Stories By David Adler
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Agency
How This 23-Year-Old Entrepreneur Built A Multi-Million Dollar Influencer Agency While Battling Cancer As A Teen
May 3, 2024At just 17 years old, Suhit Amin launched his influencer marketing agency, Saulderson Media, from his...
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Platform
TikTok And UMG Declare Truce: New Revenue Streams Or Controversial ‘Primacy Of Human Artistry’?
May 3, 2024Universal Music Group (UMG) and TikTok have announced a new licensing agreement, ending their months-long dispute...
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Platform
[REPORT] TikTok Shop Says It Vetted 6 Million Sellers To Protect Brands
May 3, 2024TikTok has released its first-ever TikTok Shop Safety Report, detailing its company’s efforts to maintain a...
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Technology
LTK Just Unlocked $26.6M In Extra Creator Earnings With These Genius Shop Updates
May 2, 2024Creator Commerce™ platform, LTK, has launched a suite of new updates to improve the creator-led shopping...
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Technology
Goodbye Guesswork: CreatorIQ Brings AI-Powered Creator Discovery To Snapchat
May 2, 2024CreatorIQ, a creator marketing platform, has partnered with Snap Inc. to integrate its AI-powered creator discovery...
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Agency
Influencer Marketing Redefined: How My Haul Store Connects Brands With 100,000+ Influencers
May 2, 2024India-based influencer marketing company My Haul Store announced it has partnered with over 300 brands and...
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Agency
Influential’s EMEA Expansion Isn’t A “Copy-Paste Job,” Agency Promises A Media-First Approach For Brands
May 2, 2024U.S. influencer marketing company Influential has launched a dedicated division in the EMEA region, promising a...
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Strategy
Study Reveals The Sweet Spot For Maximum Influencer Engagement (Hint: It’s Not Mega-Stars)
May 2, 2024Wharton marketing professors Ryan Dew and Raghuram Iyengar, along with Zijun Tian of Washington University in...
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Brand
“The Eastern NIL Exchange” – EMU’s Fee-Free Solution For Student-Athletes To Monetize Their Brands
May 2, 2024Eastern Michigan University’s Department of Athletics, in collaboration with Teamworks Influencer, announced the launch of “The...
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Brand
Student-Athletes As Brand Ambassadors? This Philly University Is Making It Happen In A Major Way
May 2, 2024Saint Joseph’s University Athletics has launched a new initiative to assist student-athletes with Name, Image, and...
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Technology
Just Launched In UAE: The Influencer Platform Making Marketing Effortless
May 1, 2024Influencer marketing platform ‘following’ is launching in the United Arab Emirates. The data-driven company aims to...
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Commentary
[REPORT] Beyond Follower Count: The Real Factors Driving Influencer Rates (Surprising Data From 250K Payments)
May 1, 2024Influencer marketing rates have long been assumed to correlate directly with an influencer’s follower count. However,...
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Brand
Pack Like A Pro: Baggageless Teases Insider Traveler Lists From Top Influencers
May 1, 2024Baggageless, a provider of eco-conscious travel solutions, has announced a collaboration with prominent travel influencers to...
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Technology
How Much Can An Influencer Really Make? This AI Has The Scoop
May 1, 2024A new AI-driven influencer marketing platform, HireInfluencer, provides data-driven insights into potential influencer earnings and brand...
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Platform
A Billion LinkedIn Members, Yet Another “Record Engagement” Claim Raises Eyebrows
April 30, 2024In its latest earnings report, Microsoft once again boasts that LinkedIn achieved “record levels of engagement”...
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Commentary
[REPORT] The Real Scoop: Over 2,000 Creators Reveal Shocking Insights On Pay, Struggles, And Dreams
April 30, 2024Influencer marketing agency NeoReach has released an extensive annual survey analyzing trends in the booming influencer...
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Commentary
[REPORT] Glossy Insider Reveals The 4 Metrics Influencers Are Judged On (And Why Sponsored Posts Aren’t #1)
April 30, 2024Glossy, a media company covering the fashion and beauty industries, recently released a report analyzing the...
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Commentary
[REPORT] The Tech Marketer’s Holy Grail: How 49% Simplified Their Complex Products With Video
April 30, 2024Vidico’s “The State of Video Marketing 2024” report reveals insights from marketers who primarily lead product,...
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Platform
How TikTok Collects User Data 600X Faster Than YouTube To Supercharge Its Algorithm
April 29, 2024New research highlights how TikTok’s short video format allows the platform to collect user data up...
