Stories By Dragomir Stojkov
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Brand
Delta Boosts In-Flight Entertainment, Partners With YouTube
January 16, 2025Delta Air Lines is partnering with YouTube to offer ad-free content through its in-flight entertainment system,...
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Agency
Havas’ New Creator-Led Docuseries ‘Shape Shifting’ Explores The Food Industry Impact Of GLP-1s
January 16, 2025Havas has launched a new docuseries examining how GLP-1 medications are impacting consumer behavior and reshaping...
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Commentary
YouTube Spotlights Top Trends, Creators And More In 2024
January 15, 2025YouTube’s 2024 Global Culture & Trends Report highlights the rise of digital franchises as pivotal players...
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Technology
Streamlabs, NVIDIA, Inworld AI Unveil Intelligent Streaming Tool To Boost Creators’ Production Capabilities
January 14, 2025Streamlabs, in partnership with NVIDIA and Inworld AI, announced an intelligent streaming assistant that combines co-hosting,...
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Strategy
Brat TV Acquires Electric Monster To Expand YouTube Reach
January 14, 2025Digital entertainment studio Brat TV has acquired Electric Monster and rebranded as ZATV, aiming to broaden...
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Platform
Top 5 Product Categories Driving Social Commerce In 2025 – Report
January 9, 2025Fashion and beauty products are forecast to lead social commerce purchases in 2025, according to new...
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Platform
Whatnot Raises $265M To Challenge TikTok Shop In Livestream Shopping
January 9, 2025Whatnot Inc., a livestream shopping platform aiming to rival TikTok Shop, has secured $265 million in...
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Platform
Utah Lawsuit Alleges TikTok Knew About Children Being ‘Groomed’ On Livestreams
January 6, 2025Now unsealed internal TikTok documents reveal the company was aware of the systematic exploitation of minors...
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Platform
Venezuela Hits TikTok With $10M Fine Over Deadly Viral Challenges
January 2, 2025Venezuela’s Supreme Court has ordered TikTok to pay a $10 million fine for failing to prevent...
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Commentary
Twitch Closes 2024 With 18.5B Hours Watched, Kai Cenat Tops Monthly Charts, New Top Streamers Emerge [REPORT]
December 26, 2024Twitch has maintained stable viewership in 2024, with 18.5 billion hours watched, compared to 18.9 billion...
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Commentary
Professor Richard Florida Breaks Down The Creator Economy’s Global Impact
December 25, 2024Photo credit: Zanetti Photography A new global study shows the creator economy includes approximately 360 million...
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Influencer
Social Media Entrepreneur Brandon Schlichter Takes Over Illinois Roofing Giant
December 23, 2024Brandon Schlichter, creator of the YouTube channel Investment Joy with 1.8 million subscribers, recently acquired H.C....
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Commentary
Social Commerce Sales Set To Double In UK As TikTok Shop Dominates Beauty And Fashion [REPORT]
December 20, 2024Social commerce sales in the UK are expected to double over the next four years, according...
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Brand
Financial Platform Destream Announces Creator Ambassador Program After Hitting 30,000 European Users – Here’s What Early Participants Get
December 19, 2024destream, a financial platform specializing in creator monetization, is launching a new ambassador program designed to...
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Agency
MikeWorldWide Unveils Everywhere, Tapping Into Social-First Digital Marketing
December 18, 2024MikeWorldWide (MWW), with 38 years of independent public relations expertise, introduces Everywhere, a specialized digital agency...
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Platform
Xiaohongshu: China’s Instagram-Like Platform Where Influencers Sell Rice Alongside Designer Suits
December 18, 2024Xiaohongshu, a Chinese social media platform valued at $17 billion, is emerging as a significant e-commerce...
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Agency
From Social Posts To Store Visits: How Dentsu’s New Platform Tracks The Real Impact Of Influencer Campaigns
December 18, 2024Advertising giant Dentsu has launched a new operating system for influencer marketing that aims to track...
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Commentary
The Link Between Brand Awareness And TikTok Performance [REPORT]
December 16, 2024New research from Tracksuit and TikTok demonstrates a strong correlation between brand awareness and advertising conversion...
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Platform
House Committee Tells Apple, Google To Prepare To Remove TikTok From Their App Stores On January 19
December 16, 2024Members of the House Select Committee on China have directed Apple and Google to prepare for...
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Brand
NBA Creator Cup: Streetball Legend The Professor And Lethal Shooter Draft Star-Studded Teams
December 16, 2024The NBA Creator Cup featured basketball skills trainer Chris “Lethal Shooter” Matthews and streetball icon The...
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Platform
With TikTok’s Future Uncertain, This New Social App Is Giving Students A Private Space To Share
December 13, 2024A new social media platform called Connyct has launched with expanded access for college students, positioning...
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Commentary
New Global Study Reveals: 360M Digital Creators Generate Nearly $370B Economy, Rivals GDP Of Hong Kong
December 13, 2024Digital creators across 20 countries generate $368 billion in annual revenue, comparable to Hong Kong’s GDP,...
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Platform
Content Showing People In Casual Clothing Boosted Video Watch Rates By Nearly 40% In Professional Ads, LinkedIn Reports
December 12, 2024Business-to-business marketers are seeing higher engagement rates when featuring casual attire and authentic emotional expressions in...
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Platform
TikTok Shop Opens For Business In Ireland
December 12, 2024TikTok has launched its e-commerce platform TikTok Shop in Ireland, offering exclusive access to Ireland-based businesses...
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Commentary
A Third Of Australian On-Premise Consumers Order New Drinks Seen On Social Media, NielsenIQ Data Shows
December 11, 2024NielsenIQ (NIQ) reports that 28% of Australian on-premise consumers frequently order new and exciting drinks they...
![Twitch Closes 2024 With 18.5B Hours Watched, Kai Cenat Tops Monthly Charts, New Top Streamers Emerge [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/Twitch-Closes-2024-With-18.5B-Hours-Watched-Kai-Cenat-Tops-Monthly-Charts-New-Top-Streamers-Emerge-REPORT-400x240.png)
![Twitch Closes 2024 With 18.5B Hours Watched, Kai Cenat Tops Monthly Charts, New Top Streamers Emerge [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/Twitch-Closes-2024-With-18.5B-Hours-Watched-Kai-Cenat-Tops-Monthly-Charts-New-Top-Streamers-Emerge-REPORT-100x100.png)
![Social Commerce Sales Set To Double In UK As TikTok Shop Dominates Beauty And Fashion [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/Social-Commerce-Sales-Set-To-Double-In-UK-As-TikTok-Shop-Dominates-Beauty-And-Fashion-REPORT-400x240.png)
![Social Commerce Sales Set To Double In UK As TikTok Shop Dominates Beauty And Fashion [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/Social-Commerce-Sales-Set-To-Double-In-UK-As-TikTok-Shop-Dominates-Beauty-And-Fashion-REPORT-100x100.png)
![The Link Between Brand Awareness And TikTok Performance [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/The-Link-Between-Brand-Awareness-And-TikTok-Performance-REPORT-400x240.png)
![The Link Between Brand Awareness And TikTok Performance [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/12/The-Link-Between-Brand-Awareness-And-TikTok-Performance-REPORT-100x100.png)
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