After seven years in digital content creation, Amina Maz has transformed from a law student into...
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Platform
TikTok At A Crossroads: 23 Experts Weigh In On The Ban, ByteDance, And What’s Next
December 20, 2024With the January 19, 2025, deadline for ByteDance to divest TikTok’s U.S. operations or face a...
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Brand
Inside The NFL’s Creator Strategy To Help Gen Z Discover Football
December 18, 2024The National Football League (NFL) is reshaping how major sports leagues connect with digital Creators and...
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Agency
How GoFluence Scaled From Local Events To Digital Creator Powerhouse In Southeast Asia
December 18, 2024Malaysia’s most extensive influencer platform, GoFluence, connects over 46,000 creators with 4,000 brands through its self-serve...
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Influencer
HealthyGirl Kitchen Founder Danielle Brown Reveals The Key Ingredients For A Booming Plant-Based Brand
December 18, 2024Danielle Brown, founder of HealthyGirl Kitchen and New York Times bestselling cookbook author, has used her...
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Platform
New Triller CEO Sean Kim To Chart New Path For Content Creators By Building True Creator Control
December 18, 2024As the newly appointed Triller CEO, Sean Kim draws from his experience as Head of Product...
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Influencer
From Behind The Camera To Center Stage: Creator Dave Disci Breaks Down His Digital Storytelling Formula
December 18, 2024Dave Disci has moved from selling cameras in a retail store to becoming a distinctive voice...
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Agency
Whalar Group Presents Foam, An Operating System For Streamlining Talent Management In The Creator Economy
December 17, 2024The Creator management industry has reached a turning point: professional talent managers now handle over 75%...
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Influencer
Building The Future Of Podcasting With Stephen Perlstein
December 16, 2024Stephen Perlstein, SVP of Business Development at Libsyn, has spent over a decade helping transform podcasting...
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