Stories By Cecilia Carloni
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Commentary
[REPORT] 96% Of Creators Earn Less Than $100K/Year – Discover The Secrets Of The 4% Who Broke Through
June 4, 2024A new report from creator commerce platform Kajabi examines what distinguishes the small percentage of online...
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Agency
How Leanne Perice Turned Passion Into A 600M+ Follower Creator Economy Powerhouse
June 3, 2024Leanne Perice didn’t plan to be an entrepreneur, but her passion for representing creative talent led...
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Agency
How This Former Adman’s Talent Agency Convinces Brands To Let Influencers Take The Lead
June 3, 2024Benjamin Leslie went from advertising executive to founder of Connect Management, one of the UK’s fastest-growing...
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Commentary
[REPORT] Creators Demand Respect As Brands Leverage Popular User-Generated Content, Survey Finds
May 30, 2024A recent survey by video software company MASV shows a stark divide between creators and brands...
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Agency
“Leave the Feed”: How Dylan Huey’s New Book Equips Creators To Champion Mental Health, Nurture Authentic Relationships, And Thrive In The Creator Economy
May 30, 2024Dylan Huey, a recent USC graduate and founder of the national organization Reach, has launched his...
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Platform
Snap’s New Chrome Extension Brings Back The Fun Of AR Lenses
May 29, 2024Snap has rolled out a new Chrome extension that brings back the popular augmented reality (AR)...
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Platform
Snap Gears Up To Fight Disinformation Ahead Of EU Elections
May 29, 2024Snap Inc. announced a series of measures to combat misinformation and encourage civic engagement ahead of...
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Platform
Is Instagram’s New Meme Tool The Secret To Getting Users To Post More?
May 29, 2024Instagram is exploring adding a new “Memes” option to its Reels editing tools, according to a...
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Agency
500 MGMT’s Innovative Approach: Tailoring Long-Term Growth And Monetization Strategies For Creator Success
May 28, 2024500 MGMT, a newly launched global creator agency, is focused on helping creators become long-term partners...
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Influencer
The Architect Turned Influencer Teaching Life Lessons Through Home Design
May 27, 2024Architect Cliff Tan has made an unlikely career pivot—from designing upscale homes to becoming a popular...
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Commentary
#Paid’s Creator Marketing Summit: Shaping The Future Of Influencer Marketing Through Innovation, Collaboration, And Human Connection
May 27, 2024On May 2nd, #paid’s Creator Marketing Summit brought together industry leaders and innovators to discuss the...
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Agency
The Delicate Balance This Talent Agency Maintains To Succeed In The Influencer Space
May 27, 2024Megan Johnston’s boutique talent management agency, TheInfluencerPA, is thriving in the influencer marketing industry by taking...
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Platform
TikTok Drops A Bombshell On Foreign State Influence
May 24, 2024TikTok announced a policy change aimed at curbing the influence of state-affiliated media accounts attempting to...
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Commentary
[REPORT] Gen Z Can’t Get Enough Of This Emerging Content Format (18% More Likely To Watch)
May 24, 2024According to Spotify’s recent report, “2024 Podcast Trends Tour,” the audio streaming giant has uncovered new...
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Agency
The One Creator Space Opportunity PR Pros Don’t Want To Miss From Meltwater
May 24, 2024Global media intelligence solutions company Meltwater announced a new program on Thursday that aims to elevate...
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Commentary
[REPORT] How Social Media Stars Are Ditching Brands For Direct-To-Fan Paydays
May 22, 2024A new report from market research firm EMARKETER reveals that more social media creators are going...
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Technology
Can Creator-Driven Platforms Like DeviantArt Be Used To Train AI Models Without Creator Consent? 10+ Artists Sue To Find Out
May 22, 2024Over 10 artists, including Sarah Andersen, Kelly McKernan, Karla Ortiz, Adam Ellis, Gregory Manchess, and Jingna...
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Influencer
MrBeast Throws Down The Gauntlet, Challenges T-Series CEO To A Boxing Match
May 21, 2024YouTube star Jimmy Donaldson, known as MrBeast, publicly challenged Bhushan Kumar, the chairman and managing director...
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Platform
Click-Worthy Curiosity: What is Instagram’s New “Peek” Feature All About?
May 20, 2024Meta is developing a new feature called “Peek” that aims to facilitate authentic and ephemeral photo-sharing...
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Influencer
Industry Insider Debunks the Biggest Myths About Influencer Marketing
May 20, 2024Chris Ryan got his start in the creator economy by helping elevate top influencers like Alex...
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Influencer
From Corporate Career to Instagram Star: Meet Rabia Bhatty, the Influencer Redefining Modest Style for the Masses
May 20, 2024After years of working within the supply chain industry for a number of manufacturers, Psychology graduate...
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Brand
Expedia Unveils New Platform Gathering All The Influencer Tips In One Place
May 16, 2024Expedia Group has launched “Travel Shops,” a new platform that allows content creators to curate and...
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Platform
Creators Get The Insider Track On Instagram’s Roadmap In Candid New Series
May 16, 2024Instagram is introducing a fresh interview series titled “Creator POV,” in which prominent creators on the...
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Agency
London Advertising Giant Teams Up With Aussie Experts To Crack The Influencer Marketing Code
May 16, 2024Bicycle London, a major advertising agency in the UK capital, has launched Ripple, an in-house influencer...
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Influencer
This Startup Is Using AI To Overthrow Old-School Athlete Marketing
May 15, 2024“I was passing athletes on the way to class and walking in and out of local...
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