Stories By Cecilia Carloni
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Influencer
How Jacob Balshin Uses Comedy to Highlight Toronto’s Hidden Gems
August 6, 2024Through heartfelt reviews and spontaneous recommendations, Toronto-based comedian Jacob Balshin has built a devoted following that...
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Influencer
How Creator Live UK Is Bridging Business Owners And Content Creators
August 6, 2024Matthew Hughes, founder of TubeFest and Creator Live UK, is making waves in the creator economy. ...
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Agency
Why Vin Matano’s Creatorbuzz Is Betting On B2B Influencer Marketing
August 5, 2024As traditional digital advertising yields diminishing returns and cold emails go unanswered, Vin Matano’s Creatorbuzz is...
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Platform
TikTok UK Taps Influencer Marketing Agency Diffraction For Expansion
August 5, 2024At a time when TikTok fame can seem elusive, Diffraction is charting a course to turn...
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Commentary
How CreatorFest Aims To Boost Financial Success For Content Creators
August 5, 2024With an approach that prioritizes financial strategies and requires speakers to have proven seven-figure success, CreatorFest...
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Agency
Whalar Group’s New EMEA President Reveals How Creators Are Reshaping The Multi-Billion Dollar Market
August 5, 2024As TikTok dances go viral and Instagram stories shape buying decisions, global creator enterprise Whalar Group...
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Platform
Marketing Maven Stephanie Harris Exposes Lost Revenue In Influencer Partnerships
August 5, 2024In the Wild West of digital marketing, where influencers reign and affiliate links abound, one company...
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Influencer
YouTuber Lizzy Capri Exposes The Dark Side Of Digital Fame No One Talks About
August 2, 2024In an industry where trends change overnight, Lizzy Capri’s longevity in the creator space showcases the...
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Platform
YouTube Veteran Semion Kremeniuk Presents A Tool That Pays Creators Upfront
August 2, 2024Imagine an industry where content creators never chase payments and brands never waste time on fruitless...
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Influencer
gen.video Unveils PartnrUP To Streamline Content Collaboration And Answer Creator Economy Woes
July 29, 2024gen.video, an influencer marketing company founded in 2016, is making major moves in the creator economy...
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Influencer
From Viral Twins To Social Media Stardom: How The McClures Built A Family Brand
July 29, 2024What began as spontaneous videos of twin girls has blossomed into a multi-faceted digital empire –...
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Platform
Level Up Creators’ 2-Pronged Approach To Transforming Creator Businesses
July 29, 2024Level Up Creators is bringing Silicon Valley’s recurring revenue model to individual content creators. Co-founded by...
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Influencer
Louisa Lu’s Journey From Being A Brand Fan To A Rising Creator
July 29, 2024Louisa Lu is a freelance model turned influencer who has transformed her passion for fashion and...
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Influencer
Content Creator Paulina Popielnicka Makes Bold Stand Against Social Media Norms
July 26, 2024With a career spanning over two decades, Paulina Popielnicka has witnessed and adapted to the various...
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Agency
Oli Hills And Nonsensical Lead The Charge In TikTok-Focused Marketing
July 26, 2024TikTok marketing agency Nonsensical is building its reputation in the creator economy under the leadership of...
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Agency
From YouTube Beginnings To Fortnite Worlds: How Adshot’s Co-Founder Is Changing Influencer Marketing
July 26, 2024Axel Gekiere is the co-founder of the Belgian influencer marketing agency Adshot, which leverages technology to...
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Platform
LTK’s New Video Features Boost Creator Earnings By Nearly 50%
July 25, 2024Creator commerce platform LTK announced the launch of new video-first features on its shopping app. The...
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Technology
Reverse Engineering Influencer Marketing: This Startup Is Turning Every Post Into Payment
July 25, 2024To impact influencer marketing, shopstar is turning the traditional model on its head. Co-founded by Ori...
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Technology
Nucreator Is Changing Brand Matchmaking For Creators Using Intent-Based Signaling Technology
July 25, 2024Nucreator, founded by Ben Marks, is automating securing brand partnerships, a traditionally labor-intensive task for creators...
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Influencer
The Ocky Way: How A Catchphrase Catapulted Rahim Mohamed To Social Media Stardom, Landed Campaigns With Paramount
July 24, 2024Content creator Rahim Mohamed, known for his “Ocky Way” bodega videos on TikTok, has leveraged his...
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Influencer
From Northwest Tours To Social Media Stardom: How Country Singer “Lady Redneck” Became A UGC Powerhouse
July 24, 2024Stephanie Lee Lowry, known professionally as “Lady Redneck,” has emerged as a notable figure to watch....
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Influencer
From Track Star To Digital Influencer: Precious Beattie’s Rise In The Creator Economy
July 23, 2024In a world where personal setbacks can lead to unexpected opportunities, Precious Beattie’s journey stands out...
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Technology
Intelligent Influence: Hypetap’s Detch Singh Reveals Key To Driving Tangible Business Outcomes In Influencer Marketing
July 23, 2024Detch Singh is the founder of Hypetap, a company setting industry standards through technology and strategic...
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Influencer
Influencer Katie Shutt On Balancing Modeling, Fitness, And Mindfulness
July 22, 2024Katie Shutt’s story represents a compelling case study of resilience and reinvention. The Newcastle-based content creator,...
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Technology
Breaking The Algorithm Addiction: Moondust Management’s Mission To Free Creators From Platform Dependence
July 22, 2024Moondust Management, founded by industry veteran Kamla Pande in 2019, has found ample success in the...
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