Latest News
-
Influencer
Inside The First Reality Show Exclusively For Filipino Digital Creators With A Grand Prize
December 10, 2024A new reality competition show aims to identify top Filipino digital talent by testing social media...
-
Platform
TikTok Claims Its U.S. Ban Would Disrupt Global Service For Millions Outside America
December 10, 2024ByteDance and TikTok filed an emergency motion on December 9 with the U.S. Court of Appeals...
-
Influencer
Call Her Daddy Host Alex Cooper Launches Hydration Brand To Compete With PRIME, Gatorade
December 10, 2024Alex Cooper, host of the second most popular video podcast on Spotify in 2024, is entering...
-
Agency
Upside Down Talent: Meet The Agency Disrupting Creator Management By Empowering Creators
December 10, 2024Graham James believes the traditional talent management model is broken. After years of watching large talent...
-
Commentary
How Casual Conversations Became Breaking News: The Rising Power Of Social Media Journalists
December 9, 2024Social media influencers are emerging as significant news sources for American adults, according to an article...
-
Platform
U.S. Federal Appeals Court Upholds TikTok Ban Law
December 9, 2024On December 6, the U.S. Court of Appeals for the District of Columbia Circuit unanimously upheld...
-
Technology
The Cirqle: Driving Creator Marketing Through Data-Driven Performance
December 9, 2024When brands collaborate with creators, they often struggle to measure true business impact beyond likes and...
-
Influencer
W Family: Blending Humor And Heart To Create Edutaining YouTube Content
December 9, 2024With 5.6 million subscribers and counting, James and Erika Wallace have transformed their everyday family life...
-
Brand
How E-Commerce Platform Alively Reshapes Wellness Through Data And Creator Partnerships
December 9, 2024After a decade as a leading voice in the vacation rental industry and publishing a Wall...
-
Agency
Acast Acquires Female-Founded Wonder Media Network to Empower Advertisers, Expand U.S. Operations
December 6, 2024Independent podcast company Acast has announced the acquisition of Wonder Media Network (WMN), a creative studio...
-
Commentary
How Travel Influencers Have Reshaped The Tourism Industry In The Last Few Years [REPORT]
December 6, 2024RX has released a new report, “The Power of Influencer,” citing multiple studies and sources to...
-
Brand
Insulated Containers Brand Thermos Taps Micro Influencers For New Campaign
December 6, 2024Thermos L.L.C., a 120-year-old insulated container manufacturer, has launched the “Care Campaign,” an integrated marketing initiative...
-
Technology
Cameo Opens Platform To Everyone After Years Of Exclusivity, Welcoming 31,000 Creators
December 6, 2024Cameo, the personalized video message marketplace, reports that 31,000 new creators have joined its platform in...
-
Commentary
TikTok’s Impact On Holiday Shopping: MGH Survey Indicates Early Consumer Shifts
December 6, 2024A new MGH survey reveals how TikTok shapes consumer holiday shopping patterns, with many users finding...
-
Influencer
Gaming Creator Turned Entrepreneur MeganPlays Shares The Content Strategy Behind Her Meteoric Rise
December 6, 2024When Megan “MeganPlays” Letter set up her laptop to record gaming videos in her college dorm...
-
Agency
NeoReach Announces Influencers.com Acquisition, Blueberry AI Partnership To Enhance Creator Monetization
December 5, 2024Influencer marketing agency NeoReach has acquired Influencers.com and formed a strategic partnership with Blueberry AI to...
-
Commentary
Fohr’s 2025 Beauty Predictions: ‘Unexpected’ To Dethrone ‘Authenticity’ As Industry Buzzword
December 5, 2024Influencer marketing agency Fohr predicts that "unexpected" will replace "authenticity" as the dominant theme in beauty...
-
Influencer
Peet Montzingo Breaks Down His Steep Path To Social Media Stardom And Advocacy
December 5, 2024With creativity and humor, Peet Montzingo transforms perspectives on disability rights and paranormal exploration into compelling...
-
Technology
How Lionize’s AI-Powered Platform Makes Influencer Marketing More Efficient
December 5, 2024As co-founder and CEO of Lionize, Chris Buetti has built an AI-powered platform that makes influencer...
-
Influencer
How “Real Life Wizard” Xavier Mortimer Cracked The Code Of Social Media Magic
December 5, 2024With social media platforms reshaping entertainment, French magician Xavier Mortimer, aka the “Real Life Wizard,” has...