Stories By David Adler
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Platform
Meta’s AI Studio To Launch In Australia And New Zealand, Bringing AI Assistants To Local Creators
August 16, 2024Meta’s AI Studio, a platform allowing users to create, share, and discover AI assistants, is poised...
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Platform
Instagram Ignoring Hate Speech? 93% Of Abusive Comments Against Female Politicians Remain Online
August 16, 2024A new study by the Center for Countering Digital Hate (CCDH) finds that Instagram fails to...
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Platform
Snapchat’s Latest Ad Platform Updates: Key Improvements And Results
August 16, 2024Snap Inc. reports significant growth in its advertising platform, with the number of active advertisers more...
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Commentary
White House Hosts 100 Influencers At First Creator Economy Conference
August 16, 2024The White House’s Office of Digital Strategy hosted its inaugural Creator Economy Conference, bringing together 100...
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Commentary
New FTC Rule Bans AI-Generated And Fake Online Reviews
August 15, 2024The U.S. Federal Trade Commission (FTC) announced a final rule prohibiting the sale, purchase, and use...
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Platform
Threads Rolls Out New “Insights” Analytics Dashboard For Desktop Users
August 15, 2024Meta’s social media platform Threads has introduced a new analytics dashboard for desktop users, dubbed “Insights.” ...
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Brand
The Surprising Ingredient Behind Influencer-Founded Bloom Nutrition’s 12B TikTok Views
August 15, 2024Bloom Nutrition, a supplements company founded by fitness influencer Mari Llewellyn, reports that its products have...
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Platform
UMG Partners With Meta To Expand To 6 Major Platforms, Prevent Unauthorized AI Content
August 15, 2024Universal Music Group (UMG) and Meta announced an expanded global, multi-year agreement extending UMG’s music licensing...
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Platform
How TikTok And Snap Are Wooing Influencer Agencies, Challenging Meta’s Dominance
August 15, 2024TikTok and Snap are intensifying efforts to attract influencer agencies, offering exclusive perks and data access...
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Brand
Why MakeMyTrip’s Latest Ads Feature Hindi-Speaking Foreign Influencers
August 15, 2024Indian online travel company MakeMyTrip launched a new advertising campaign featuring non-Indian content creators who speak...
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Platform
Apple Hits Patreon With 30% Fee, Forces Change Of Billing Systems
August 15, 2024Creator platform Patreon announced significant changes to its iOS app due to new Apple requirements. Starting...
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Platform
TikTok Rolls Out Group Chat Feature, Custom Stickers
August 15, 2024TikTok introduced new features to enhance user interaction, including group chats and custom stickers for direct...
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Brand
EKU Athletics Unveils New Influencer-Powered NIL Marketplace
August 12, 2024Eastern Kentucky University (EKU) Athletics launched the EKU Colonels Marketplace Exchange, a new platform to connect...
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Influencer
MrBeast Orders Full Investigation: What’s Happening Behind YouTube’s Biggest Channel?
August 12, 2024Jimmy Donaldson, known as MrBeast, initiates a comprehensive assessment of his company’s internal culture amid allegations...
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Brand
This Skincare Brand’s Product Turns TikTok Snark Into Self-Empowerment
August 12, 2024SkinCeuticals, a skincare brand known for its vitamin C serums, launched a new anti-wrinkle product called...
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Platform
Instagram Quietly Rolls Out Location Sharing To Select Users
August 12, 2024Instagram is testing a new feature that allows users to share their location on a map,...
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Commentary
100M+ People Window Shop On Social Media, But Only 30% Buy – Here’s Why [REPORT]
August 12, 2024A new report from PYMNTS and Amazon Web Services reveals a significant gap between social media...
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Platform
YouTube Experiments With AI-Powered Idea Generator To Boost Creator Creativity
August 12, 2024YouTube is testing the new “Brainstorm with Gemini” feature that integrates Google’s artificial intelligence to help...
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Agency
How OpraahFx Is Nurturing India’s Next Generation Of Digital Influencers
August 8, 2024Indian influencer marketing and talent management company OpraahFx launched a Creator Accelerator Program (CAP) to boost...
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Technology
Inside ByteDance’s New AI Video Generator
August 8, 2024TikTok’s parent company, ByteDance, launched “Jimeng AI,” a new application in China that generates short videos...
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Agency
Smooth Media Acquires Energy Content Platform With A 200,000-Strong Community
August 8, 2024Smooth Media, a company founded by former Morning Brew executives, announced its acquisition of Energy Central,...
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Brand
Logan Paul’s Prime Faces Major Lawsuit: $68M At Stake In Bottling Dispute
August 7, 2024Prime Hydration LLC, the sports drink company founded by influencers Logan Paul and KSI, is facing...
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Platform
TikTok Challenges U.S. Government Over Secret Evidence In Legal Battle
August 7, 2024TikTok and its parent company ByteDance are challenging the U.S. Department of Justice’s (DOJ) attempt to...
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Influencer
Ludwig’s Streamer Games: Influencer Teams Compete In Unique Athletic Challenge
August 6, 2024YouTube content creator Ludwig announced a new athletic competition, The Streamer Games, set to take place...
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Brand
Gymshark Taps Fitness Influencer Whitney Simmons As Creative Director Of Adapt Line
August 6, 2024UK-based fitness apparel company Gymshark announced the appointment of fitness influencer Whitney Simmons as the first-ever...
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