Stories By David Adler
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Brand
This Influencer-Founded Tanning Cream Caught Sephora’s Eye
June 27, 2024Lux Unfiltered, a beauty brand founded by social media influencer Sivan Ayla, will launch at Sephora...
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Platform
TikTok SOAR Together Program: The Hidden Opportunity For Artisans And Retailers
June 26, 2024TikTok Shop launched its Supporting Our Artisans and Retailers (SOAR) Together program, aiming to empower small...
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Influencer
Studio71 Snags “The Really Good Podcast” – Bobbi Althoff’s Hit Deadpan Humor Show
June 26, 2024Global media company Studio71 has secured an exclusive distribution, ad sales, and marketing agreement with “The...
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Platform
TikTok “Out Of Phone: Mission” Explained: What It Means For Brands, Creators
June 26, 2024TikTok announced the expansion of its “Out of Phone” program with a new feature called “Out...
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Platform
YouTube Teams Up With State Department, Turns 12 Music Stars Into “Diplomats”
June 26, 2024YouTube and the U.S. State Department announced a partnership to launch the Global Music Diplomacy Initiative,...
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Platform
Snapchat Safety Overhaul: 4 New Features That Make Chatting Way Safer
June 26, 2024Snap has introduced four new safety features to protect users, particularly teens, from online threats. The...
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Brand
Chipotle’s ‘Celebrity Card’ Now Within Reach for Creative Fans
June 25, 2024Chipotle Mexican Grill has opened applications for its “celebrity card,” a long-standing perk previously reserved for...
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Commentary
Billionaire Mark Cuban Exposes The Invisible Force Shaping Public Opinion
June 25, 2024In a recent appearance on the Lex Fridman podcast, entrepreneur and tech investor Mark Cuban discussed...
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Commentary
Gen Z Trusts TikTok More Than You Think: 12% More Likely To Use It For Hard-To-Find Info
June 25, 2024A new report from DISQO reveals that Generation Z is increasingly turning to TikTok as a...
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Agency
The Data Doesn’t Lie: Sapphire Studios’ Formula For Identifying Top Creative Content
June 25, 2024Entrepreneur Thomas Ma has journeyed to the forefront of the creator economy. After an unconventional start...
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Technology
GRIN Unveils Instagram Lookalike Filters To Help Brands Double Influencer Impact
June 24, 2024Creator management platform GRIN introduced two new Instagram search filters designed to streamline influencer discovery for...
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Brand
DNC’s Surprising Move: Why Social Media Influencers Are Getting Press Passes For 2024
June 24, 2024The Democratic National Convention (DNC) announced a decision to grant press credentials to social media influencers...
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Platform
How TikTok Is Quietly Becoming The Go-To Platform For 3 Key Travel Categories
June 24, 2024TikTok is expanding its functionality to include travel-related services, potentially positioning itself as a competitor to...
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Platform
TikTok’s AI Avatars Gone Wild: How A ‘Technical Error’ Led To Hitler Quotes
June 24, 2024TikTok faces scrutiny after an internal testing version of its new AI avatar tool became briefly...
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Technology
HeyGen, An AI Video Generation Platform, Has Announced A $60 Million Series A funding Round As It Attempts To Disrupt Social And Vertical Video
June 24, 2024HeyGen, an AI video generation platform, has announced a $60 million Series A funding round led...
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Commentary
[REPORT] Long-Form Video’s Unexpected Comeback: Why 26+ Seconds Is The New Sweet Spot
June 22, 2024New research from social media marketing firm Emplifi reveals a surprising trend in consumer engagement with...
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Influencer
Social Media Shakeup: Texas Forces Influencers To Come Clean On Political Cash
June 21, 2024In a move that could reshape influencer marketing practices, the Texas Ethics Commission (TEC) has implemented...
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Commentary
Study Reveals The Ad Format That’s 34% More Cost-Effective For Brand Awareness
June 21, 2024A new study by Acast, the world’s largest independent podcast company and media agency OMD, demonstrates...
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Platform
Instagram’s New Feature Lets You Go Live With Just Your Inner Circle
June 21, 2024Instagram has introduced a new feature allowing users to live stream to a select audience, expanding...
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Influencer
The Whimsical “Trap-Door-House” Creator Just Made YouTube History With 1.5 Billion Views
June 20, 2024In a milestone achievement, content creator Justin Flom has set a new record for the most...
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Brand
BBC’s Talent Quest: Creators Have a Chance to Shape Global Digital Narratives
June 20, 2024BBC Studios is broadening its efforts to discover and develop emerging digital content creators by expanding...
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Technology
Liran Liberman Takes The Helm At Humanz To Lead A 250k+ Influencer Army Into AI-Powered Campaigns
June 19, 2024Humanz, a Tel Aviv-based influencer marketing platform that collaborates with major global brands and utilizes AI...
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Technology
Captiv8’s Branded Storefronts Promise 2.5X Higher Creator Earnings Potential
June 19, 2024On Monday, Captiv8, the influencer marketing platform for enterprise brands, announced the launch of Branded Storefronts,...
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Technology
Make Money Just For Posting? Former BrewDog CEO’s Idea Flips Influencer Marketing On Its Head
June 19, 2024James Watt, who founded the brewery chain BrewDog in 2007 and was its CEO until last...
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Agency
Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator
June 19, 2024Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...
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