Latest News
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Talent Collectives
Alon Shtruzman: Individual Creators, Not Networks, Will Lead Future of Entertainment
February 3, 2025After more than three decades in Television with roles at Viacom, Nat Geo, Fox, Hot Telecom,...
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Influencer
Most-Followed TikTok Star Khaby Lame Appointed UNICEF Goodwill Ambassador
February 3, 2025TikTok's most-followed personality, Khaby Lame, joined UNICEF as a goodwill ambassador, bringing his audience of 162...
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Influencer
Influencer Emma Chamberlain Boosts Coffee Brand With First Cafe In Los Angeles
February 3, 2025Social media influencer Emma Chamberlain has expanded her coffee brand's retail presence by opening her first...
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Brand
NFL Taps Creators Kai Cenat, iShow Speed In Flag Football Showdown Ahead Of Super Bowl
February 3, 2025The NFL has announced a flag football match between top YouTube streamers Kai Cenat and iShowSpeed,...
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Technology
YouTuber Takes On AI Bots To Protect Content From Being Stolen
February 3, 2025A YouTube creator has developed a novel approach to deterring AI-powered content theft by exploiting an...
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Influencer
MrBeast Reveals Reason ‘Hot Ones’ Purchase Didn’t Materialize
February 3, 2025YouTuber Jimmy “MrBeast” Donaldson said he would have pursued acquiring the “Hot Ones” show if approached,...
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Technology
PodcastOne Moves To Amazon’s Hosting Service To Unlock Monetization, Advertising Opportunities
February 3, 2025PodcastOne has announced the migration of its podcast network to Amazon's ART19 hosting service, seeking to...
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Platform
TikTok Launches Content Series To Spotlight Platform-Driven Artist Success Stories
February 3, 2025TikTok announced "Behind the Breakthrough," a documentary-style content series examining the trajectory of artists who gained...
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Brand
Over 7,400 Influencers Apply For White House Accreditation
February 3, 2025More than 7,400 content creators submitted applications for White House press credentials within 24 hours of...
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Agency
Social Snowball Hit by Impersonation Scheme Spreading False Claims
February 3, 2025Social Snowball, a creator-affiliate platform serving over 2,000 e-commerce brands, reports experiencing a coordinated attack where...
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Commentary
Live Streaming Industry Shows 12% Growth in 2024, Nearing Pandemic Peak
February 3, 2025Live streaming viewership reached 32.5 billion hours watched in 2024, approaching the industry's 2021 pandemic-era record...
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Influencer
The Responsibility of Content Creators in Crisis Situations – 13 Experts Chime In
February 2, 2025When automotive content creator Alex Choi's raw footage of the Pacific Palisades fire and scenes of...
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Brand
NFL Tap League Legends To Expand Content Program
January 31, 2025The NFL is expanding its content creation program, in collaboration with YouTube, to include former league...
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Influencer
TikTok Creator ‘Big Manny’ Gets Real-Life Prince As Lab Assistant
January 31, 2025TikTok science content creator Emanuel "Big Manny" Wallace, who commands an audience of two million followers,...
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Platform
Threads Profile Photo Tagging Update Good For Engagement
January 30, 2025Meta's Threads platform has launched profile tagging for photos, enabling users to link to other profiles...
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Technology
Linqia Enhances Technology Platform With Creator Intelligence
January 30, 2025Linqia has introduced Creator Intelligence, a scoring system that measures influencer marketing performance through customizable metrics...
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Platform
Instagram Rolls Out Views-Related Metrics To Boost Creators’ Performance
January 30, 2025Instagram has introduced new analytics features for content creators, expanding on its August 2024 shift toward...
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Platform
Inside TikTok’s Plan To Protect Germany’s 2025 Federal Election
January 30, 2025TikTok has announced the launch of a dedicated in-app Election Center ahead of Germany's February 2025...
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Technology
Dash Social Launches Creator Management Platform To Streamline Brand Campaigns
January 30, 2025Dash Social has introduced a new Creator Management platform designed to make brand campaigns more effective...
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Agency
BitStar Launches AI-Powered Influencer Marketing Solutions To Indonesia As Part Of Global Expansion
January 30, 2025BitStar Co., Ltd., a Tokyo-based influencer marketing platform, is expanding its operations to Indonesia, marking its...
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