Stories By Cecilia Carloni
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Agency
The Digital Dept.’s Belinda Sztrom On The Success Of The BRANDEdit Influencer Showroom’s First NYFW Event
September 27, 2024The beauty industry’s buzziest brands are flocking to an unexpected corner of New York Fashion Week...
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Technology
MetaStars, Doustar Team Up To Bridge U.S. And Chinese Creator Economies Through Live Streaming
September 26, 2024Live streaming is reshaping the creator economy. In the United States, streaming services captured a record...
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Technology
French B Corp Kolsquare Is Bringing Influencer Marketing Klub To the UK
September 26, 2024Kolsquare, the #1 influencer marketing platform in Europe, is bringing its Influencer Marketing Klub (IMK) to...
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Platform
TikTok Pulls The Plug On Its Music App
September 25, 2024TikTok will discontinue its music-streaming application, TikTok Music, on November 28. This marks the end of...
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Commentary
Podcast Power: 85% Of Registered Voters Trust Podcasts More Than Any Other Media [REPORT]
September 24, 2024Podcast agency Voxtopica’s new study reveals that registered voters in the United States are embracing podcasts...
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Technology
How The Content Architects Founder Hena Husain Helps Brands Leverage 3,000+ Cultural Moments Per Year
September 23, 2024The Content Architects is a startup founded by Hena Husain that specializes in helping brands and...
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Influencer
“Hotter Ones” Host Ashley Matheson Lays Down Her Plans To Empower Female Adult Content Creators
September 23, 2024Ashley Matheson went from being a college dropout and pizza shop worker to becoming a prominent...
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Agency
Clark Influence GM Marie-Josée Cadorette Explains The Agency’s Value Beyond Creator Campaigns
September 20, 2024Clark Influence, an agency founded in Montreal seven years ago by Nicolas Bon and Vincent Bronner,...
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Technology
LoudCrowd CEO Gary Garofalo Reveals How To Turn Influencers Into ‘Profit Centers’ For Brands
September 20, 2024LoudCrowd is a software company specializing in influencer marketing and social commerce solutions. Led by CEO...
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Agency
Aidem Agency CCO Marwan Guedamsi Explains How They Became TikTok’s Go-To Partner For Marketing In Western Europe
September 19, 2024TikTok’s explosive growth has left many brands scrambling to adapt, but Aidem Agency saw it coming. ...
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Influencer
The Real Story Behind Creator Youth Pastor Ryan’s Online Persona
September 19, 2024Ryan Kelly, known online as “Youth Pastor Ryan,” went from comedy stages to millions of followers...
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Platform
Instagram Teen Accounts: Meta Rolls Out 6 Built-In Safeguards To Address Teenager Safety And Empower Parents
September 18, 2024Meta has introduced Instagram Teen Accounts, a new feature designed to enhance teenage users’ safety and...
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Brand
Expedia Launches Travel Shops, Taps 100+ Travel Influencers, Celebs To Curate Shoppable Storefronts
September 17, 2024Expedia Group has launched Travel Shops, a new feature that brings shoppable storefronts to the travel...
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Technology
SocialPubli Unveils New AI Tool That Takes Influencer Vetting To The Next Level
September 17, 2024Global influencer marketing agency SocialPubli has launched Brand Detector, an AI-powered tool designed to streamline influencer...
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Commentary
Influencer Drug Ads Under Fire: Senators Call For FDA Warnings In New Bill
September 16, 2024Senators Richard Durbin (D-Illinois) and Mike Braun (R-Indiana) are introducing legislation to curb deceptive prescription drug...
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Agency
L’Oréal Vietnam Goes All-In On Influencers By Naming Onefluence As Its Influencer Marketing Agency
September 16, 2024L’Oréal Vietnam appointed WPP’s Onefluence as its full-service influencer marketing agency, signing a three-year retainer agreement. ...
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Technology
Podchaser’s AI-Powered Tool Unlocks Earnings For 24% More Podcasters – Here’s How
September 16, 2024Podcast intelligence platform Podchaser reports that its AI-driven Collections+ targeting tool has enabled 24% more Acast...
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Technology
Privacy-Focused LuxyList Is Changing How Fans Support Creators
September 16, 2024LuxyList is a creator gift platform that allows fans to send physical gifts to content creators...
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Commentary
What’s Next After The White House Creator Summit? Industry Calls For Policy Support
September 13, 2024The White House recently hosted its inaugural Creator Summit, marking a significant moment for creators, influencers,...
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Agency
Data Meets Humanity: TRG Founder Josh Rosen’s Unique Formula For Marketing Success
September 13, 2024TRG Sports & Entertainment, founded by Josh Rosen, has transformed from a college athlete Name, Image,...
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Technology
Humanz U.S. CEO Roee Zelcer On Why Influencer Impact Should Be Valued Like Stocks
September 12, 2024Social media influencers can make or break a brand’s reputation overnight. In this volatile industry segment,...
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Commentary
TikTok’s E-commerce Expansion: Industry Experts Weigh In On Opportunities And Strategies
September 11, 2024TikTok’s expansion into e-commerce is reshaping how brands and creators engage with consumers, offering new monetization...
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Agency
The Digital Dept. Debuts BRANDEdit Influencer Showroom At New York Fashion Week
September 11, 2024The Digital Dept., a subsidiary of Dolphin, is introducing its BRANDEdit Influencer Showroom to New York...
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Technology
SARAL Levels The Playing Field For Emerging Brands In Influencer Marketing
September 11, 2024The influencer marketing gold rush has left many small brands in the dust, struggling to compete...
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Technology
FamFluence CEO Jim Silver, SVP Alexa Vogue Share Vision For Family-Oriented Influencer Marketing
September 11, 2024FamFluence Talent Management is a creator agency that exclusively represents family-focused influencers. Led by CEO Jim...