Stories By Dragomir Stojkov
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Influencer
VTuber Ironmouse Dethrones Kai Cenat To Become Most-Subbed Streamer On Twitch
September 26, 2024Ironmouse, a popular VTuber, has surpassed Kai Cenat to become the most-subscribed streamer on Twitch. According...
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Technology
Pearpop Launches AI Platform PAIR To Streamline Creator Vetting At Scale, Drive Revenue
September 26, 2024Creator marketing company Pearpop has introduced PAIR, an AI-powered creator review platform designed to streamline the...
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Technology
TikTok Vs. Patreon: The Battle For Creators’ Exclusive Content
September 25, 2024TikTok recently launched a revamped “Subscription” feature for eligible creators in the United States, the United...
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Platform
Judge Dismisses Porn Stars Vs. Meta Lawsuit
September 25, 2024A federal judge has dismissed a lawsuit against Meta filed by adult entertainers who alleged the...
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Agency
GoFluence Unveils First Malaysian Influencer Marketing Platform
September 24, 2024GoFluence launched Malaysia’s inaugural influencer marketing platform at the Malaysia Modest Fashion Showcase during MIHAS 2024...
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Platform
TikTok Rolls Out Updated Subscription Packages For Creators
September 24, 2024TikTok is expanding its Subscription feature to non-LIVE creators in select regions and plans to expand...
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Agency
Radioads.com.au Launches To Provide Aussie Businesses With Affordable Prime Ad Spots
September 24, 2024Radioads.com.au has debuted as Australia’s newest audio advertising agency. Per B&T, the agency specializes in radio,...
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Technology
Martech Network Wondrlab Acquires One Of India’s Biggest Influencer Marketing Platforms
September 23, 2024Marketing tech network Wondrlab has acquired OPA, one of India’s largest influencer marketing platforms. This is...
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Agency
Montreal’s Dulcedo Group Acquires AI Startup That Generated Millions Of Impressions Through Micro-Influencers
September 23, 2024Montreal-based talent management agency Dulcedo Group has acquired Node App, an AI-powered influencer marketing platform. The...
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Platform
Snapchat’s AI Selfies: Your Face Could Star In Ads Without You Knowing
September 23, 2024Snapchat’s terms of service for its “My Selfie” tool grant the company the right to use...
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Commentary
The Hollywood Reporter, iHeartRadio Announce Exclusive Event for A-List Influencers, Creators
September 23, 2024The Hollywood Reporter (THR) and iHeartRadio are launching a new event celebrating top digital creators and...
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Brand
Twitch Unveils New Ad Format In Fortnite With 2 Major Brands Already On Board
September 23, 2024Amazon-owned Twitch introduced a new advertising format called “The Glitch” in Fortnite, with Domino’s and Peloton...
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Brand
How Yummiland’s Influencer-Led Back-to-School Campaign Is Captivating 4-9-Year-Olds
September 20, 2024MGA Entertainment’s newest brand, Yummiland, is leveraging influencer partnerships to launch its Lip Gloss Dolls line,...
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Influencer
MrBeast Responds To Backlash Over New Lunchables Competitor Brand Launched With Logan Paul, KSI
September 20, 2024Content creators MrBeast, Logan Paul, and KSI are entering the packaged lunch market with Lunchly. The...
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Agency
Ex-LADbible, Lidl Exec Maya Orr Launches ‘UK’s First Values-Led Influencer Agency’
September 20, 2024Maya Orr, former managing director at social-first creator agency Connect Management, has launched Big Name on...
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Platform
YouTube Launches Hype To Enable Fans To Propel Smaller Creator To Stardom
September 19, 2024YouTube has introduced a new feature called Hype, designed to help emerging creators grow their channels...
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Influencer
Beast Games Contestants Sue MrBeast, Amazon Over Alleged Sexual Harassment, Mistreatment
September 19, 2024YouTuber MrBeast, Amazon, and associated production companies face legal action from contestants of the upcoming Beast...
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Technology
PodcastOne Secures Rights For ‘Fool Coverage’ Podcast With Beauty Influencers Manny MUA, Laura Lee
September 18, 2024LiveOne subsidiary PodcastOne acquired exclusive multi-year sales and distribution rights to “Fool Coverage with Manny MUA...
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Commentary
TikTok Ad Explosion: Research Shows Brands Are Getting 15X More Eyeballs Than On Facebook
September 17, 2024TikTok video ads generate 15 times more impressions than Facebook and Instagram Reels ads, according to...
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Platform
Variety To Host Gaming, Media & Entertainment Events In Partnership With TikTok
September 17, 2024Variety and TikTok have announced a partnership to host two industry events this fall, focusing on...
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Influencer
MrBeast, Logan Paul, And KSI Team Up To Launch ‘Lunchly,’ A New Lunchables Rival
September 17, 2024Content creators MrBeast, Logan Paul, and KSI are entering the packaged lunch market with a new...
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Brand
How This Dutch Fashion Brand Used AI To Cut Video Production Costs By 30X
September 16, 2024Amsterdam-based fashion company Daily Paper reports significant cost savings and increased engagement after implementing AI in...
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Commentary
Study Uncovers Why Top Influencers’ Personal Posts Outperform Sponsored Content
September 16, 2024Recent research reveals that authentic content drives engagement for social media influencers, with personal posts significantly...
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Agency
Dentsu Introduces “House of Creators” Program To Turn Unknown Creators Into Marketing Machines
September 16, 2024Dentsu Group Inc. announced the launch of “House of Creators,” a new initiative to support next-generation...
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Brand
DELLI Raises $6M To Capitalize On Fashion Brands’ Sudden Obsession With Food
September 16, 2024DELLI, an online platform for independent food and drink, secured $6 million in seed extension funding...
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