Stories By David Adler
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Influencer
$75 Million And Counting – Inside FaZe’s Unstoppable Branded Merch Money Machine
March 22, 2024FaZe Clan, a leading gaming collective, has announced a streak of successes in its innovative dual...
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Platform
Swipe To Like: Threads Tests New Gesture That Could Change The Way People Like Posts
March 22, 2024Threads continues to iterate on its platform, testing new features to make the app more user-friendly...
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Platform
Forgotten Facebook Feature Making A Comeback On The Platform’s 20th Birthday?
March 22, 2024As Facebook is nearing its 20th anniversary, the social media giant is reviving one of its...
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Commentary
Your Proximity May Be The Key To Amassing A Large Social Media Following, Study Reveals
March 22, 2024Researchers found that targeting “nearby” influencers with small follower counts but a connection to the brand...
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Influencer
Top TikTok Derm With 18 Million Followers Unveils New Skincare Brand Aimed At Gen Z And Millennial Audience
March 21, 2024Dr. Muneeb Shah, TikTok’s most followed dermatologist with over 18 million followers on the platform, launches...
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Platform
TikTok To Sublease Large San Jose Tech Building For New Offices Despite Impending U.S. Ban?
March 21, 2024China’s ByteDance-owned TikTok has secured a major new office sublease in San Jose, signaling continued expansion...
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Brand
Brokerage Hit With Record $850K Penalty For Unleashing Unchecked ‘Finfluencer’ Campaign
March 21, 2024Regulators crack down on misleading investing advice spread through social media influencers. Brokerage app M1 Finance...
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Commentary
How China Slammed The Brakes On Shady Influencers Making Bank Off Mass ChatGPT Paranoia
March 21, 2024Over the past year, several Chinese influencers have made millions of dollars selling short video lessons...
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Technology
Sports-Oriented Influencer Marketplace Launches Mobile App To Expedite Brand-Athlete Engagements
March 21, 2024MOGL, an athlete influencer marketplace and name, image, and likeness (NIL) operations software provider, has launched...
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Platform
TikTok’s Taking Off The Gloves In ECommerce War With This New Influencer Shopping Move
March 20, 2024TikTok is aiming to leverage its vast creator base to enhance its e-commerce capabilities via the...
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Platform
Creators Face New ‘Full Disclosure’ Rules As YouTube Cracks Down On Undeclared AI Alterations
March 20, 2024In a move to address growing concerns about the authenticity of online content, YouTube has announced...
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Technology
This Creator Fintech Platform Has Just Automated Accounting For Creators With A Single Integration
March 20, 2024Lumanu, a payment processing platform serving the independent economy, has announced a new integration that allows...
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Platform
Gaming Platform Bets On Creator Economy With $35 Million Fund In Social Media Campaign
March 20, 2024Roblox, the online gaming platform, has officially launched a $35 million Creator Fund, expanding beyond just...
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Commentary
The Cold, Hard Truth: Consumers Prefer AI-Made Creator Content, New Study Finds
March 20, 2024Generative artificial intelligence is rapidly reshaping the creator economy, according to new independent research from Billion...
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Platform
No More Cringeworthy Typos – Instagram Just Dropped The Power To Edit Sent Messages
March 20, 2024Instagram has announced several new features aimed at enhancing the messaging experience for its users. The...
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Influencer
From $5B To $86B: Fashion Doubles Down On Influencers As Authenticity Trumps Ads [Report]
March 19, 2024A new report from IMARC Group projects the global fashion influencer marketing market will surge from...
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Platform
TikTok Ban Scenario: Over Half Of Users Say They’d Turn To Platform’s Rivals For Short-Video Content
March 19, 2024As the U.S. Senate considers a recently passed House bill that could ban TikTok nationwide, new...
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Technology
Links In Bio? That’s So 2022 – This Launch Lets Influencers Build Their Own Shoppable Storefronts
March 19, 2024Creator commerce provider Trnd has unveiled a solution it hopes will improve the effectiveness and profitability...
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Platform
Content Creators Speak Out: TikTok Ban Could Have Devastating Economic Effects
March 18, 2024Content creators across the United States voice outrage over a bipartisan bill passed by the House...
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Technology
Creator Economy’s Business Tool Provider Exly Secures Fresh $6.2 Million In New Funding Round
March 18, 2024Business tools provider for the creator economy Exly announces it has raised $6.2 million in a...
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Platform
Making Bank On Twitch In 2024 Just Got Easier – CEO Teases Moneymaking Upgrades For Streamers
March 18, 2024In a letter to the Twitch community, CEO Dan Clancy has shared the live streaming platform’s...
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Platform
Could This Be TikTok’s Last Dance In The U.S.? New Bill Demands ByteDance Divestment In 5 Months
March 15, 2024Nearly a year after TikTok CEO Shou Zi Chew’s controversial hearing on Capitol Hill, Congress continues...
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Influencer
What Happens When You Spill Every Detail Of Your Divorce Online? For This Single Mom It Meant 400M Views And Signing With A Big Hollywood Talent Agency
March 15, 2024Tareasa “Reesa Teesa” Johnson, an Atlanta-based law enforcement officer and video blogger, has signed with Creative...
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Platform
How and Why To Repost On Instagram: Resharing Others’ Posts, Stories, And Reels
March 15, 2024Reposting others’ posts, reels, and stories on Instagram has several benefits – both for brands and...
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Brand
ASOS Insiders Make Comeback: British Fast-Fashion Retailer Relaunches Influencer Program
March 14, 2024ASOS, the British online fast-fashion and cosmetics retailer targeting trend-conscious youth in their twenties is relaunching...
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