Stories By Cecilia Carloni
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Brand
AJ Eckstein’s Creator Match is Elevating B2B Marketing on LinkedIn
November 19, 2024While TikTok and Instagram compete for dance trends and lifestyle content, AJ Eckstein sees untapped potential...
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Influencer
Connor DeWolfe On Building A Community Through ADHD Awareness
November 19, 2024Connor DeWolfe has transformed social media discussions about ADHD by combining comedy with education. His TikTok...
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Commentary
How Kajabi CEO Ahad Khan Is Building A Creator-First Commerce Platform
November 18, 2024With creators generating over $8 billion in revenue through the creator commerce platform and a clear...
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Influencer
From Stay-at-Home Mom to UGC Pioneer: How Salha Aziz Built a Thriving Creator Community
November 15, 2024In just two and a half years, Salha Aziz transformed from a stay-at-home mom posting occasional...
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Technology
Linqia Launches VFX Creator Network To Transform Branded Content
November 15, 2024With social media platforms filled with similar content styles, Linqia introduces a specialized network of Visual...
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Technology
Roam: Toms Ce’s Vision For Making Game Creation Accessible To Everyone
November 15, 2024Toms Ce aims to change gaming content creation through Roam, a platform that enables all users...
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Technology
CreatorCommerce: Building Strategic Brand Partnerships Through Co-Selling
November 13, 2024As thousands of brands invest in influencer marketing campaigns, why do they direct valuable traffic to...
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Influencer
UGC Creator Gemma Louise Shares The Truth About Building A UGC Career And Getting Brand Deals
November 13, 2024Gemma Louise has transformed a personal blog into a flourishing career in user-generated content (UGC). As...
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Agency
Pioneer Influencer Agency Social Studies Plots The Future
November 12, 2024Social Studies, founded by former magazine editor Brandon Perlman, has evolved from a simple Instagram curation...
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Agency
How The UGC Agency Helps Global Brands Convert Social Media Views Into Actual Sales
November 12, 2024As brands invest millions in influencer marketing, Aleks Velev identified a critical gap: substantial investments weren’t...
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Technology
AI Automation Meets Creator Economy: How Fanalytics Transforms Personal Fan Connections
November 11, 2024Tech entrepreneur Shaun K. identified a critical challenge in the creator economy: maintaining meaningful fan connections...
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Brand
MagicLinks Launches First Healthcare Support Program For Content Creators With CreatorCare
November 11, 2024Social commerce platform MagicLinks is redefining creator support by introducing CreatorCare, offering a stipend of up...
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Technology
Grocers List: Building The Commerce Platform For Food Creators
November 11, 2024Ben envisions a future where every recipe shared on social media becomes instantly shoppable. As founder...
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Influencer
From Side Hustle To Full-Time Success: Paulina Plankeviciute’s UGC Playbook
November 8, 2024A desperate search for extra freelancing income led Paulina Plankeviciute to discover her true calling in...
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Influencer
How Che Jim Amplifies Indigenous Voices Through Content Creation
November 8, 2024With 2.6 million followers, former military servicemember turned content creator Che Jim transforms reluctant TikTok downloads...
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Agency
Beyond The 15th Minute: Sixteenth Expands Global Reach Through Whalar Group Merger
November 7, 2024Danny Lowney’s Sixteenth, a leading UK talent management company, has combined operations with Whalar Group, marking...
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Commentary
YouTube’s Hidden Gender Divide: ThoughtLeaders’ Shoshana Eilon Investigates Platform Inequities
November 6, 2024When ThoughtLeaders Chief Operating Officer Shoshana Eilon noticed women creators were virtually absent from YouTube’s year-end...
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Technology
10 Industry Leaders Reveal How AI Is Transforming Influencer Campaigns
November 6, 2024The creator economy is undergoing a seismic shift as artificial intelligence reshapes how brands collaborate with...
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Brand
LOST iN Expands Digital Footprint With Strategic Social Media Acquisitions
November 4, 2024After Trusted Media Brands acquired Jukin Media in 2021, the latter’s former CEO, Jonathan (Jon) Skogmo,...
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Technology
Heylist: The Platform Connecting Major Brands With The Right Nano Influencers
November 4, 2024Vicky Boudreau noticed a significant gap in the market: connecting major brands with content creators with...
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Platform
How Brands Can Use YouTube Shorts’ Extended Video Length: 10 Experts Weigh In
November 3, 2024Launched in 2020, YouTube Shorts has quickly become an important part of the platform, now generating...
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Platform
Beyond Trends And Dance Moves: 10 Experts Share Strategies To Dominate TikTok’s Search Traffic
November 1, 2024Beyond viral dances and trending sounds, TikTok has quietly transformed into one of the most powerful...
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Technology
Building Community Through Nano-Influencers: How Peersway Transforms Social Media Marketing
November 1, 2024When Arnab Majumdar launched Peersway in 2016, he began with a simple test: would college students...
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Technology
Amazon Acquires Stake In Creator Financing Startup Spotter
October 31, 2024Amazon has taken a minority stake in Spotter, a Los Angeles-based startup that provides upfront capital...
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Platform
TikTok Shop, Venmo Team Up Ahead Of Holiday Shopping Season, Announce Seller-Creator Matchmaking Events In LA, NYC
October 31, 2024TikTok Shop has partnered with Venmo and unveiled plans for seller-creator matchmaking events in Los Angeles...
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