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Brand
Georgia State’s New NIL Exchange Program Turns Student-Athletes Into Business Partners
October 30, 2024Georgia State Athletics has launched a new digital marketplace called GSU Panthers' Exchange, designed to connect...
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Platform
Brazilian Institute Slaps Meta, TikTok, Kwai With $525M Lawsuit Over Insufficient Minor Protection
October 30, 2024Brazil's Collective Defense Institute has filed lawsuits seeking 3 billion reais ($525.27 million) against the Brazilian...
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Platform
Instagram Admits Downgrading Less Viewed Videos, Facing Backlash From Creators
October 30, 2024Instagram head Adam Mosseri confirms the platform reduces video quality for less-viewed content while prioritizing higher...
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Agency
Why TikTok-First Marketing Agency Popcorn Growth Doesn’t Focus On Likes, Follower Count
October 30, 2024Former JPMorgan analyst Sheryl Xue H Teo is bringing Wall Street-style analysis to social media marketing....
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Agency
Why Marketing Veteran Jamie Gutfreund Left Agency Life To Build A Creator Rosetta Stone
October 30, 2024Former Microsoft, Expedia, and Hasbro executive Jamie Gutfreund is challenging traditional approaches to creator marketing with...
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Commentary
The Long Tail Effect: Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]
October 30, 2024Acast’s Podcast Pulse 2024 report, conducted in partnership with Edison Research, indicates that niche podcasts with...
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Agency
Why This Dubai Agency Is Going All-In On User-Generated Content
October 29, 2024MKV Digital, a Dubai-based digital marketing agency, is launching MKV Creators, a new division focused on...
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Brand
Fashion Influencer Carla Rockmore Is Launching Signature Women Collection With QVC
October 29, 2024QVC has unveiled an exclusive apparel collection with fashion designer and social media influencer Carla Rockmore,...
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Technology
YouTube Taps Gushcloud To Improve Creator-Brand Collaborations In Southeast Asia
October 29, 2024Gushcloud International, a global creator and IP management and licensing company powered by AI, has been...
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Commentary
Start Local, Think Big: 13 Industry Leaders Share Their Small Business Influencer Success Tips
October 28, 2024As the global influencer market projects unprecedented growth toward $139 billion by 2031, small businesses face...
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Platform
Bluesky Raises $15M, Promising To Stay Free While Adding Creator Payment Features
October 28, 2024Bluesky, the social media platform known for its decentralized approach, has secured $15 million in Series...
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Platform
Instagram’s Latest Test Feature Reveals What Makes Reels Stand Out
October 28, 2024Instagram is developing a new analytics feature that provides creators with detailed performance insights for their...
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Brand
FDA Reportedly Investigates MrBeast, Logan Paul’s Lunchly After 10+ Consumers Report Disturbing Issue
October 28, 2024The U.S. Food and Drug Administration is reviewing multiple consumer complaints about Lunchly, a Lunchables alternative...
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Commentary
Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]
October 28, 2024A new consumer survey from Sprout Social reveals that brand content on social media influences holiday...
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Technology
Plaiced Acquires Clutch To Scale Local, Niche Creator Partnerships
October 28, 2024Plaiced, a community-focused advertising platform, has acquired creator marketplace Clutch in a deal that brings 800...
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Platform
TikTok Shop Insiders Founder Reveals Why TikTok Shop Could Eclipse Amazon’s E-Commerce Model
October 28, 2024Ivan Bagaybagayan is going all-in on TikTok's e-commerce future as social commerce emerges as a potential...
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Platform
YouTube Strategist Aniket Mishra Reveals His Methods For Success On The Video Platform
October 25, 2024YouTube strategist Aniket Mishra, formerly of Dallas-based Raffiti Media, is launching an independent consultancy after six...
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Agency
Oxford Road, Veritone One Merge To Form Podcast Ad Agency, Help Brands Reach Millions Through Audio
October 25, 2024Oxford Road and Veritone One are combining operations to create what they describe as the world’s...
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Commentary
Reach Dethrones Engagement Rate In Influencer Marketing Success [REPORT]
October 25, 2024A new Linqia survey of over 200 U.S. enterprise marketers reveals shifts in how brands measure...
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Brand
UAA Athletics Launches Free NIL Exchange Platform For Student-Athletes
October 25, 2024The University of Alaska Anchorage Athletics department has introduced a new platform to facilitate Name, Image...
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-400x240.png)
![The Long Tail Effect Why Smaller Podcasts Are Delivering Bigger Results For Advertisers [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/The-Long-Tail-Effect-Why-Smaller-Podcasts-Are-Delivering-Bigger-Results-For-Advertisers-REPORT-100x100.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-400x240.png)
![Brand Content Shapes Holiday Shopping, With Promo Codes And Influencers In The Lead [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Brand-Content-Shapes-Holiday-Shopping-With-Promo-Codes-And-Influencers-In-The-Lead-REPORT-100x100.png)
![Reach Dethrones Engagement Rate In Influencer Marketing Success [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Reach-Dethrones-Engagement-Rate-In-Influencer-Marketing-Success-REPORT-400x240.png)
![Reach Dethrones Engagement Rate In Influencer Marketing Success [REPORT]](https://www.netinfluencer.com/wp-content/uploads/2024/10/Reach-Dethrones-Engagement-Rate-In-Influencer-Marketing-Success-REPORT-100x100.png)
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