Stories By Dragomir Stojkov
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Brand
Aston Martin Aramco Selects TikTok Creators For Dream F1 Job
January 28, 2025Aston Martin Aramco Formula One Team has announced five content creators as winners of its Creator...
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Platform
Superfy: Gen Z’s Go-To Platform For Real-Time Q&As
January 27, 2025Gen Z users are steering clear of traditional search engines and Q&A forums in favor of...
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Platform
Phones With Pre-Installed TikTok Selling For Thousands After Platform’s App Store Exodus
January 27, 2025Used phones with TikTok pre-installed are commanding premium prices on online marketplaces after ByteDance’s app shut...
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Brand
Voltas Beko Taps Influencers To Promote Refrigerator Technology
January 27, 2025Voltas Beko is launching a new influencer marketing campaign to showcase its HarvestFresh refrigerator technology, expanding...
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Platform
Snap Launches Financial Incentive For AR Developers, Creators
January 27, 2025Snap has introduced Challenge Tags, a new program offering cash prizes to augmented reality (AR) developers...
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Platform
Power Play For TikTok As Content Creators Launch Bid To Stop Billionaires From Taking Over
January 27, 2025A new creator-led movement called “Own the Creative” has launched an initiative to acquire majority control...
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Brand
As Golf TV Ratings Plummet, LIV Golf Signs Deal With Popular YouTuber Rick Shiels
January 27, 2025LIV Golf announced a content creation partnership with Rick Shiels, one of YouTube’s most prominent golf...
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Commentary
Creator Trust Beats Traditional Advertising In Driving Consumer Purchase Behavior, LTK Study Finds
January 24, 2025Trust in creator recommendations outpaces traditional advertising and celebrity endorsements among younger consumers, according to new...
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Platform
ByteDance Board Member Reveals TikTok U.S. Deal Is Days Away
January 24, 2025ByteDance board member Bill Ford signals that negotiations to preserve TikTok’s U.S. operations could conclude within...
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Commentary
‘Family Feud’? Growing Tensions On Screentime Between Parents And Children
January 23, 2025A new report from digital safety company Qustodio reveals a significant disconnect between parents’ preferences for...
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Brand
Northern Michigan University Joins Student-Athelete NIL Platform Bandwagon
January 23, 2025Northern Michigan University (NMU) is launching the Northern Michigan Wildcat Exchange, a Name, Image, and Likeness...
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Platform
Another Scheme To Lure TikTok Creators: Meta Announces ‘Breakthrough Bonus’ Incentive
January 23, 2025Meta has presented its latest initiative to attract content creators from rival platforms. The “Breakthrough Bonus”...
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Influencer
MrBeast’s TikTok ‘Bid’ Saga Continues
January 23, 2025The speculation about MrBeast, whose real name is Jimmy Donaldson, bidding for TikTok’s U.S. operations began...
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Commentary
Motion Report Reveals ‘Ugly’ Strategy That Makes Ads Work
January 22, 2025An analysis of $100 million in advertising spend reveals that 42% of top-performing direct-to-consumer (DTC) ads...
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Platform
Indonesian AI Startup Bythen Secures $5M To Democratize Virtual Influencer Space
January 22, 2025Bythen, an Indonesian AI startup focused on virtual creator development, has raised $5 million in seed...
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Brand
Singapore Launches First-Ever TikTok Game Show To Boost Tourism
January 21, 2025The Singapore Tourism Board (STB) has partnered with global social media agency Komodo to launch “The...
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Brand
Canon’s Mobile App For Multi-Camera Livestreams Eliminates Need For Traditional Streaming Hardware
January 21, 2025Canon Inc. launched Live Switcher Mobile, a free iOS app that allows content creators to manage...
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Platform
Inside Trump’s Plan To Save TikTok In The U.S.
January 21, 2025President Donald Trump has unveiled a plan to prevent TikTok’s shutdown in the United States. The...
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Influencer
How Influencer Hannah Chody Is Reviving Austin’s Beloved Organic Nut Milk Brand, Fronks
January 20, 2025In the summer of 2024, social media influencer Hannah Chody announced on TikTok she was taking...
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Platform
Perplexity AI Submits Bid For TikTok U.S. Merger
January 20, 2025Perplexity AI, a rising competitor in the AI search engine space, has proposed a merger with...
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Platform
Trump To Issue Executive Order Extending TikTok Ban Deadline
January 20, 2025President-elect Donald Trump plans to issue an executive order on Monday, January 20, to extend the...
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Brand
Delta Boosts In-Flight Entertainment, Partners With YouTube
January 16, 2025Delta Air Lines is partnering with YouTube to offer ad-free content through its in-flight entertainment system,...
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Agency
Havas’ New Creator-Led Docuseries ‘Shape Shifting’ Explores The Food Industry Impact Of GLP-1s
January 16, 2025Havas has launched a new docuseries examining how GLP-1 medications are impacting consumer behavior and reshaping...
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Commentary
YouTube Spotlights Top Trends, Creators And More In 2024
January 15, 2025YouTube’s 2024 Global Culture & Trends Report highlights the rise of digital franchises as pivotal players...
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Technology
Streamlabs, NVIDIA, Inworld AI Unveil Intelligent Streaming Tool To Boost Creators’ Production Capabilities
January 14, 2025Streamlabs, in partnership with NVIDIA and Inworld AI, announced an intelligent streaming assistant that combines co-hosting,...
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