Stories By David Adler
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Platform
RedNote Welcomes ‘TikTok Refugees’ As U.S. Ban Nears
January 17, 2025More than 500,000 American users have reportedly joined RedNote, according to Reuters. This as TikTok grapples...
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Platform
Snap’s Creator-Driven Campaign Eyes TikTok Exodus Opportunities
January 17, 2025Snap Inc. has launched a new creator-focused campaign across U.S. digital platforms. Dubbed “Find Your Favorites...
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Commentary
Traackr Names 2024 Top Beauty And Fashion Creators
January 16, 2025Traackr has released its 2024 beauty and fashion industry report, highlighting top creators across makeup, skincare,...
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Platform
TikTok Assures U.S. Employees Jobs Are Secure Despite Possible Ban
January 16, 2025TikTok assures its U.S. employees they will retain their jobs and benefits even if the Supreme...
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Influencer
MrBeast Eyes TikTok Takeover, Claims Support From Billionaire Backers
January 16, 2025YouTube creator Jimmy “MrBeast” Donaldson claims multiple billionaire investors have approached him about joining a potential...
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Influencer
YouTube Sensation ‘Ms. Rachel’ Is Bringing Viral Edutainment Show To Netflix
January 16, 2025Netflix partnered with educational content creator Rachel Accurso, known as Ms. Rachel, to bring her research-backed...
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Platform
‘Pure Fiction’: TikTok Denies Viral Elon Musk Buyout Rumors
January 15, 2025TikTok has dismissed rumors of Elon Musk acquiring the platform as baseless, labeling the claims “pure...
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Commentary
Traackr Study Reveals Social Media’s Top 25 Beauty Brands In 2024
January 15, 2025New research from Traackr unveils transformative trends in beauty brand influence on social media in 2024....
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Agency
Former Google And HBO Max Strategist Joins Pixly To Expand Agency’s Consumer Brand And Influencer Practice
January 15, 2025Pixly, a leading influencer marketing agency within the Acceleration Community of Companies, has appointed Kayla Fortin...
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Platform
U.S. Apple App Store Sees Rise Of Alternative Chinese Social Platform, Amid Looming TikTok Ban
January 14, 2025RedNote, a Chinese app known locally as Xiaohongshu, has risen to the top of the U.S....
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Platform
Meta To End Majority Of Diversity And Inclusion Programs Amid Corporate, Legal Shifts
January 14, 2025Meta announced through a memo that it is terminating a majority of its diversity, equity, and...
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Platform
Top Creator And Content Trends Worth Knowing: YouTube Report
January 14, 2025YouTube’s 2024 Global Culture & Trends Report reveals that creators are successfully adapting traditional television formats...
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Brand
Nivea Sets A Guinness World Record With Influencer Marketing Initiative
January 14, 2025Nivea India has set a new Guinness World Records title for the largest online video chain...
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Technology
How Ramdam Uses AI to Improve Creator Ad Production
January 13, 2025After shifting from consumer apps to address inefficiencies in creator marketing, Ramdam has secured €3 million...
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Brand
“Unemployed & Afraid” Podcast Joins Australian House Of Common Network
January 10, 2025House of Common, an independent podcast network under Common Entertainment, announces the acquisition of “Unemployed &...
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Technology
Video Editing App Captions Just Made Core Features Free As Rival CapCut Faces Uncertainty In U.S.
January 10, 2025Captions, a video editing app backed by Kleiner Perkins, Sequoia Capital, and Andreessen Horowitz, is shifting...
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Platform
Instagram Pulls Plug On Creator Ad Program Months After Global Expansion
January 9, 2025Instagram confirms shutting down a program that allowed creators to earn revenue from advertisements placed between...
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Brand
PGA TOUR Golf Creator Series Expands After Massive YouTube Success
January 9, 2025The PGA TOUR and Pro Shop Studios announced an expansion of their creator-driven content strategy for...
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Strategy
Harvard Launches Platform To Connect Student-Athletes With Businesses For ‘Better Opportunities’
January 8, 2025Harvard Athletics has introduced a digital platform dubbed One Crimson NIL Exchange to connect student-athletes with...
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Platform
Meta Ditches Fact-Checking, To Counter Misinformation With X-Like Community Notes
January 8, 2025Meta CEO Mark Zuckerberg announced major changes to content moderation policies across Facebook, Instagram, and Threads,...
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Platform
Ipsos And TikTok Survey Reveals Platform Of Choice For US Shoppers
January 8, 2025New research from TikTok and Ipsos reveals that TikTok is emerging as a major platform for...
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Platform
Meta ‘Mistakenly’ Restricts LGBTQ Content From Teen Users – Report
January 8, 2025Meta restricted access to LGBTQ-related hashtags and search terms on InXstagram for several months under its...
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Technology
PayPal Sued Over Browser Extension Allegedly Diverting Creator’s Commission
January 8, 2025Devin Stone, an attorney and creator behind the LegalEagle YouTube channel, has filed a lawsuit against...
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Platform
U.S. Justice Department Asks Supreme Court To Reject Trump’s Bid To Delay TikTok Ban
January 6, 2025The U.S. Department of Justice (DOJ) urged the Supreme Court on January 3 to deny President-elect...
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Commentary
Gen Z Consumers Save Hundreds Of Dollars With Lifestyle-Changing Trend Popularized By TikTok
January 6, 2025A new TikTok movement called “underconsumption core” is influencing Gen Z spending habits. A survey released...