Stories By Karina Gandola
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Technology
Wondrlab Head Saurabh Varma Explains The OPA Acquisition
November 4, 2024Saurabh Varma, founder and CEO of Wondrlab, believes micro-influencers are the future of brand storytelling. The...
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Technology
How BrandLens Streamlines Video Content Creation For Brands and Creators
October 15, 2024BrandLens is an influencer marketing platform that empowers brands to collect and co-create video content with...
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Agency
Under Armour’s Neeraj Chopra Campaign: The ‘Zidd For More’ Of The Apparel Market
September 2, 2024Under Armour’s recent “ZIDD FOR MORE” campaign, featuring Olympic gold medalist Neeraj Chopra, has achieved significant...
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Influencer
VFX Creator Queen Chelsea Reveals How She Reached Social Media Stardom
August 2, 2024From her humble beginnings in film industry editorial work to becoming a social media sensation, visual...
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Influencer
John Cena Joins OnlyFans: Brilliant Move Or Foolishness?
March 7, 2024WWE superstar and actor John Cena has made an unexpected move by joining the subscription-based platform...
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Brand
Clinique Forms Derm Creator Council To Promote Skincare Products
March 7, 2024Estée Lauder’s skincare brand Clinique is taking a new approach to social media marketing by partnering...
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Technology
Motion – The Analytics Platform Breaking Down the Silos Between Performance Media and Creative Strategy Teams
October 3, 2023“Creative teams often work in silos,” Reza Khadjavi, the CEO and founder of Motion began. While...
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Agency
Inside RQ Media: Unveiling The Influencer Industry
September 7, 2023In this captivating article, Liam Hurd, the co-founder of RQ Media, shares the agency's remarkable evolution...
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Influencer
Hammy And Olivia: Net Influencer Interviews Hammy And Olivia
September 7, 2023Discover the extraordinary tale of Hammy and Olivia, two corgis whose playful antics turned them into...
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Commentary
Influencer Marketing Regulations: New French Bill That Limits Creative Freedom
May 24, 2023Every new profitable industry is bound to be regulated sooner or later, but this French influencer...
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Platform
TikTok’s “Keyword Insights” Feature – A Research Tool for Digital Marketers
April 30, 2023TikTok is constantly updating its creative center to incorporate tools and features that support the constructive...
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Influencer
COVID Survivor Turned Influencer Megan Willman on Mental Health
February 27, 2023Since mental health is still stigmatized, Megan strongly believes that content creators should use their platforms...
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Influencer
Lounge Underwear Models: The Faces Behind The Mega-Brand What influencers are behind Lounge Underwear?
December 30, 2022What is Lounge Underwear? Lounge Underwear is a size-inclusive intimacy brand with over 3.3 million Instagram...
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Commentary
The Beauty State of Influence: Q2 2022 Report by Traackr
December 27, 2022Today, the beauty industry generates over $100 billion in revenue worldwide. Researchers at the influencer marketing...
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Influencer
Discovering the Delicious World of Food Content on TikTok
December 21, 2022Social media is a great way to connect with others around the world. With TikTok rising...
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Commentary
A Year In Review: 2022’s Most Successful YouTube Ads
December 19, 2022Our round-up of favorites from trending Youtube ads list 2022 won’t be a letdown! Especially if...
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Influencer
World Cup Teams: Which Team Benefit The Most On Social Media?
December 19, 2022Every four years, the FIFA World Cup takes over social media. Social media offers fans to...
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Commentary
Influencer Marketing Factory’s 2022 Livestream Shopping Survey
December 16, 2022Livestream shopping events are an effective way to increase your revenue while making it easy and...
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Commentary
Top Podcasting Conferences for 2023
December 16, 2022Podcasting is one of the most effective ways to share your message with like-minded people worldwide....
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Platform
Should You Be Investing Time in YouTube Shorts?
December 16, 2022YouTube Shorts might still get viewed as the new kid on the block for video content....
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Commentary
Will TikTok Ever Get Banned in America?
December 15, 2022TikTok is the world's most prominent social media application, with over one billion active users. TikTok...
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Commentary
5 Content Research Tools Any Influencer Should Know About
December 14, 2022Are you an influencer who wants to create valuable content that stands out? You will love...
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Commentary
5 Specific Content Creation Tools You Will Need At Some Point
December 14, 2022When you see a title about content creation tools, you will probably think about finding a...
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Commentary
Best Practices for Influencer Gifting
December 14, 2022Influencer gifting is one of the best ways to boost brand recognition, grow a loyal customer...
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Influencer
Top Five Seattle Influencers
December 13, 2022The top Seattle influencers you should be watching out for. Travel, fashion, lifestyle influencers in Seattle....
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