Stories By David Adler
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Influencer
Tequila For Your Coffee? Kendall Jenner And Emma Chamberlain’s Unexpected Collab Is Poised To Make The Grade
April 26, 2024Kendall Jenner’s 818 Tequila and Emma Chamberlain’s Chamberlain Coffee have joined forces to settle a long-standing...
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Commentary
[REPORT] Surprising Stats: What Really Matters To Consumers In Influencer Content?
April 26, 2024Social media management and analytics software company Sprout Social has released a report on influencer marketing...
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Agency
Seasoned Pros Launch Elite Middle East Unit Making Influencer Dreams Reality
April 25, 2024MCN, a marketing communications network, has announced the launch of its influencer practice to address the...
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Brand
Fizz And Fashion: Poppi’s Influencer Marketing Strategy Delivers A Stylish Sip
April 25, 2024The vibrant sweatsuits emblazoned with Poppi’s logo have become central to the beverage brand’s influencer marketing...
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Brand
How A Viral TikTok Video Led The City Of Wichita To Start Requiring Paid Content Labeling
April 25, 2024A TikTok video that went unlabeled as a paid promotion has spurred the City of Wichita...
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Brand
Scotts Miracle-Gro Taps Brand Solutions Provider Thece To Throw A Virtual Garden Party For Gamers
April 25, 2024Lawn and garden company Scotts Miracle-Gro is partnering with brand solutions provider Thece on a novel...
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Commentary
[REPORT] 6 Key Findings About Brand Partnerships In 2024 Decoded By Over 500 Creators
April 25, 2024A new analysis from the American Influencer Council (AIC), Canopy for Creators, and HypeAuditor sheds light...
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Platform
U.S. Senate Just Passed An Ultimatum For TikTok: Divest Or Be Banned
April 24, 2024The U.S. Senate passed a foreign aid package yesterday that included an ultimatum for TikTok, forcing...
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Platform
Meta’s “Twitter Killer” Threads Surges Past Elon Musk’s X In Shocking Metric Upset
April 24, 2024Meta’s Threads has overtaken X (formerly Twitter) in a critical user engagement metric. According to new...
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Platform
TikTok Announces Relentless Legal Response If U.S. Ban Comes Into Force
April 24, 2024TikTok is preparing to sue the U.S. government over the controversial ban on the popular video-sharing...
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Influencer
“Lavishly Jackie” Creator Joins UTA’s Talent Ranks
April 24, 2024United Talent Agency (UTA) has unveiled the latest addition to its digital talent roster – beauty...
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Commentary
[REPORT] New Study Reveals The Country Where People Essentially Live On Screens 57% Of The Day
April 23, 2024A new research report by Electronics Hub examines which countries spend the most time in front...
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Platform
YouTube’s 4-Part Formula For Making Shorts Ads People Actually Want To Watch And Share
April 23, 2024YouTube Shorts, the platform’s short-form video feature, has rapidly gained prominence, amassing 2 billion logged-in monthly...
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Brand
He Helped A Travel Brand Reach Over 1 Million Engaged Fans Without Spending A Dime On Ads
April 23, 2024Travel marketing firm Trending Travel has elevated Kieran Shew to managing director following a string of...
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Brand
Why The UK’s Labour Party Is Shifting Focus Toward Smaller Influencers During Election Campaign
April 22, 2024The UK’s Labour Party has appointed an employee to work with influencers and send positive messages...
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Agency
“ROI-Driven” Influencer Firm Shoplooks Celebrated For Innovative Retail Collabs
April 22, 2024Shoplooks, an influencer network firm, continues to earn industry recognition for its retail partnership campaigns. At...
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Commentary
Indonesia’s $32B Capital Relocation Bets On Gen Z Influencers To Make “Smart Forest City” Go Viral
April 22, 2024As Indonesia prepares to relocate its capital from overcrowded and sinking Jakarta to the new under-construction...
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Technology
Whalar Founding Duo Returns To The Helm, Announces New Hiring
April 22, 2024Neil Waller and James Street, the co-founders of Whalar Group, have been appointed as co-CEOs of...
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Technology
No More OnlyFans Fees? $5M Crypto Upstart Has Creators Drooling Over Its Decentralized Model
April 22, 2024Only1, a crypto startup building an OnlyFans-type adult content platform on the Solana blockchain, has announced...
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Brand
Meghan Markle’s Bold Move: Lifestyle Brand Launch With Influencers Ignites Controversy In Royal Circles
April 19, 2024Meghan Markle, the Duchess of Sussex, has launched her lifestyle brand American Riviera Orchard, stoking controversy...
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Brand
The Making Of ‘Passion’: Behind MyMuse And Influencer Dixie D’Amelio’s Soda Collaboration
April 19, 2024MyMuse, a beverage brand focused on delivering better-tasting, functional drinks, has partnered with social media influencer...
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Commentary
[REPORT] Influencers’ Role In Making U.S. Consumers Click ‘Buy Now’ On Amazon
April 19, 2024IZEA has released a new report that provides insights into the effectiveness of influencer marketing in...
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Platform
Need To Buy Tickets For Live Events? Look No Further Than TikTok
April 19, 2024TikTok has announced a new partnership with AXS, a global ticket seller, to offer fans a...
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Strategy
Do Creators Really Influence Consumer Buying Habits? More Than 1,000 Followers Answer Survey
April 19, 2024NeoReach, an influencer marketing platform, has released a report titled “Swipe to Buy 2024: How Creators...
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Platform
TikTok’s Taking “Notes,” Quietly Rolling Out Instagram Rival App In Australia, Canada
April 19, 2024TikTok has launched its new photo and text-sharing app, “Notes,” in Australia and Canada. The app...
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![[REPORT] Surprising Stats What Really Matters To Consumers In Influencer Content](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-Surprising-Stats-What-Really-Matters-To-Consumers-In-Influencer-Content-100x100.jpg)
![[REPORT] 6 Key Findings About Brand Partnerships In 2024 Decoded By Over 500 Creators](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-6-Key-Findings-About-Brand-Partnerships-In-2024-Decoded-By-Over-500-Creators-400x240.jpg)
![[REPORT] 6 Key Findings About Brand Partnerships In 2024 Decoded By Over 500 Creators](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-6-Key-Findings-About-Brand-Partnerships-In-2024-Decoded-By-Over-500-Creators-100x100.jpg)
![[REPORT] New Study Reveals The Country Where People Essentially Live On Screens 57% Of The Day](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-New-Study-Reveals-The-Country-Where-People-Essentially-Live-On-Screens-57-Of-The-Day-400x240.jpg)
![[REPORT] New Study Reveals The Country Where People Essentially Live On Screens 57% Of The Day](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-New-Study-Reveals-The-Country-Where-People-Essentially-Live-On-Screens-57-Of-The-Day-100x100.jpg)
![[REPORT] Influencers’ Role In Making U.S. Consumers Click ‘Buy Now’ On Amazon](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-Influencers-Role-In-Making-U.S.-Consumers-Click-‘Buy-Now-On-Amazon-400x240.jpg)
![[REPORT] Influencers’ Role In Making U.S. Consumers Click ‘Buy Now’ On Amazon](https://www.netinfluencer.com/wp-content/uploads/2024/04/REPORT-Influencers-Role-In-Making-U.S.-Consumers-Click-‘Buy-Now-On-Amazon-100x100.jpg)
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