Chipotle Mexican Grill has opened applications for its “celebrity card,” a long-standing perk previously reserved for brand superfans in entertainment and sports. The company now invites the public to apply through July 3 via social media platforms TikTok, Instagram, or X using #CelebCardContest. 

Applicants must submit creative content demonstrating their worthiness, including photos, videos, artwork, essays, poems, or original songs. Up to five winners will receive access to one free Chipotle meal daily for a year and one catering order for up to 50 people.