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Brand
Shop Like A Star: Marshalls Unveils Influencer-Curated Fashion Capsule
April 29, 2024Marshalls, the off-price retailer owned by TJX Cos., has launched its inaugural “Marshalls Good Stuff Style...
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Platform
TikTok’s Chinese Parent Firm Defies U.S. Ban Order: “We Aren’t Going Anywhere”
April 29, 2024ByteDance, the Chinese parent company of TikTok, has no intention of selling the business despite a...
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Brand
From Lab To Lip: Korean Cosmetics Giant Pulled Off Global Influencer Tour
April 29, 2024LG Household & Health Care (LG H&H) hosted “The Whoo 2024 K-Bichup Tour” from April 15...
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Influencer
How To Become A UGC Creator In 2024 In 8 Steps | Tips And Tricks
April 28, 2024Let’s engage in a thought exercise. On the one hand, you have a polished brand video...
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Commentary
Travel Envy: The Surprising Motivation Behind 38% Of Canadian Gen Z And Millennials’ Vacation Picks
April 26, 2024FlightHub has released a new survey, revealing that searching for the perfect picture to post on...
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Agency
Billion Dollar Boy Bets Big On Creator Economy With Membership Launch
April 26, 2024Influencer agency Billion Dollar Boy (BDB) unveiled a creator community membership program called FiveTwoNine: The Creator...
![[REPORT] TikTok Shop Says It Vetted 6 Million Sellers To Protect Brands (1)](https://www.netinfluencer.com/wp-content/uploads/2024/05/REPORT-TikTok-Shop-Says-It-Vetted-6-Million-Sellers-To-Protect-Brands-1-400x240.jpg)
![[REPORT] TikTok Shop Says It Vetted 6 Million Sellers To Protect Brands (1)](https://www.netinfluencer.com/wp-content/uploads/2024/05/REPORT-TikTok-Shop-Says-It-Vetted-6-Million-Sellers-To-Protect-Brands-1-100x100.jpg)
![[REPORT] Beyond Follower Count The Real Factors Driving Influencer Rates (Surprising Data From 250K Payments)](https://www.netinfluencer.com/wp-content/uploads/2024/05/REPORT-Beyond-Follower-Count-The-Real-Factors-Driving-Influencer-Rates-Surprising-Data-From-250K-Payments-400x240.jpg)
![[REPORT] Beyond Follower Count The Real Factors Driving Influencer Rates (Surprising Data From 250K Payments)](https://www.netinfluencer.com/wp-content/uploads/2024/05/REPORT-Beyond-Follower-Count-The-Real-Factors-Driving-Influencer-Rates-Surprising-Data-From-250K-Payments-100x100.jpg)
![[REPORT] The Real Scoop Over 2,000 Creators Reveal Shocking Insights On Pay, Struggles, And Dreams](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-The-Real-Scoop-Over-2000-Creators-Reveal-Shocking-Insights-On-Pay-Struggles-And-Dreams-400x240.jpg)
![[REPORT] The Real Scoop Over 2,000 Creators Reveal Shocking Insights On Pay, Struggles, And Dreams](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-The-Real-Scoop-Over-2000-Creators-Reveal-Shocking-Insights-On-Pay-Struggles-And-Dreams-100x100.jpg)
![[REPORT] Glossy Insider Reveals The 4 Metrics Influencers Are Judged On (And Why Sponsored Posts Aren’t #1)](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-Glossy-Insider-Reveals-The-4-Metrics-Influencers-Are-Judged-On-And-Why-Sponsored-Posts-Arent-1-400x240.jpg)
![[REPORT] Glossy Insider Reveals The 4 Metrics Influencers Are Judged On (And Why Sponsored Posts Aren’t #1)](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-Glossy-Insider-Reveals-The-4-Metrics-Influencers-Are-Judged-On-And-Why-Sponsored-Posts-Arent-1-100x100.jpg)
![[REPORT] The Tech Marketer’s Holy Grail How 49% Simplified Their Complex Products With Video (1)](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-The-Tech-Marketers-Holy-Grail-How-49-Simplified-Their-Complex-Products-With-Video-1-400x240.jpg)
![[REPORT] The Tech Marketer’s Holy Grail How 49% Simplified Their Complex Products With Video (1)](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-The-Tech-Marketers-Holy-Grail-How-49-Simplified-Their-Complex-Products-With-Video-1-100x100.jpg)
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