Business tools provider for the creator economy Exly announces it has raised $6.2 million in a new funding round led by Chiratae Ventures. Existing investors Mayfield India and Venture Highway have also participated in the round.

The Indian-based startup plans to utilize the fresh capital to enrich its product offerings, acquire new customers, and support other growth initiatives. Founded in 2018 by Suyash Sinha, Sidharth Rawat, and Akhil Tripathi, Exly (formerly MyScoot) offers a suite of tools to help creators and solo entrepreneurs streamline operations and boost productivity.

So far, over 10,000 customers have utilized Exly’s offerings. The startup previously raised $1.8 million in a seed funding round and was part of the Y Combinator Winter 2019 batch.

Creator Economy’s Business Tool Provider Exly Secures Fresh $6.2 Million In New Funding Round

Exly’s platform provides solutions like course builders, appointment schedulers, marketing tools, customer relationship management (CRM) systems, and lead capture features. The company targets business coaches, fitness professionals, astrologers, dance choreographers, digital marketers, and other creators as customers.

Exly CEO Suyash Sinha explains that users can focus on enhancing their products and content, as well as increasing their earnings manifold with less effort.

“Whether you’re kick starting or expanding your knowledge business, you are currently required to stitch together over 10 tools and products to be able to manage your business instead of focusing on what’s most important – sharing your knowledge and adding value to your customers. Our goal is to empower our customers to 10X their earnings on auto pilot.”

“We recognize the evolving needs of knowledge businesses and believe in empowering entrepreneurs with the tools for success, supporting them at every stage of growth,” stated Mandeep Julka, Vice President at Chiratae Ventures, the lead investor.

Exly’s funding arrives as the creator economy continues going through rapid expansion and diversification as more individuals monetize their skills and audiences online. Business management tools are likely to play a key role in helping creators professionalize operations.

With its new financial infusion, the Indian startup aims to seize a larger share of the lucrative creator economy market by boosting its product offering and reaching new customers. The company’s ability to facilitate business functions could resonate with time-strapped creators seeking turnkey solutions.