Stories By David Adler
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Platform
Instagram Quietly Rolls Out Location Sharing To Select Users
August 12, 2024Instagram is testing a new feature that allows users to share their location on a map,...
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Commentary
100M+ People Window Shop On Social Media, But Only 30% Buy – Here’s Why [REPORT]
August 12, 2024A new report from PYMNTS and Amazon Web Services reveals a significant gap between social media...
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Platform
YouTube Experiments With AI-Powered Idea Generator To Boost Creator Creativity
August 12, 2024YouTube is testing the new “Brainstorm with Gemini” feature that integrates Google’s artificial intelligence to help...
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Agency
How OpraahFx Is Nurturing India’s Next Generation Of Digital Influencers
August 8, 2024Indian influencer marketing and talent management company OpraahFx launched a Creator Accelerator Program (CAP) to boost...
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Technology
Inside ByteDance’s New AI Video Generator
August 8, 2024TikTok’s parent company, ByteDance, launched “Jimeng AI,” a new application in China that generates short videos...
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Agency
Smooth Media Acquires Energy Content Platform With A 200,000-Strong Community
August 8, 2024Smooth Media, a company founded by former Morning Brew executives, announced its acquisition of Energy Central,...
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Brand
Logan Paul’s Prime Faces Major Lawsuit: $68M At Stake In Bottling Dispute
August 7, 2024Prime Hydration LLC, the sports drink company founded by influencers Logan Paul and KSI, is facing...
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Platform
TikTok Challenges U.S. Government Over Secret Evidence In Legal Battle
August 7, 2024TikTok and its parent company ByteDance are challenging the U.S. Department of Justice’s (DOJ) attempt to...
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Influencer
Ludwig’s Streamer Games: Influencer Teams Compete In Unique Athletic Challenge
August 6, 2024YouTube content creator Ludwig announced a new athletic competition, The Streamer Games, set to take place...
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Brand
Gymshark Taps Fitness Influencer Whitney Simmons As Creative Director Of Adapt Line
August 6, 2024UK-based fitness apparel company Gymshark announced the appointment of fitness influencer Whitney Simmons as the first-ever...
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Platform
Snapchat’s Subscription Service Hits 11M Users, Outpaces Meta, X
August 6, 2024Snap Inc. announced that its subscription service Snapchat+ has reached 11 million subscribers. Launched in 2022...
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Platform
Subscribers Sue OnlyFans For Allowing Impersonation Scams
August 6, 2024Fenix Internet LLC, owner of the OnlyFans platform, is facing a class action lawsuit filed by...
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Platform
TikTok Faces DOJ Lawsuit Over ‘Widespread’ Violations Of Children’s Privacy Laws
August 5, 2024The U.S. Department of Justice (DOJ) has filed a lawsuit against TikTok, accusing the social media...
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Brand
Dre Hopkins And Cinnaholic Launch Exclusive ‘King Of Dallas’ Cinnamon Treat
August 5, 2024Cinnaholic, a cinnamon roll chain with over 100 locations across the U.S. and Canada, is collaborating...
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Commentary
Pro-Trump Influencers And Kamala Harris Compete For Youth Vote In 2024
August 5, 2024A new voter turnout initiative backed by pro-Trump influencers aims to mobilize young male voters for...
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Influencer
MrBeast Under Fire As Allegations And Old Comments Threaten YouTube Empire
August 5, 2024Jimmy “MrBeast” Donaldson, one of YouTube’s most prominent figures, is currently facing backlash over resurfaced controversial...
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Influencer
How Formz Went From TikTok Star To F1 Performer
August 2, 2024Formz, an artist and content creator, blends his passion for music with savvy social media strategies. ...
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Technology
Comscore Unveils New Tool To Measure YouTube’s Full Audience Reach Across All Devices
August 1, 2024Media measurement and analytics company Comscore unveiled a tool that offers a comprehensive view of YouTube...
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Platform
Invoca Introduces New Integrations For TikTok, Snapchat, Pinterest To Solve The Social Ad Puzzle
August 1, 2024Revenue execution platform provider Invoca announced new no-code integrations for Pinterest, Snapchat, and TikTok, expanding its...
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Platform
Moscow Targets Google And TikTok With Fines In Ongoing Content Battle
August 1, 2024Russian courts have fined Google and TikTok for failing to remove prohibited content, escalating tensions between...
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Influencer
Behind The Numbers: Why Black Influencers Earn 34% Less In 2024
August 1, 2024UK-based talent management firm SevenSix Agency released the “2024 Influencer Pricing Report,” surveying 300 influencers of...
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Platform
Advertising Fuels Meta’s 73% Profit Increase, Outpacing Metaverse Losses
August 1, 2024Meta reports a 73% surge in second-quarter profits, driven primarily by its core advertising business. The...
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Commentary
Malaysia Imposes New Social Media Rule To Curb Cybercrime Draws Flak
July 31, 2024Malaysia announced a new licensing requirement for social media platforms operating in the country, targeting services...
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Commentary
Vision AI Boosts Content Performance By 40% [REPORT]
July 31, 2024A new report from social media management platform Dash Hudson reveals significant performance improvements for brands...
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Agency
36,000 Influencers Mark NIP Group’s NASDAQ Entry, Profit Still Elusive
July 31, 2024NIP Group, a company co-founded by Mario Ho, the 29-year-old son of late casino magnate Stanley...
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