Stories By David Adler
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Platform
Get Paid To Inspire Creativity: TikTok’s Hiring A Creator Manager For Their L.A. Office
May 24, 2024TikTok is seeking to hire a Creator Manager for its Los Angeles office. The role focuses...
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Brand
Sony Slams Marriott Hotels With $140M Suit Over Beyoncé, Bad Bunny TikTok, IG Copyright Claims
May 24, 2024Sony Music Entertainment has filed a lawsuit against Marriott International, one of the world’s largest hotel...
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Technology
Whalar’s New Creative Chief Wants To Liberate The “Creative Voice” – Here’s Why It Matters
May 24, 2024Christoph Becker was appointed Chief Creative Officer (CCO) at global creator company Whalar Group in April,...
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Influencer
Paige Spiranac’s Massive Following Lands Her A Deal With The Agency Behind WME, UFC
May 23, 2024Popular social media personality and former college golfer Paige Spiranac has signed with WME Sports, the...
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Influencer
Birkins And Mansions Banned: China’s “Wealth Worship” Crackdown Claims Luxury Influencer Victims
May 23, 2024China is cracking down on social media accounts promoting lavish lifestyles in an effort to curb...
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Influencer
Fashion Influencer Grace Beverley’s Ads Slammed: The Viral Posts That Had Watchdogs Seeing Red
May 23, 2024The UK’s Advertising Standards Authority (ASA) has ruled that social media posts by fashion influencer Grace...
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Influencer
The Powerful Mindset Shift That Helped Nicky Gathrite Overcome Difficulties and Build An Influencer Economy Leader At Elevate Agency
May 23, 2024Nicky Gathrite’s journey has been one of resilience and reinvention. What began humbly in Riverside, California,...
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Influencer
Creators Fear Brands Will Use AI Loopholes To Avoid Paying For Their Likenesses
May 22, 2024Some creators have expressed concerns that brands may attempt to use artificial intelligence to sidestep compensating...
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Platform
TikTok To Lay Off Hundreds Of Employees, Scrapping Entire Global User Operations Team
May 22, 2024TikTok is set to lay off a significant number of employees across various departments, including operations,...
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Platform
LinkedIn Just Tapped This Surprising Partner To Bring More Creators On Board
May 22, 2024LinkedIn has partnered with creator marketing agency Whalar Group to pair brands with creators for LinkedIn...
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Platform
Fan Spotlight: The New Way Billie Eilish Is Connecting With 60 Million Fans On TikTok
May 22, 2024TikTok is launching Fan Spotlight, a new feature that allows artists to showcase their favorite fan...
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Agency
Rhapsody Voices’ Mike Jensen Reveals His Secret To Authentic Creator Partnerships
May 22, 2024Mike Jensen, a veteran of the digital media revolution at companies like AOL and Stitcher, launched...
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Technology
This Bootstrapped Indian SaaS Startup Just Hit $1.2M In Revenue
May 21, 2024Indian-based bootstrapped software-as-a-service startup Saral hit a milestone of $1.2 million in revenue for the 2023-2024...
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Platform
Snapchat CEO Admits They’ve “Fallen Behind” On Machine Learning – Here’s Their $1.5B Catchup Plan
May 21, 2024Snap is increasing its spending on artificial intelligence and machine learning, according to Bloomberg’s May 19...
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Influencer
Youngstown State University Shatters NIL Records – Over 120 Athletes Net $540,000+ In First Year
May 21, 2024Youngstown State University (YSU) emerges as a frontrunner in the burgeoning Name, Image, and Likeness (NIL)...
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Brand
Target Alum-Turned-Fashion Influencer Jeneé Naylor Brings Her Retail Expertise To The Brand’s Latest Line
May 21, 2024Target unveiled its latest Future Collective collaboration featuring over 70 pieces designed by former Target employee...
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Platform
HashFame’s Founder On Solving The Creator Trust Problem No One’s Cracked Yet
May 21, 2024HashFame currently operates as a directory for discovering and contacting creators. But Sridharan’s bigger vision is...
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Agency
Underscore Talent Partner Shares the #1 Key To Authenticity That Audiences Crave
May 21, 2024Linnea Toney is a partner and manager at Underscore Talent, co-heading the entertainment department focused on...
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Agency
STMNT Studios Founder Lukas Schulz Shares Insights on Navigating Influencer Marketing as a Brand
May 20, 2024Lukas Schulz’s journey took him from a Bavarian village to the heart of Silicon Valley’s creator...
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Platform
TikTok’s New Experiment: 60-Minute Videos for Select Creators
May 20, 2024TikTok is testing videos up to 60 minutes in length, the company confirmed to TechCrunch last...
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Talent Collectives
From Gaming Juggernaut to Media Empire: FaZe’s Ambitious $11M Transformation
May 20, 2024GameSquare Holdings, Inc. announced the formation of FaZe Media, a new creator-led internet media company. Following...
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Brand
Dive Deep into Bikini Bottom: Paramount Seeks Ultimate SpongeBob SquarePants Superfan for $4,000 TikTok Maestro Gig
May 20, 2024Paramount Pictures has posted a job ad searching for a creative and “meme-savvy TikTok maestro” to...
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Platform
TikTok’s Hail Mary: Asking Court to Rule by December 6 to Avoid Potential App Shutdown
May 20, 2024TikTok and its parent company ByteDance are joining forces with the U.S. Justice Department in an...
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Influencer
456 Growth Agency Seeks Out “Diamonds in the Rough” Creators – CEO Dan Albert Explains Why
May 20, 2024Dan Albert didn’t set out to be a player in the “creator economy.” However, the co-founder...
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Platform
YouTube To Brands: We’re Not TV – We’re Bigger With 1 Billion+ Hours Watched Daily On TV Screens
May 17, 2024During this year’s upfront season for advertising buyers, YouTube positioned itself as something bigger than traditional...
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