Stories By Cecilia Carloni
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Agency
MODERNSPEAK’s Kristyn Snell Exposes The Hidden Value Gap In Influencer Partnerships
August 19, 2024When Kristyn Snell reached out to five parenting bloggers in 2017, their willingness to promote her...
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Influencer
The Secret Formula Behind “Mr. Thank You”: Sergey Kosenko’s Journey To 46 Million Instagram Followers
August 19, 2024Turning a simple “thank you” into a multi-million-dollar empire sounds impossible. Yet, that’s exactly what Sergey...
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Influencer
Alyssa McKay Shares Her Journey From Foster Care To Full-Time Content Creator
August 19, 2024“I’ve vlogged every day for three years straight,” says Alyssa McKay, her voice a mix of...
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Influencer
Landen Purifoy’s Crescendo From Lockdown Boredom To Content Creation Fame And 18M+ Followers
August 16, 2024Ping-pong balls bouncing off pots and pans create melodies that captivate millions. This isn’t a quirky...
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Influencer
How ‘Edutainment’ Creator Hafu Go Turned Hobbies Into Viral Content
August 16, 2024From lip-syncing Taylor Swift to 200 viewers to teaching millions about Rubik’s Cubes and yo-yo champions,...
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Influencer
Ryan’s World Ventures Into Cinema With “Titan Universe Adventure”
August 15, 2024Popular YouTube channel Ryan’s World is set to debut its first theatrical release on August 16. ...
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Influencer
‘Diary Of A CEO’ Host Steven Bartlett Finds Himself In The Center Of Ad Controversy
August 15, 2024Entrepreneur and social media influencer Steven Bartlett faces scrutiny as the UK’s Advertising Standards Authority (ASA)...
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Platform
Behind TikTok’s Amazon Gift Card Offer: A Bid To Counter Slowing Growth
August 15, 2024TikTok is offering cash incentives to attract new users in the United States. According to a...
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Platform
X Sees Record Engagement With 238M Posts And 103B Impressions During Paris Olympics
August 15, 2024X reports record-breaking engagement during the 2024 Paris Olympic Games, with 238 million posts generating 103...
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Technology
UMI Games New President Tom Parry Explains Why Brands Can’t Ignore Free-To-Play Gaming Platforms
August 15, 2024“The introverts are finally having their day,” declares Tom Parry, the newly appointed President of Whalar...
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Agency
HireInfluence Leverages TikTok’s Tools To Redefine Influencer Marketing Success
August 14, 2024Hireinfluence, established in 2011, is a full-service influencer marketing agency. Chris Jacks, a veteran with a...
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Influencer
Why 22-Year-Old Dutch Founder Jens Glerum Preaches Power To The Creators
August 14, 2024At 14, Jens Glerum discovered YouTube and saw his world expand. At 22, he is ready...
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Influencer
Content As Business: Steven He’s Formula For Building A 26-Million Follower Brand
August 13, 2024From a desperate pandemic pivot to a 26-million-follower empire, Steven He’s ascent in the digital content...
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Influencer
How A Brazilian Dog Groomer Turned Scissors And Clippers Into Millions Of Views And A Booming Business
August 12, 2024Gabriel Feitosa, a 32-year-old entrepreneur and content creator, is transforming the world of dog grooming through...
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Agency
Ramaa Mosley Of Adolescent Content Reveals Keys To Engaging Gen Z
August 12, 2024Sixteen-year-old Ramaa Mosley stumbled onto a film set, sparking a journey to reshape youth marketing two...
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Influencer
Rising To A Million: How Tyler Vitelli’s Storytelling Engages TikTok Followers
August 12, 2024“I don’t know anyone that has posted every day for over a year and hasn’t gained...
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Influencer
From Shy Student To TikTok Star: How Zoé Mahfouz Became Famous For Her ‘Likable Strangeness’
August 12, 2024Zoé Mahfouz’s journey from a shy middle school student to a viral content creator began with...
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Influencer
How Amin Built Chicago Food Guide into a Culinary Media Success
August 11, 2024A creative success story turned business venture, Chicago Food Guide has transformed his love for exploring...
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Influencer
Jon Wiebe’s Inclusive Fashion Movement for XL Men Gains Momentum
August 10, 2024Men’s fashion on social media typically celebrates chiseled jawlines, towering heights, and six-packs, often overlooking those...
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Influencer
How 25-Year-Old Jackson Kessler Built a Multimillion-Dollar YouTube Brand from Car Mishaps
August 9, 2024YouTuber Jackson Kessler, known for his “Captain Crankshaft” persona, is shattering the illusion of social media...
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Platform
New Amazon-TikTok Partnership Brings In-App Shopping to Social Media
August 9, 2024Amazon is partnering with TikTok to enable in-app shopping, allowing users to purchase items from Amazon...
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Influencer
YouTubers Sue OpenAI Alleging Unauthorized Use in AI Training
August 9, 2024OpenAI faces a new legal challenge as YouTuber David Millette has filed a class action lawsuit...
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Influencer
How Lexi Combs Became a Social Media Influencer with DIY and Paranormal Content
August 9, 2024Lexi Combs never intended to become a content creator. Yet today, she is at the helm...
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Technology
Automating The Future: Ingenius Studio’s Vision For Creator-Led Marketing
August 8, 2024Industry veteran LaTecia Johnson saw a creator economy drowning in emails and spreadsheets. Her response? She...
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Agency
Legal Eagle Turned Tech Founder Is Betting Big On Micro-Influencers, UGC Creators
August 7, 2024Picture a suburban Chicago homemaker armed with only a smartphone and a few thousand loyal followers...