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Brand
Taco Bell Hires Gen Z Content Creator Ashley Xu to Direct Their Latest Commercial
November 25, 2024Taco Bell has selected 22-year-old content creator Ashley Xu to direct their latest television commercial. The...
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Commentary
The Simple Ad Placement Strategy That Boosts Podcast Campaign Performance by Over 50% [REPORT]
November 25, 2024New research from Podscribe reveals that podcast ad campaigns with high-quality reads achieve over 50% better...
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![Why Beauty and Fashion Brands Are Shifting to Nano, Micro Influencers with Average Engagement Rates [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/Why-Beauty-and-Fashion-Brands-Are-Shifting-to-Nano-Micro-Influencers-with-Average-Engagement-Rates-REPORT-400x240.png)
![Why Beauty and Fashion Brands Are Shifting to Nano, Micro Influencers with Average Engagement Rates [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/Why-Beauty-and-Fashion-Brands-Are-Shifting-to-Nano-Micro-Influencers-with-Average-Engagement-Rates-REPORT-100x100.png)
Commentary
Why Beauty and Fashion Brands Are Shifting to Nano, Micro Influencers with Average Engagement Rates [REPORT]
November 25, 2024New research from influencer marketing platform Traackr reveals that creators with smaller audiences consistently generate higher...
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Platform
Brazil Launches Major Crackdown on YouTube Gambling Ads After Uncovering Widespread Fraud Scheme
November 25, 2024Brazil‘s Sports Ministry has requested federal intervention to combat fraudulent gambling advertisements on YouTube after identifying...
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Platform
TikTok’s Ex-Product Head Sean Kim Joins Triller as CEO Amid App Strategy Shift
November 25, 2024Triller appointed former TikTok product head Sean Kim as CEO of its video app division, marking...
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![TikTok and Instagram Reels Neck-and-Neck in Reach [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/TikTok-and-Instagram-Reels-Neck-and-Neck-in-Reach-REPORT-400x240.png)
![TikTok and Instagram Reels Neck-and-Neck in Reach [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/TikTok-and-Instagram-Reels-Neck-and-Neck-in-Reach-REPORT-100x100.png)
Commentary
TikTok and Instagram Reels Neck-and-Neck in Reach [REPORT]
November 25, 2024Social media management platform Dash Hudson reports that TikTok closed the reach gap with Instagram Reels....
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Influencer
YouTuber Alan Chikin Chow Opens Massive K-Drama-Inspired Production Studio for Digital Entertainment
November 25, 2024Alan Chikin Chow, the “most-watched YouTube Shorts creator,” has launched a 10,000-square-foot production facility in Los...
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Influencer
Megan Collier Reveals How She Built a Successful UGC Business in One Year
November 25, 2024Megan Collier transformed her lunch break TikTok scrolling into a six-figure user-generated content (UGC) business within...
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Platform
Snapchat Debuts Its First-Ever Chat Ad for Universal’s ‘Wicked’ Musical
November 22, 2024Snapchat has launched its first Sponsored Snap advertisement in partnership with Universal Pictures to promote “Wicked”...
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Technology
Agentio: The AI Platform Making Creator Ads Up To 15x More Profitable Just Raised $12M
November 22, 2024Agentio, a platform automating creator content advertising, has secured $12 million in Series A funding led...
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Influencer
Jake Paul vs. Mike Tyson Breaks Record for ‘Most-Streamed Sporting Event Ever’ with 108M Live Global Viewers, Netflix Reports
November 22, 2024Netflix’s live-streamed boxing match between Jake Paul and Mike Tyson on November 15 garnered an average...
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Brand
Ravensburger to Host Two Disney Lorcana Championships – What Creators and Players Need to Know
November 22, 2024Ravensburger announced two major championship events for the Disney Lorcana Trading Card Game, set to take...
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Platform
Senator Claims Trump’s TikTok Promise Can’t Actually Happen
November 22, 2024Democratic senator Richard Blumenthal says President-elect Donald Trump cannot override the law requiring ByteDance to sell...
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Technology
NIL Tech Platform Opendorse Cuts a Fifth of Staff
November 22, 2024Opendorse, a leading name, image, and likeness (NIL) technology platform, has reduced its workforce by 23%...
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Platform
Meet Christina Roki, The Social Media Star Behind TikTok’s Most-Commented Video Ever
November 21, 2024Christina Roki recently starred in Sony’s Venom movie and Formula 1 collaboration, breaking TikTok’s all-time commenting...
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Technology
Crowdsurf: How Fans Are Investing Directly In Content Creators’ Future Success
November 21, 2024Content creator Sean Hansen, at age 23, secured $120,000 by offering investors a 10% stake in...
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Agency
How ZeroTo1 Transforms Influencer Marketing Into a Revenue-Generating Channel
November 20, 2024While many agencies prioritize viral content metrics, ZeroTo1 takes a different approach: transforming influencer communities into...
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Platform
Twitch ‘Adpocalypse’: Why Streamers Are Losing Massive Ad Revenue
November 20, 2024Twitch streamers are reporting significant drops in advertising revenue, with some creators seeing declines of up...
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Platform
Instagram Rolls Out ‘Reset Button’ That Clears All Recommended Content
November 20, 2024Meta has introduced a new Instagram feature that allows users to reset their content recommendations across...
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Agency
Spotlight Media Is Shaping The Future Of Social Commerce Through TikTok Shop
November 20, 2024In its first year, Spotlight Media has become one of TikTok Shop’s top three partner agencies,...
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Brand
AJ Eckstein’s Creator Match is Elevating B2B Marketing on LinkedIn
November 19, 2024While TikTok and Instagram compete for dance trends and lifestyle content, AJ Eckstein sees untapped potential...
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Agency
Mavely: How Performance-Based Influencer Marketing is Transforming Social Commerce
November 19, 2024Since its founding in 2019, Mavely has processed over 300 million purchase journeys and distributed nearly...
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![The Rise Of News Influencers 1 In 5 Americans Get Their News From Social Media Creators [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/The-Rise-Of-News-Influencers-1-In-5-Americans-Get-Their-News-From-Social-Media-Creators-REPORT-1-400x240.png)
![The Rise Of News Influencers 1 In 5 Americans Get Their News From Social Media Creators [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/11/The-Rise-Of-News-Influencers-1-In-5-Americans-Get-Their-News-From-Social-Media-Creators-REPORT-1-100x100.png)
Commentary
The Rise Of News Influencers: 1 In 5 Americans Get Their News From Social Media Creators [REPORT]
November 19, 2024New Pew Research Center research on American news consumption patterns reveals that 21% of Americans regularly...
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Influencer
Connor DeWolfe On Building A Community Through ADHD Awareness
November 19, 2024Connor DeWolfe has transformed social media discussions about ADHD by combining comedy with education. His TikTok...
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Brand
NBA Creator Cup To Feature Social Media Stars With 100M+ Combined Followers In Dec. 15 Vegas Showdown
November 18, 2024The NBA has announced the return of its Creator Cup to Las Vegas on December 15,...
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