Stories By David Adler
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Technology
GRIN Unveils Instagram Lookalike Filters To Help Brands Double Influencer Impact
June 24, 2024Creator management platform GRIN introduced two new Instagram search filters designed to streamline influencer discovery for...
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Brand
DNC’s Surprising Move: Why Social Media Influencers Are Getting Press Passes For 2024
June 24, 2024The Democratic National Convention (DNC) announced a decision to grant press credentials to social media influencers...
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Platform
How TikTok Is Quietly Becoming The Go-To Platform For 3 Key Travel Categories
June 24, 2024TikTok is expanding its functionality to include travel-related services, potentially positioning itself as a competitor to...
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Platform
TikTok’s AI Avatars Gone Wild: How A ‘Technical Error’ Led To Hitler Quotes
June 24, 2024TikTok faces scrutiny after an internal testing version of its new AI avatar tool became briefly...
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Technology
HeyGen, An AI Video Generation Platform, Has Announced A $60 Million Series A funding Round As It Attempts To Disrupt Social And Vertical Video
June 24, 2024HeyGen, an AI video generation platform, has announced a $60 million Series A funding round led...
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Commentary
[REPORT] Long-Form Video’s Unexpected Comeback: Why 26+ Seconds Is The New Sweet Spot
June 22, 2024New research from social media marketing firm Emplifi reveals a surprising trend in consumer engagement with...
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Influencer
Social Media Shakeup: Texas Forces Influencers To Come Clean On Political Cash
June 21, 2024In a move that could reshape influencer marketing practices, the Texas Ethics Commission (TEC) has implemented...
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Commentary
Study Reveals The Ad Format That’s 34% More Cost-Effective For Brand Awareness
June 21, 2024A new study by Acast, the world’s largest independent podcast company and media agency OMD, demonstrates...
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Platform
Instagram’s New Feature Lets You Go Live With Just Your Inner Circle
June 21, 2024Instagram has introduced a new feature allowing users to live stream to a select audience, expanding...
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Influencer
The Whimsical “Trap-Door-House” Creator Just Made YouTube History With 1.5 Billion Views
June 20, 2024In a milestone achievement, content creator Justin Flom has set a new record for the most...
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Brand
BBC’s Talent Quest: Creators Have a Chance to Shape Global Digital Narratives
June 20, 2024BBC Studios is broadening its efforts to discover and develop emerging digital content creators by expanding...
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Technology
Liran Liberman Takes The Helm At Humanz To Lead A 250k+ Influencer Army Into AI-Powered Campaigns
June 19, 2024Humanz, a Tel Aviv-based influencer marketing platform that collaborates with major global brands and utilizes AI...
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Technology
Captiv8’s Branded Storefronts Promise 2.5X Higher Creator Earnings Potential
June 19, 2024On Monday, Captiv8, the influencer marketing platform for enterprise brands, announced the launch of Branded Storefronts,...
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Technology
Make Money Just For Posting? Former BrewDog CEO’s Idea Flips Influencer Marketing On Its Head
June 19, 2024James Watt, who founded the brewery chain BrewDog in 2007 and was its CEO until last...
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Agency
Music Industry Innovator Ryan Ruden Shares His No. 1 Tip For Financial Success As A Creator
June 19, 2024Music industry veteran Ryan Ruden founded Aerial Entertainment, a firm focused on guiding artists and brands...
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Commentary
[REPORT] Pinterest Unpacks Gen Z’s Obsession With Trends – How Brands Can Ride The Wave
June 18, 2024Pinterest’s recent trends report revealed new research offering insight into Gen Z’s mindset, behaviors, and growing...
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Commentary
[REPORT] 90s Bobs, 2000s Highlights, And “Fruity Nails” – Pinterest Reveals The Unexpected Style Movements Taking Over This Summer
June 18, 2024Pinterest recently released its Summer 2024 Trend Report, unveiling surprising revival trends in fashion and beauty...
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Technology
Spotify Rolls Out Creative Lab To Bolster $2B Ad Business
June 18, 2024Spotify is launching an internal creative agency called the Spotify Creative Lab to encourage marketers to...
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Agency
Inside An “Anti-Agency” Founder’s Mission To Uplift Creators
June 18, 2024James Harrison, founder of Los Angeles-based talent management and marketing agency iamsocial, took an unconventional path...
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Technology
How A Decade Of Grit And 200 Million Influencer Profiles Helped This Software Engineer Crack The Code On Creator Campaigns
June 18, 2024Daniel Sánchez co-founded the influencer marketing platform Influencity in 2014 after noticing the rise of influencers...
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Brand
Creators Take Center Stage: Forbes And Walmart Partner For First-Ever Creator Upfronts In L.A.
June 17, 2024On Wednesday, Forbes announced its inaugural Creator Upfronts In Partnership With Walmart Creator, scheduled for October...
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Agency
Seasoned Comms Experts Unveil Creator-Focused Agency – Find Out Their Initial Powerhouse Partners
June 17, 2024Two veteran communications professionals with decades of experience, Craig Radow and Eric Schultz, have announced the...
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Influencer
From Hollywood To Space Sensation: Kalpana Pot’s Unconventional Content Creation Journey In Making Science Cool And Accessible
June 17, 2024Kalpana Pot is an actress, writer, host, science communicator, and content creator. With a passion for...
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Influencer
Scoring Major Brand Deals: Joy Kisinja’s Secrets To Influencer Success
June 17, 2024Despite immense adversity, including a dysfunctional upbringing, Joy Kisinja (Joy Gerrard on Instagram @_joygerrard) has persevered...
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Platform
Influencer Marketing Trailblazer Josh Norris Reveals The Untapped Potential For B2B Brands
June 17, 2024Influencer marketing is breaking into a new frontier: the enterprise technology world. Traditional sales and marketing...
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