Stories By David Adler
-
Technology
DoubleVerify Expands Snap Integration To Enhance Brand Safety, Ad PlacAement
November 7, 2024DoubleVerify is expanding its partnership with Snap to provide brand safety and suitability measurement tools for...
-
Technology
Levellr Secures $1.75M Funding To Turn Discord Engagement Into Measurable ROI For Brands
November 6, 2024Community analytics platform Levellr has announced a $1.75 million funding round led by gaming and media...
-
Brand
Why UK PM Keir Starmer’s Team Is Ditching Traditional Media For TikTok Influencers
November 6, 2024The UK government is launching a new digital unit focused on social media influencer partnerships as...
-
Commentary
The Professional Platform Shift: Why 3 In 5 Content Creators Are Betting Big On LinkedIn In 2025
November 5, 2024Content creators are increasingly turning to LinkedIn as their platform of choice, with 60% planning to...
-
Platform
Creating A Better Social Media: UP’s Vision For Youth-Focused Content
November 5, 2024Nick Rotola challenges conventional social media design with a clear goal: developing platforms that support young...
-
Commentary
UK Creative Industries Generate £125B, But Creators Are Facing A Crisis – Government Finally Responds
November 4, 2024The UK government has responded to the parliamentary Culture, Media and Sport (CMS) Committee’s report on...
-
Commentary
New Research Shows How 3 Key Factors Make Influencer Posts More Trustworthy Than Traditional Ads
November 4, 2024A new study published in Humanities and Social Sciences Communications identifies three critical factors contributing to...
-
Technology
This Lowa Startup Making Small-Town Social Media Users More Valuable Than Macro-Influencers Just Raised $10M+
November 1, 2024Des Moines-based Hummingbirds has raised over $10 million in seed funding to expand its platform, connecting...
-
Platform
Inside TikTok’s Plan To Transform How Users Save Music
November 1, 2024TikTok is reportedly testing a new feature allowing users to pre-save upcoming albums directly to their...
-
Influencer
Boxing Fans Are Urgently Warning Jake Paul After Latest Mike Tyson Training Footage
November 1, 2024Boxing enthusiasts and industry figures are responding to new training footage of Mike Tyson as he...
-
Platform
Twitch’s AI Replay Tech Is Changing How Brands Connect With Gamers
November 1, 2024Twitch is deploying AI technology to create sponsored instant replays during gameplay streams, offering brands a...
-
Technology
Acast Partners With Barometer To Offer Advertisers AI-Driven Brand Safety And Suitability Tools
November 1, 2024Independent podcast company Acast is partnering with Barometer to provide AI-driven brand safety tools across its...
-
Brand
The U.S. Army Reveals New Plan For Military Influencers
October 31, 2024The U.S. Army is developing a new policy for service members who have built substantial social...
-
Influencer
Dentsu’s Influencer School Opens Applications For 2025
October 31, 2024Dentsu is accepting applications for its 2025 influencer education program in South Africa. As per Media...
-
Platform
YouTube Ad, Subscription Revenue Tops $50B Over Past Year
October 31, 2024Alphabet Inc.’s YouTube has reached a milestone as total advertising and subscription revenues have surpassed $50...
-
Brand
Samsung Taps Luxury Lifestyle Creator Enes Yilmazer To Promote New LED Display
October 30, 2024Samsung Electronics America has partnered with luxury real estate content creator Enes Yilmazer to showcase its...
-
Platform
TikTok Founder Declared China’s Richest Man — Even As Platform Faces A Potential U.S. Ban
October 30, 2024ByteDance co-founder Zhang Yiming has become China’s wealthiest individual, with a net worth of $49.3 billion,...
-
Brand
Georgia State’s New NIL Exchange Program Turns Student-Athletes Into Business Partners
October 30, 2024Georgia State Athletics has launched a new digital marketplace called GSU Panthers’ Exchange, designed to connect...
-
Platform
Brazilian Institute Slaps Meta, TikTok, Kwai With $525M Lawsuit Over Insufficient Minor Protection
October 30, 2024Brazil’s Collective Defense Institute has filed lawsuits seeking 3 billion reais ($525.27 million) against the Brazilian...
-
Platform
Instagram Admits Downgrading Less Viewed Videos, Facing Backlash From Creators
October 30, 2024Instagram head Adam Mosseri confirms the platform reduces video quality for less-viewed content while prioritizing higher...
-
Commentary
The Long Tail Effect: Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]
October 30, 2024Acast’s Podcast Pulse 2024 report, conducted in partnership with Edison Research, indicates that niche podcasts with...
-
Brand
Fashion Influencer Carla Rockmore Is Launching Signature Women Collection With QVC
October 29, 2024QVC has unveiled an exclusive apparel collection with fashion designer and social media influencer Carla Rockmore,...
-
Platform
Instagram’s Latest Test Feature Reveals What Makes Reels Stand Out
October 28, 2024Instagram is developing a new analytics feature that provides creators with detailed performance insights for their...
-
Brand
FDA Reportedly Investigates MrBeast, Logan Paul’s Lunchly After 10+ Consumers Report Disturbing Issue
October 28, 2024The U.S. Food and Drug Administration is reviewing multiple consumer complaints about Lunchly, a Lunchables alternative...
-
Commentary
Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]
October 28, 2024A new consumer survey from Sprout Social reveals that brand content on social media influences holiday...
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-400x240.png)
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-100x100.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-400x240.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-100x100.png)
Trending
