Stories By Dragomir Stojkov
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Platform
Meta Rolls Out Facebook Content Monetization Beta To Boost Creator Earnings
October 8, 2024Meta announced the launch of Facebook Content Monetization beta, a new program merging three existing monetization...
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Brand
McDonald’s Taps Social Media Sensation Kai Cenat For Chicken Big Mac Face-Off
October 8, 2024McDonald’s Corporation has unveiled the Chicken Big Mac, a variation on its iconic Big Mac sandwich...
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Platform
TikTok Introduces New Advertising Solutions To Help Brands Boost Business Results
October 8, 2024TikTok has unveiled automated solutions, enhanced measurement capabilities, and privacy technologies designed to streamline campaign creation...
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Brand
Volvik Taps Golf Influencer Coach Rusty To Aid Breast Cancer Research
October 8, 2024Volvik USA, Inc., a golf ball manufacturer, announced a collaboration with social media influencer Ryan Rustand,...
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Brand
Kamala Harris Tackles Sexual Abuse, Women’s Empowerment On “Call Her Daddy” Podcast
October 8, 2024Vice President Kamala Harris appeared on Alex Cooper’s popular “Call Her Daddy” podcast on October 7,...
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Commentary
Sustainability And Social Media: Gen Z’s Holiday Shopping Priorities And What Experts Think
October 7, 2024Gen Z is reshaping holiday shopping and companies must adapt to new technologies and marketing strategies...
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Agency
Two Plus Company Agencies Are Launching An Influencer Marketing Solution For Performance Marketing, Brand Building
October 4, 2024Citizen Relations and Mekanism, two agencies within the Plus Company network, are introducing Performfluence, a new...
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Influencer
MrBeast Acquires Vouch, A LinkedIn-Like Platform For Creators
October 4, 2024Jimmy Donaldson, known as MrBeast on YouTube, has acquired Vouch, a startup that facilitates hiring in...
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Brand
Travel Tech Startup NextTrip Unveils Video Platform With 1,000+ Hours Of Influencer-Promoted Content
October 3, 2024Travel technology company NextTrip, Inc. has announced the launch of Compass.tv, a travel discovery channel and...
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Technology
Inside ConvertKit’s Rebranding, Email-First Approach To Creator Businesses
October 3, 2024Email marketing platform ConvertKit announced its rebranding to Kit to reinforce its mission of helping professional...
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Technology
Podeo Raises $5.4M To Tackle Podcast Discoverability, Expand Global Footprint
October 2, 2024Podcast distribution platform Podeo has raised $5.4 million in Series A funding to address discoverability challenges...
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Platform
YouTube Exec Predicts More Creator Commentary Streams In Sports Broadcasts
October 1, 2024YouTube’s top sports executive forecasts increased creator-hosted game commentary streams for live sports broadcasts. Jon Cruz,...
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Commentary
Influencers Outpace Celebrities 2.5 To 1 In Follower Growth [REPORT]
October 1, 2024A new report from sports and entertainment intelligence platform SponsorUnited reveals that influencers are gaining followers...
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Commentary
Podcast Ad Consumption Translates To Actual Purchases In Over 50% Of Daily Listener Cases Globally [REPORT]
September 30, 2024A new global study by podcast company Acast, released for International Podcast Day on September 30,...
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Influencer
Netflix To Drop 3-Part Documentary Ahead Of The Nov. 15 Boxing Showdown Between Jake Paul, Mike Tyson
September 30, 2024Netflix announced a new three-part documentary series, “Countdown: Paul vs. Tyson,” to premiere in early November. ...
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Technology
Inmar’s New Tool Predicts Which Influencers Will Actually Drive Sales – Here’s How
September 30, 2024Data and tech company Inmar Intelligence launched Commerce Fitscore™, a solution to remove subjectivity in creator...
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Brand
Big Lots Teams Up With impact.com To Launch Affiliate Program For Creators And Publishers
September 27, 2024Big Lots has launched a new affiliate program, partnering with impact.com to expand its creator and...
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Influencer
VTuber Ironmouse Dethrones Kai Cenat To Become Most-Subbed Streamer On Twitch
September 26, 2024Ironmouse, a popular VTuber, has surpassed Kai Cenat to become the most-subscribed streamer on Twitch. According...
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Technology
Pearpop Launches AI Platform PAIR To Streamline Creator Vetting At Scale, Drive Revenue
September 26, 2024Creator marketing company Pearpop has introduced PAIR, an AI-powered creator review platform designed to streamline the...
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Technology
TikTok Vs. Patreon: The Battle For Creators’ Exclusive Content
September 25, 2024TikTok recently launched a revamped “Subscription” feature for eligible creators in the United States, the United...
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Platform
Judge Dismisses Porn Stars Vs. Meta Lawsuit
September 25, 2024A federal judge has dismissed a lawsuit against Meta filed by adult entertainers who alleged the...
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Agency
GoFluence Unveils First Malaysian Influencer Marketing Platform
September 24, 2024GoFluence launched Malaysia’s inaugural influencer marketing platform at the Malaysia Modest Fashion Showcase during MIHAS 2024...
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Platform
TikTok Rolls Out Updated Subscription Packages For Creators
September 24, 2024TikTok is expanding its Subscription feature to non-LIVE creators in select regions and plans to expand...
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Agency
Radioads.com.au Launches To Provide Aussie Businesses With Affordable Prime Ad Spots
September 24, 2024Radioads.com.au has debuted as Australia’s newest audio advertising agency. Per B&T, the agency specializes in radio,...
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Technology
Martech Network Wondrlab Acquires One Of India’s Biggest Influencer Marketing Platforms
September 23, 2024Marketing tech network Wondrlab has acquired OPA, one of India’s largest influencer marketing platforms. This is...