Stories By Julie Gerstein
-
Brand
Gymshark’s Ben Francis Built A Billion-Dollar Activewear Brand By Leveraging The Power Of Influencers.
March 5, 2024In May 2023, Ben Francis, the founder of activewear brand Gymshark, was invited to Windsor Castle...
-
Brand
How Abercrombie Leveraged Influencers to Revive Its Brand
February 26, 2024About Abercrombie Abercrombie and Fitch used to be the pinnacle of preppy. In the late ‘90s...
-
Influencer
Aimee Song is Far From An Overnight Success
February 6, 2024Aimee Song is far from an overnight success. In fact, she’s been honing her role as...