Stories By Cecilia Carloni
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Technology
Amazon Acquires Stake In Creator Financing Startup Spotter
October 31, 2024Amazon has taken a minority stake in Spotter, a Los Angeles-based startup that provides upfront capital...
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Platform
TikTok Shop, Venmo Team Up Ahead Of Holiday Shopping Season, Announce Seller-Creator Matchmaking Events In LA, NYC
October 31, 2024TikTok Shop has partnered with Venmo and unveiled plans for seller-creator matchmaking events in Los Angeles...
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Technology
SocialPubli’s Brand Detector Instantly Scans Brand Affinity To Find Perfect Influencer Match And Protect Reputation
October 31, 2024SocialPubli, a global influencer marketplace platform, is scaling micro-influencer marketing by connecting brands with everyday content...
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Agency
Why TikTok-First Marketing Agency Popcorn Growth Doesn’t Focus On Likes, Follower Count
October 30, 2024Former JPMorgan analyst Sheryl Xue H Teo is bringing Wall Street-style analysis to social media marketing....
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Agency
Why Marketing Veteran Jamie Gutfreund Left Agency Life To Build A Creator Rosetta Stone
October 30, 2024Former Microsoft, Expedia, and Hasbro executive Jamie Gutfreund is challenging traditional approaches to creator marketing with...
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Technology
YouTube Taps Gushcloud To Improve Creator-Brand Collaborations In Southeast Asia
October 29, 2024Gushcloud International, a global creator and IP management and licensing company powered by AI, has been...
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Technology
Plaiced Acquires Clutch To Scale Local, Niche Creator Partnerships
October 28, 2024Plaiced, a community-focused advertising platform, has acquired creator marketplace Clutch in a deal that brings 800...
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Platform
TikTok Shop Insiders Founder Reveals Why TikTok Shop Could Eclipse Amazon’s E-Commerce Model
October 28, 2024Ivan Bagaybagayan is going all-in on TikTok’s e-commerce future as social commerce emerges as a potential...
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Platform
YouTube Strategist Aniket Mishra Reveals His Methods For Success On The Video Platform
October 25, 2024YouTube strategist Aniket Mishra, formerly of Dallas-based Raffiti Media, is launching an independent consultancy after six...
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Brand
Crypto Exchange Bybit Launches Educational Campus For Digital Asset Content Creators
October 25, 2024As cryptocurrency adoption accelerates following Bitcoin’s spot ETF approval in the United States in January and...
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Agency
Inside The Sociable Society’s Mission To Safeguard Content Creators
October 25, 2024The Sociable Society (TSS) is an influencer management and marketing agency that aims to safeguard creators...
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Technology
JoinBrands Scales Creator Marketplace Globally, Reports Surging Platform Growth
October 24, 2024JoinBrands, a creator economy marketplace managing over 150,000 creators and 10,000 brand partnerships, is expanding globally...
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Influencer
Sociable: An Insurance Platform For Content Creators
October 24, 2024As social media creators face mounting cybersecurity threats, insurance industry veteran James Moran presents Sociable, a...
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Influencer
Fitness Model Whitney Johns Reveals How She’s Built A Successful Wellness Brand
October 24, 2024Whitney Johns is a fitness model, entrepreneur, coach, and content creator. This bodybuilding champion and 16-time...
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Influencer
From Tech Sales To Food Influencer: How Andy Hay Cooked Up Success
October 24, 2024Andy Hay went from tech sales professional to culinary content creator. Since his 2018 appearance on...
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Technology
How Click Analytic’s UGC Marketplace Bridges Creators And Brands
October 22, 2024Influencer marketing platform Click Analytic recently launched a new user-generated content (UGC) marketplace. This platform addresses...
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Technology
Hypetap Launches Influencer Marketing Technology To Help Brands Optimize Campaigns Through Data Analysis
October 22, 2024Influencer marketing agency Hypetap has unveiled its latest innovation: Hypetap Intelligence. This new data-driven service aims...
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Technology
How impact.com Facilitates Successful Influencer Marketing Campaigns
October 22, 2024Partnership management platform impact.com combines affiliate marketing, influencer collaborations, and customer referrals. Founded more than 14...
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Influencer
Brennah Black: From Fashion Content To Personal Lingerie Brand
October 21, 2024Brennah Black, a model, entrepreneur, and content creator, first stepped into the public eye at just...
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Influencer
How The McCartys Balance Family Life With Social Media Popularity
October 18, 2024The McCartys burst onto the scene with a refreshing dose of chaos and humor. Kevin and...
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Brand
Firefox Taps Comedian Owen Thiele To Host Interview Series About Gen Z’s Digital Habits, Online Privacy
October 17, 2024Mozilla’s Firefox is launching “Frank Conversations,” a new interview series addressing online privacy and digital behavior...
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Influencer
Quilter Turned Sustainable Fashion Influencer Cait Trantham Reveals All About Her Journey
October 17, 2024Caitlin “Cait Conquers” Trantham wields a sewing machine as her weapon of choice. This San Diego-based...
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Technology
2,000 Campaigns Later: Audiencly’s Influencer Marketing Modus Operandi Explained
October 16, 2024Adrian Kotowski is a 24-year-old gaming enthusiast-turned-marketing entrepreneur. While at school, he met friends who did...
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Technology
Streamlabs’ New AI-Powered Tool Cuts Highlight Creation Time From Hours To Seconds
October 16, 2024Streamers, say goodbye to hours of post-stream editing because Streamlabs’ new AI Game Highlighter automatically identifies...
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Agency
GLOW’s Maggie Walsh Reveals How Fandom Is Reshaping Brand Marketing
October 16, 2024Fandom isn’t just for pop stars and sports teams anymore. It’s gaining traction in the creator...
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