[REPORT] The Role Of Influencer Marketing In Driving The Global Luxury Market To $354 Billion In 2023

The global luxury goods market reached $354.81 billion in revenues in 2023, up 13.5% from $312.63...

[REPORT] New Study Reveals The Country Where People Essentially Live On Screens 57% Of The Day

A new research report by Electronics Hub examines which countries spend the most time in front...

Indonesia’s $32B Capital Relocation Bets On Gen Z Influencers To Make “Smart Forest City” Go Viral

As Indonesia prepares to relocate its capital from overcrowded and sinking Jakarta to the new under-construction...

[REPORT] Influencers’ Role In Making U.S. Consumers Click ‘Buy Now’ On Amazon

IZEA has released a new report that provides insights into the effectiveness of influencer marketing in...

[REPORT] From Instagram To YouTube, India’s Creators Hold The Key To Billion-Dollar Brands

A new study from Kofluence highlights how social media influencers and content creators are remolding several...

A TikTok Ban Might Be Coming. Here’s How To Protect Yourself As A Creator.  

TikTok has become a platform for creators to display their skills, develop their brands, and connect...

Brands’ Need For Content Hits Record High Despite Fewer Influencer Partnerships, New Study Shows

Market research company eMarketer has released a new report titled “The State of Influencer-Brand Deals 2024,”...

TikTok Reveals Key Ingredient for Brands To Tap Into Massive Bilingual Audience

A new study from TikTok and NRG highlights the effectiveness of incorporating Spanish-language elements into advertising...

Creators Cash In: Paid User-Generated Content Offering Explodes 93% In 2023

Collabstr, an influencer marketing platform, released its annual report examining trends in the industry. The report...

Over 70% Of Creators Say Effective Brand Partnerships Boost Followers’ Awareness And Perception

Creator marketing platform Collective Voice has released a new report revealing how successful brand partnerships with...

2,000 Creators Shared How They Make Money. The Top Creators Use These Tips And Tricks. 

A new report from influencer platform Kajabi, “State of Creators ‘24,” examines strategies used by top-earning...

Is TikTok Shop The Go-To Platform For Brands To Reach Gen Z?

Earnest Analytics released a new report on April 10, revealing insights into the performance of the...

German Chancellor Olaf Scholz Joins TikTok, But Promises He ‘Will Not Dance’ On The Platform  

German Chancellor Olaf Scholz has created an official government account on TikTok. His debut TikTok video,...

How Trust In Influencer Marketing Differs Between Age and Sex, New Survey Reveals

Influencer marketing platform IZEA Worldwide, Inc. has released its annual “Trust in Influencer Marketing” report for...

Study Observing U.S. Digital Media Consumer Behavior Shows Emerging Segment Of Creator Economy  

A new study from Edison Research provides insights into how Americans consume digital media and utilize...

Podcast Fever Hits The East Coast This Spring: Creators Invited To Attend PRX Summits

PRX, a public media organization, nonprofit podcast publisher, and public radio distributor, has announced the Podcast...

How the Reopening Of The Chinese Market Impacted The Global Luxury Brand Industry

The newly released report titled “Global Luxury Brands Analysis 2023” examines the current state of the...

From Pets To Comics: Vietnam’s Wildest Influencer Marketing Trends

A new report from Flamingo Digital Media Corporation provides an in-depth look at the current state...

New Influencer Marketing Impact Report Reveals Which Strategy Is The Best Bang For A Brand’s Buck

The newly released report from influencer marketing platform Traackr sheds light on the latest trends in...

How To Earn Money On The Kick Streaming Platform In 2024

Launched towards the end of 2022, the Kick streaming platform is the new kid on the...

Your Proximity May Be The Key To Amassing A Large Social Media Following, Study Reveals

Researchers found that targeting “nearby” influencers with small follower counts but a connection to the brand...

All About The Whatnot Brand Ambassador Program

As the cost of living crisis continues to affect many of us on a daily basis,...

How China Slammed The Brakes On Shady Influencers Making Bank Off Mass ChatGPT Paranoia

Over the past year, several Chinese influencers have made millions of dollars selling short video lessons...

Inside the Multi-Million-Dollar Podcast Advertising Business: Top 15 Players’ Spending In February

The top 15 brands engaged in podcast advertising spent a combined $49.5 million in February, according...

The Cold, Hard Truth: Consumers Prefer AI-Made Creator Content, New Study Finds

Generative artificial intelligence is rapidly reshaping the creator economy, according to new independent research from Billion...