Stories By Cecilia Carloni
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Influencer
Hannah Rose’s Advice For Aspiring Streamers: Why Perfection Is Overrated
June 28, 2024Hannah Rose, a Minecraft content creator and streamer, is carving out her niche in the competitive...
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Brand
Smosh CEO Alessandra Catanese Reveals How the Comedy Brand Stays Relevant in 2024
June 27, 2024Alessandra “Ale” Catanese, CEO of digital comedy brand Smosh, is steering the long-standing company through creator...
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Brand
Beyond The Gloss: How Kiki Quesada Is Redefining What It Means To Be A Young Entrepreneur
June 27, 202420-year-old Makena “Kiki” Quesada stands out as a rising star in the world of content creation....
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Brand
Seattle’s $20,000 Social Media Showdown Has Digital Pros Racing Against The Clock
June 27, 2024QSeattle Interactive Conference (SIC) and Thece have launched a social media challenge for digital interactive professionals,...
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Platform
Instagram’s Secret DM Upgrade: 3 New Widgets To Boost Engagement
June 26, 2024Instagram is developing new “Chat Widgets” to enhance engagement in direct messages (DMs), according to recent...
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Influencer
Social Media Sensation Rebecca Rogers Speaks Out On The Hidden Challenges Of Full-Time Content Creation
June 26, 2024Former high school teacher Rebecca Rogers has transformed her classroom humor into a thriving career as...
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Agency
Creator Teams Of The Future: Influencers.club CEO Nikola Sokolov Shares Industry Vision
June 26, 2024Macedonian-based startup Influencers.club, led by co-founder & CEO Nikola Sokolov, is positioning itself as a crucial...
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Brand
How Lenovo Got 50+ ASMR Creators To Organically Showcase Their Tablets
June 25, 2024In an innovative influencer marketing play, global technology company Lenovo worked with talent agency MANA Group...
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Agency
The Creator Society Co-Founders Larry Shapiro And Madison Luscombe Reveal Their Data-Driven Strategy For Long-Term Success
June 25, 2024The Creator Society has emerged as a pioneering force in the creator economy. Co-founded by entertainment...
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Technology
LTK Unveils Feature That Turns Instagram Comments Into Instant Shopping Links
June 24, 2024Creator commerce platform LTK announced the launch of LTK DM last week, a free feature enabling...
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Platform
Live Streaming On X Is Changing: Here’s What You Need To Know
June 24, 2024X (formerly Twitter) announced a significant change to its livestreaming feature. According to a post from...
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Influencer
Sarah Kana-ah: From Survivor To Empowerment Advocate
June 24, 2024Sarah Kana-ah, a seasoned radio personality at the BBC for over a decade, has embarked on...
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Agency
A Decade Into The Creator Economy, James Creech Has Built The Ultimate Job Board For Creator Professionals
June 24, 2024James Creech has spent over a decade at the forefront of influencer marketing and the creator...
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Agency
Beyond The ‘Add To Cart’ Button: Omnicom’s New Tool Tracks Influencer ROI
June 21, 2024Omnicom has announced a partnership with Instacart to develop a platform to streamline the shopping experience...
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Technology
Investors Are Betting $1.6M on This Montreal Startup Focused on Nano-Influencers With High Engagement
June 20, 2024Montreal-based startup Heylist announced it has raised $1.6 million in an oversubscribed seed funding round to...
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Platform
China’s $2.8 Billion Live-Streaming Market Rocked by Tencent’s AI Avatar Ban
June 20, 2024Chinese internet giant Tencent Holdings plans to prohibit the use of AI-powered digital avatars on its...
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Brand
How Cetaphil Is Tapping “Dadfluencers” to Market Skincare to Men
June 20, 2024Drugstore skincare brand Cetaphil is pursuing a new marketing strategy to reach male consumers who are...
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Platform
Children’s Privacy at Risk? FTC Takes Drastic Action Against TikTok
June 20, 2024The U.S. Federal Trade Commission (FTC) has escalated its battle with TikTok over potential violations of...
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Platform
Top Brands and Creators to Form “Symphony Collective” and Shape TikTok’s Powerful New AI Marketing Tools
June 20, 2024At its annual TikTok World event, TikTok announced the launch of Symphony, a new suite of...
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Influencer
YouTuber MrBeast Aims to Dethrone Prime Hydration? Lawsuit Docs Reveal Beverage Ambitions
June 20, 2024Newly revealed court documents from the ongoing MrBeast Burger lawsuit point to ambitious expansion plans for...
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Platform
From Bitmoji Backgrounds To AI Lenses, Here’s How Snap’s Optimized GenAI Powers Snapchat
June 19, 2024Snap has unveiled new augmented reality (AR) experiences powered by generative AI (GenAI) models. The company...
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Platform
Did Meta Just Make Finding The Perfect Influencer Partner A Whole Lot Easier With ‘Creator Insights’?
June 19, 2024Meta introduced a new tool called ‘Creator Insights’ on Instagram to streamline brand and creator partnerships....
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Agency
Gaming Influencer Vets Level Up With Rebrand To NewGen And Multimillion-Pound Funding For Creator Economy Play
June 19, 2024Kairos Group, a UK social agency known for high-impact marketing campaigns targeting Gen Z and video...
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Commentary
Time For A Surgeon General Warning On Social Media, Says Top Health Official
June 19, 2024The U.S. Surgeon General Dr. Vivek Murthy calls on Congress to require warning labels on social...
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Platform
TikTok Introduces Symphony: A New AI Suite For Content Creation
June 18, 2024TikTok has announced the launch of TikTok Symphony, a new suite of creative solutions powered by...
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