Latest News
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Commentary
Influencers Cash In On Lies And Misinformation As Algorithms Amplify False Claims
September 11, 2024A new book by researcher Renée DiResta sheds light on how social media influencers can shape...
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Commentary
Webby Awards Introduces “Creators,” “Brand Of The Year” Categories, Expands “Video & Film” For 29th Annual Event
September 11, 2024The Webby Awards, dubbed "the Internet's highest honor" by The New York Times, is launching its...
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Agency
The Digital Dept. Debuts BRANDEdit Influencer Showroom At New York Fashion Week
September 11, 2024The Digital Dept., a subsidiary of Dolphin, is introducing its BRANDEdit Influencer Showroom to New York...
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Technology
COY Creator: A ‘Business-In-A-Box’ Platform Helping Creators Escape Platform Dependence
September 11, 2024Creator startup COY Creator aims to give content creators complete ownership of their data and distribution...
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Technology
Atmosfy Rolls Out Instant Experience Mapping Feature
September 11, 2024Atmosfy, a social media platform that shares experiences, has launched an instant experience mapping feature. The...
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Technology
Inside Spotter’s New $7.4M Raise And Funding Model Taking YouTube By Storm
September 11, 2024Spotter, a startup specializing in creator financing and AI tools, has secured an additional $7.4 million...
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Commentary
Election Year Shakeup: Why Consumers Are Seeing More Political Content From Influencers [REPORT]
September 11, 2024A new survey by Collective Voice reveals that 61% of consumers have noticed increased election-related content...
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Technology
SARAL Levels The Playing Field For Emerging Brands In Influencer Marketing
September 11, 2024The influencer marketing gold rush has left many small brands in the dust, struggling to compete...
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Technology
FamFluence CEO Jim Silver, SVP Alexa Vogue Share Vision For Family-Oriented Influencer Marketing
September 11, 2024FamFluence Talent Management is a creator agency that exclusively represents family-focused influencers. Led by CEO Jim...
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Influencer
Former “Love Island” Contestant Turned Influencer Molly-Mae Hague Is Launching Her Fashion Brand “Maebe”
September 10, 2024Molly-Mae Hague, a 25-year-old influencer and former 'Love Island' contestant, will launch her new fashion brand,...
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Technology
Solana Creator Platform DRiP Secures $8M In Funding To Drive Creator Earnings
September 10, 2024DRiP, a decentralized creator platform built on the Solana blockchain, has raised $8 million in a...
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Technology
Gen.video Launches ParntrUP, Acquires UGC Platform Bounty To Enhance Creator Commerce
September 10, 2024Influencer marketing company gen.video has officially launched partnrUP, a content collaboration platform, and acquired Bounty, a...
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Brand
TikTok Joins Washington Capitals As Official Partner: Logo To Feature On Road Jerseys For 50th Anniversary
September 10, 2024TikTok and Monumental Sports & Entertainment (MSE) announced a multiyear partnership, making TikTok an official partner...
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Commentary
28% Of U.S. Creators Tapped For Political Content: Is This The ‘Influencer Election’? [REPORT]
September 10, 2024A new study by global creator agency Billion Dollar Boy, which surveyed over 4,000 consumers and...
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Influencer
MostlyLuca Reveals How He Went From Lip-Syncing Videos On TikTok To Full-Time Content Creation
September 10, 2024Luca Schaefer-Charlton never expected his seventh-grade lip-syncing videos to lead anywhere. Now, at 20, he's juggling...
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Brand
Why Travel Brand Lost In Is Snapping Up Travelgram And Other Social Accounts
September 9, 2024Lost In, a travel media brand led by former Jukin Media executives, is expanding its digital...
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Brand
This Chicago Startup Is Taking On The Structural Disadvantages Of Sports Betting
September 9, 2024DubClub, a Chicago-based startup founded in 2021, addresses the information asymmetry in sports betting by connecting...
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Platform
YouTube Announces New AI Tools That Put Creators In Control Of Their Likeness
September 9, 2024YouTube is developing new technologies to help creators manage AI-generated content that uses their likeness, addressing...
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Technology
Linqia’s Creator Council: Connecting Creators And Brands Through Data Insights
September 9, 2024Influencer marketing agency Linqia is launching Creator Council, a new offering to enhance collaboration between brands...
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Influencer
Banks Tap Social Media Influencers To Fight Biden’s Banking Reforms
September 9, 2024The Consumer Bankers Association (CBA) is leveraging social media influencers to counter the Biden administration's proposed...
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