Stories By David Adler
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Technology
Creator Management Platform GRIN Rolls Out A New Data-Driven Tool To Help Brands Power Up Their Influencer Programs
April 4, 2024Creator management platform GRIN, whose clients include Uber, Macy’s, and SKIMS, has launched Activations Benchmarking, a...
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Influencer
YouTuber Supercar Blondie Launches an Auction Site for Multi-Million Dollar Vehicles
April 3, 2024Alex Hirschi, the woman behind the popular Supercar Blondie YouTube channel, launched SBX Cars on April...
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Technology
Competition Heats Up: Commerce Startup Flip Secures $144 Million in Funding in Its Bid To Take on TikTok and Amazon
April 3, 2024Social commerce startup Flip has raised $144 million in fresh funding. Led by Streamlined Ventures, the...
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Strategy
YouTube’s Podcast Brain Trust Share How To Build A Successful Strategy On YouTube
April 3, 2024Creators and marketers looking to launch or grow their podcasts on YouTube will want to tune...
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Influencer
2 British Influencers Built A T-Shirt Empire And Are Now Bringing Their Talent To LA
April 3, 2024George and Michael Heaton, brothers from Manchester, England, started their influencer-founded fashion brand Represent 13 years...
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Commentary
How Trust In Influencer Marketing Differs Between Age and Sex, New Survey Reveals
April 2, 2024Influencer marketing platform IZEA Worldwide, Inc. has released its annual “Trust in Influencer Marketing” report for...
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Brand
How YouTube Sensations Brought Universal Appeal To Smoothie King’s New Limited Edition Drink
April 2, 2024Smoothie King has partnered with the YouTube entertainment group Dude Perfect to launch a new, limited-edition...
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Influencer
Texas Cracks Down On Political Endorsement Of Social Media Influencers
April 2, 2024The Texas Ethics Commission is taking steps to increase transparency around paid political messaging by social...
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Platform
Potential TikTok Buyer Wants To Ditch The App’s “Secret Sauce” Algorithm
April 2, 2024Former U.S. Treasury Secretary Steven Mnuchin is assembling a team of investors to potentially purchase TikTok...
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Influencer
Controversial Twitch Streamer Teams Up With KSI For An Eye-Catching Business Collab
April 2, 2024Twitch streamer Amouranth, known for her entrepreneurial endeavors beyond content creation, has announced a new business...
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Platform
Shop The Show: How Pinterest’s New Series Blends Content And Commerce
April 1, 2024Pinterest has launched its first-ever streaming show titled “Deliciously Entertaining.” The 10-episode cooking and lifestyle series...
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Platform
Meta Claims Instagram’s New Feature Boosts Sales 10%+
April 1, 2024Meta has rolled out a new advertising feature on Instagram called “Ads with Promo Codes” globally,...
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Platform
Election Integrity Initiative Garners Support From Tech Giants Like Google, Meta, TikTok
April 1, 2024Google, Meta, TikTok, and several other major technology companies have signed on to new Voluntary Election...
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Platform
Captivating Visual Content Incoming: Video Game Equips Its 40-Million Strong User Community With New Tools
April 1, 2024Pocket Worlds, the Austin-based developer behind the virtual world Highrise, has launched two platforms to empower...
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Commentary
Podcast Fever Hits The East Coast This Spring: Creators Invited To Attend PRX Summits
April 1, 2024PRX, a public media organization, nonprofit podcast publisher, and public radio distributor, has announced the Podcast...
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Podcasts
Audio Listening Has Become The New Mainstream? Digital Consumer Study Reveals New Highs
April 1, 2024Edison Research’s annual Infinite Dial survey reveals new insights into digital media consumption trends in the...
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Commentary
From Pets To Comics: Vietnam’s Wildest Influencer Marketing Trends
March 29, 2024A new report from Flamingo Digital Media Corporation provides an in-depth look at the current state...
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Commentary
New Influencer Marketing Impact Report Reveals Which Strategy Is The Best Bang For A Brand’s Buck
March 29, 2024The newly released report from influencer marketing platform Traackr sheds light on the latest trends in...
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Influencer
Swedish It Girl Matilda Djerf Takes Over NYC With Haircare Empire’s Pop-Up Salon
March 29, 2024Swedish social media influencer Matilda Djerf brings her clothing, home, and newly launched beauty brand Djerf...
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Platform
“Shorts Changed The Game”: How YouTube’s Billion-Dollar Bet Is Paying Creators
March 29, 2024YouTube’s Shorts feature is now seeing over 70 billion daily views for videos under 60 seconds...
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Brand
Behind This Pet Food Brand’s Bizarre Cat Influencer Marketing Stunt To Launch Ultra-Premium Wet Food Line
March 29, 2024Mars Inc.’s Sheba brand has announced the launch of its new Gravy Indulgence Entrées cat food...
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Influencer
TikTok Finally Bans Aussie Bodybuilder For Pushing This Banned Product To Millions
March 29, 2024TikTok has banned the account of an Australian influencer for promoting flavored nicotine pouches in his...
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Platform
Americans Split On TikTok: New Survey Reveals Nearly 50% Support Ban Or Sale
March 29, 2024The new CNBC All-America Economic Survey finds Americans are divided over TikTok, with nearly half saying...
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Platform
Florida Tightens Social Media Regulations, DeSantis Signs Bill Limiting Access For Children Under 14
March 28, 2024Florida enacted new social media regulations on Monday, becoming the first state to effectively prohibit residents...
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Platform
TikTok Faces FTC Probe For Potential Privacy And Security Breaches
March 28, 2024The Federal Trade Commission (FTC) is investigating TikTok over potential violations of privacy and security practices,...