Latest News
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Commentary
Influencer Marketing Campaigns Favor Long-Term Partnerships Over One-Time Engagements
January 30, 2025Global influencer marketing agency Famesters has released its annual industry report that highlights the changing nature...
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Influencer
Jake, Logan Paul Tease Mystery Project With HBO Max
January 30, 2025Social media stars Jake and Logan Paul have announced a March 27 collaboration with HBO Max,...
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Commentary
Creator Economy Takes Center Stage At NAB Show 2025 With Dhar Mann, Expanded Creator Lab
January 29, 2025The NAB Show has announced Dhar Mann, Forbes' Top Creator of 2024, as a featured speaker...
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Commentary
Content Creation Now Seen As Legitimate Business, Report Finds
January 29, 2025Major financial institutions are beginning to recognize creators as small business owners, with Visa leading corporate...
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Platform
Threads Tests Built-in Spoiler Tags, Post Templates
January 29, 2025Meta's Threads platform is testing new features that include text-blocking spoiler tags and customizable post templates,...
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Brand
Travel Media Brand Matador Network Seeks Broader Influence With Creator Podcast Launch
January 29, 2025Matador Network, a travel media company with over 16 million social media followers, introduced “CREATOR, The...
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Strategy
White House Shake-up Gives Content Creators Front Row Seat
January 29, 2025The White House is implementing structural changes to its press briefing operations, creating a dedicated first-row...
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Platform
Trump Says Microsoft Makes Second Attempt To Buy TikTok U.S.
January 29, 2025Microsoft Corporation has entered discussions to acquire TikTok U.S., according to President Donald Trump, marking the...
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Technology
#paid Unveils New Snapchat Integration To Enhance Creator-Brand Connections
January 29, 2025Creator marketing platform #paid has announced an expanded partnership with Snap Inc., introducing a new integration...
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Commentary
Creators Legal: Simplifying Legal Protection For Content Professionals
January 29, 2025“We talk to a lot of different companies that say legal seems to be the most...
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Brand
Aston Martin Aramco Selects TikTok Creators For Dream F1 Job
January 28, 2025Aston Martin Aramco Formula One Team has announced five content creators as winners of its Creator...
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Influencer
Alex Cooper Moves ‘Call Her Daddy’ Video Episodes To YouTube
January 28, 2025Alex Cooper has announced the migration of "Call Her Daddy" video episodes from Spotify to YouTube...
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Talent Collectives
Shine Talent Group Marks Second Acquisition To Expand Influencer Roster
January 28, 2025Shine Talent Group has announced its acquisition of Spark Talent Group, marking its second strategic purchase...
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Agency
Creating New Pathways In Sports Marketing: Noah Schwartz’s Vision For Touch Grass Sports
January 28, 2025"I identified this white space between professional athletes and content creators in sports," explains Noah Schwartz,...
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Technology
From Excel Hell to Automation Heaven: How Aux Mode is Reshaping Content Monetization
January 27, 2025"If you can automate a process, you're going to be able to scale your company a...
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Commentary
The Creator Economy In 2025: Perspectives From Industry Leaders And Stakeholders
January 27, 2025There is certainly no shortage of optimism as far as the creator economy in 2025 is...
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Platform
Superfy: Gen Z’s Go-To Platform For Real-Time Q&As
January 27, 2025Gen Z users are steering clear of traditional search engines and Q&A forums in favor of...
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Platform
Oracle Reportedly Eyes TikTok Stake
January 27, 2025Oracle Corp. is reportedly in talks with the Trump administration about acquiring a stake in TikTok's...
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Brand
World’s Second-Fastest Growing Restaurant Brand Seeks Influencer Marketing Help For Global Expansion
January 27, 2025Jollibee Group, named one of TIME Magazine's World's Best Companies in 2023, announced an opening for...
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Platform
Content Vanishing, Livestreams Missing: U.S. TikTok Users Report Strange Changes Post-App Revival
January 27, 2025U.S. TikTok users have reported significant changes in the app’s content moderation and feature availability following...
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