Stories By David Adler
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Platform
Twitch’s AI Replay Tech Is Changing How Brands Connect With Gamers
November 1, 2024Twitch is deploying AI technology to create sponsored instant replays during gameplay streams, offering brands a...
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Technology
Acast Partners With Barometer To Offer Advertisers AI-Driven Brand Safety And Suitability Tools
November 1, 2024Independent podcast company Acast is partnering with Barometer to provide AI-driven brand safety tools across its...
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Brand
The U.S. Army Reveals New Plan For Military Influencers
October 31, 2024The U.S. Army is developing a new policy for service members who have built substantial social...
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Influencer
Dentsu’s Influencer School Opens Applications For 2025
October 31, 2024Dentsu is accepting applications for its 2025 influencer education program in South Africa. As per Media...
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Platform
YouTube Ad, Subscription Revenue Tops $50B Over Past Year
October 31, 2024Alphabet Inc.’s YouTube has reached a milestone as total advertising and subscription revenues have surpassed $50...
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Brand
Samsung Taps Luxury Lifestyle Creator Enes Yilmazer To Promote New LED Display
October 30, 2024Samsung Electronics America has partnered with luxury real estate content creator Enes Yilmazer to showcase its...
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Platform
TikTok Founder Declared China’s Richest Man — Even As Platform Faces A Potential U.S. Ban
October 30, 2024ByteDance co-founder Zhang Yiming has become China’s wealthiest individual, with a net worth of $49.3 billion,...
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Brand
Georgia State’s New NIL Exchange Program Turns Student-Athletes Into Business Partners
October 30, 2024Georgia State Athletics has launched a new digital marketplace called GSU Panthers’ Exchange, designed to connect...
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Platform
Brazilian Institute Slaps Meta, TikTok, Kwai With $525M Lawsuit Over Insufficient Minor Protection
October 30, 2024Brazil’s Collective Defense Institute has filed lawsuits seeking 3 billion reais ($525.27 million) against the Brazilian...
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Platform
Instagram Admits Downgrading Less Viewed Videos, Facing Backlash From Creators
October 30, 2024Instagram head Adam Mosseri confirms the platform reduces video quality for less-viewed content while prioritizing higher...
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Commentary
The Long Tail Effect: Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]
October 30, 2024Acast’s Podcast Pulse 2024 report, conducted in partnership with Edison Research, indicates that niche podcasts with...
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Brand
Fashion Influencer Carla Rockmore Is Launching Signature Women Collection With QVC
October 29, 2024QVC has unveiled an exclusive apparel collection with fashion designer and social media influencer Carla Rockmore,...
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Platform
Instagram’s Latest Test Feature Reveals What Makes Reels Stand Out
October 28, 2024Instagram is developing a new analytics feature that provides creators with detailed performance insights for their...
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Brand
FDA Reportedly Investigates MrBeast, Logan Paul’s Lunchly After 10+ Consumers Report Disturbing Issue
October 28, 2024The U.S. Food and Drug Administration is reviewing multiple consumer complaints about Lunchly, a Lunchables alternative...
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Commentary
Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]
October 28, 2024A new consumer survey from Sprout Social reveals that brand content on social media influences holiday...
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Agency
Oxford Road, Veritone One Merge To Form Podcast Ad Agency, Help Brands Reach Millions Through Audio
October 25, 2024Oxford Road and Veritone One are combining operations to create what they describe as the world’s...
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Strategy
Over 90% Of Brands Plan To Boost Creator Budgets In 2025
October 25, 2024Creator marketing remains a top priority for brands heading into 2025, with 93% of companies planning...
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Platform
UnitedMasters, TikTok Partner To Provide Commercial Opportunities To Indie Music Artists
October 25, 2024UnitedMasters, a music distribution platform for independent artists, has entered into a multi-year partnership with TikTok. ...
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Platform
TikTok STEM Feed Is Now Available To All Users
October 25, 2024TikTok is expanding its STEM feed access to all users in the United States, United Kingdom,...
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Agency
Select Management Group Promotes Caroline Nardilla To Partner, Strengthening Bi-Coastal Operations
October 25, 2024Select Management Group has promoted its Talent Manager, Caroline Nardilla, to Partner, expanding its leadership team...
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Technology
Ramdam Raises $3.15M To Enhance Ad Creation, Fuel Expansion
October 24, 2024Ramdam, an AI-powered content creation platform, has secured $3.15 million in seed funding to expand its...
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Brand
Foot Locker’s New Platform Allows Influencers To Build Digital Storefronts
October 24, 2024Foot Locker Inc. has launched a new creator platform powered by impact.com that enables qualified influencers...
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Agency
How Emplicit Helps Brands Successfully Scale TikTok Shop Operations
October 24, 2024TikTok Shop, the social media giant’s venture into online retail, is quickly becoming a powerhouse platform...
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Brand
Yahoo Taps Joe Pompliano To Break Down Sports Business In New Weekly Podcast
October 23, 2024Yahoo Finance and Yahoo Sports are launching a new weekly podcast focused on sports business analysis,...
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Brand
Why The NBA Is Putting Creators Courtside At Every Major Event This Season
October 23, 2024The NBA is expanding its creator program for the 2024-25 season, introducing new partnerships and content-sharing...
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-400x240.png)
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-100x100.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-400x240.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-100x100.png)
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