Stories By Cecilia Carloni
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Technology
Inside JD.com’s Multimillion-Dollar Strategy To Incentivize Video Content
April 12, 2024Chinese e-commerce juggernaut JD.com has announced an investment of 1 billion yuan ($138 million USD) to...
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Platform
Meta’s “Twitter Killer” Threads Calls On Developers To Sign Up For API Documents
April 11, 2024Meta’s social media platform Threads, dubbed the “Twitter Killer,” is calling on developers to get ready...
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Platform
Creators Call On Meta To Reconsider Political Content Limits On Instagram, Threads, And Facebook
April 11, 2024Numerous content creators, activists, and journalists have signed an open letter asking Meta to reverse its...
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Agency
How The Digital Dept.’s Merger Is Setting New Standards For Authenticity And Innovation In Influencer Marketing
April 10, 2024Industry Leaders Merge to Transform Creator Economy Two industry experts, Ali Grant and Sarah Boyd, have...
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Technology
Skillshare And Procreate Join Forces To Elevate Learning Around New Animation App
April 10, 2024In a bold stride towards democratizing creative education, Skillshare, the pioneering online learning platform, has joined...
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Brand
Mad Rabbit Taps Nearly 8,000 Brand Ambassadors To Promote Its Tattoo Care Products
April 9, 2024Tattoo care brand Mad Rabbit has tapped nearly 8,000 followers to serve as brand ambassadors. Founded...
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Strategy
Scotland Is Taking Tourism To Social Media Platforms And Tapping Influencers
April 9, 2024Scotland is shifting its tourism marketing strategy from physical visitor information centers to digital platforms like...
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Agency
YMU Talent Agency Unveiled Influencer Grace Beverly As The Latest Addition To The Entertainment Division
April 9, 2024YMU, the UK talent agency representing Simon Cowell and Claudia Winkleman, has signed social media influencer...
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Influencer
MrBeast’s Streaming TV Show “Beast Games” Will Feature A $5 million Prize
April 8, 2024YouTube star Jimmy Donaldson, known as MrBeast, struck a deal in March with Amazon MGM Studios...
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Platform
Instagram Fosters Connection Between Creators And Followers With “Notify” Sticker
April 8, 2024Instagram has rolled out a new “Notify” sticker allowing creators to prompt their audience to set...
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Influencer
Black Transgender Model And Influencer Emira D’Spain Signs With UTA
April 8, 2024Global talent company United Talent Agency (UTA) has signed model and influencer Emira D’Spain (@XOXOEMIRA) for...
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Technology
Video Creation Startup Higgsfield AI Secures $8 Million In Funding To Bring Visual AI To The Masses
April 5, 2024On Wednesday, Higgsfield AI, a video creation startup focused on social media, announced it raised $8...
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Technology
Dining And Nightlife Discovery App Atmosfy Unveils A “Local Favorites” Feature To Support Local Businesses
April 5, 2024Atmosfy, an app for discovering new dining and nightlife experiences, has launched a new feature, “Local...
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Technology
The Creative Revolution: How Whalar’s Founders are Disrupting the Status Quo and Building Empires for the Entrepreneurial Voice
April 3, 2024Neil Waller and James Street co-founded Whalar eight years ago to help influencers and creators capitalize...
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Platform
Social Messaging Platform Discord Is Pushing Targeted In-App Ads In A Bid for Revenue
April 3, 2024Social messaging platform Discord, initially designed for gamers, has revealed its intention to include advertisements this...
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Platform
TikTok Gets Behind STEM Content By Unveiling Custom STEM Feeds For Europe
April 3, 2024TikTok has launched a feed dedicated to science, technology, engineering, and mathematics (STEM) across Europe, empowering...
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Brand
Influencers Chosen To Unveil KitKat’s New Flavors In Hershey’s Bold Marketing Move
April 2, 2024Confectionery giant Hershey’s has embarked on an influencer marketing strategy to promote its latest product novelties...
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Technology
Indian Social Discovery App Entices Gen Z Influencers To Create College Life Content Through Brand Ambassador Project
April 2, 2024Indian-based social discovery app Hunch has unveiled a Brand Ambassador program targeting college students in an...
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Platform
Vintage Vs. Vibrant Weddings: Pinterest Report Reveals Nuptial Ideas Creators Find Inspiring
April 2, 2024Pinterest has released a report detailing how creators and couples are turning to the platform to...
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Platform
Inside Pinterest’s Big Coachella Partnership To Stay Trendy
April 1, 2024Pinterest, the image-sharing social media platform, is making its Coachella debut this year through a partnership...
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Influencer
Bill Maher Enters The Podcast Realm: Satirical TV Host Seeks “Freedom Of Expression” In Alternative Media
April 1, 2024Bill Maher, the host of HBO’s Real Time, is launching a new podcast network called Club...
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Commentary
Study Observing U.S. Digital Media Consumer Behavior Shows Emerging Segment Of Creator Economy
April 1, 2024A new study from Edison Research provides insights into how Americans consume digital media and utilize...
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Commentary
How the Reopening Of The Chinese Market Impacted The Global Luxury Brand Industry
March 31, 2024The newly released report titled “Global Luxury Brands Analysis 2023” examines the current state of the...
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Platform
Spotify Just Stepped Into The Billion Dollar Online Course Market With This UK Video Expansion
March 29, 2024Spotify has launched a test of video-based courses in the UK, partnering with educational tech companies...
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Brand
Inside The Bold Strategy Using Humor To Win Over Skeptical Meat-Eaters One Video At A Time
March 29, 2024Social media influencers Jaxon and Lachlan Fairbairn partner with Australian Good Meat, a program launched by...
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