Latest News
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Platform
Instagram Brings Creator Lab To India With 3 New Features For Creators
September 2, 2024Instagram has launched its Creator Lab in India, introducing three new features to enhance user engagement...
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Influencer
CAA Signs TikTok Star TooTurntTony As His Ice Tea Brand And Viral Content Go Mainstream
September 2, 2024Creative Artists Agency (CAA) has signed Anthony “Tony” Dawson, better known as TooTurntTony, for representation. Dawson,...
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Agency
Under Armour’s Neeraj Chopra Campaign: The ‘Zidd For More’ Of The Apparel Market
September 2, 2024Under Armour's recent "ZIDD FOR MORE" campaign, featuring Olympic gold medalist Neeraj Chopra, has achieved significant...
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Platform
YouTube’s Olympic Triumph: How 850M Viewers Devoured Paris 2024 Content
September 2, 2024YouTube reports significant viewership for the Olympic Games Paris 2024, with over 850 million unique viewers...
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Platform
TikTok’s Algorithm Gets A Makeover: 3 Ways You Can Now Influence Your Feed
September 2, 2024TikTok has introduced new features allowing users to fine-tune their content preferences, offering greater control over...
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Platform
Apple AI Bot Blocked: Top News Sites Say No To Data Scraping
September 2, 2024In recent months, several major news organizations have opted to block Apple’s data collection efforts for...
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Strategy
Invite-Only Niimbus Conference Unites Influencer Marketing Execs For Strategic Solutions
September 2, 2024In an industry known for its quick growth and flashy spectacles, one veteran marketer is betting...
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Technology
How GetResponse Is Empowering The Podcast Industry In 2024, According To Their New Brand Evangelist
September 2, 2024Email marketing might seem old-school, but it's returning to the creator economy. As TikToks and podcasters...
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Technology
Minisocial’s Playbook: Using Micro-Influencers And UGC To Drive Brand Engagement
September 2, 2024Micro-influencers are becoming essential to modern marketing strategies, and Kirsten Baumberger’s minisocial is leading the charge. ...
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Strategy
What’s Next For The Creator Economy? Collective Voice’s Clair Sidman Weighs In On Key White House Conference Takeaways
August 30, 2024The creator economy is no longer just a niche corner of the internet — it's reshaping...
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Platform
YouTube Rolls Out Courses For Creators To Offer In-Depth Learning Programs
August 29, 2024YouTube has unveiled Courses, a new feature allowing creators to offer structured, multi-lesson learning programs. The...
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Brand
FEC Punts On Influencer Rules – How Campaigns Are Exploiting This Massive Loophole
August 29, 2024Political campaigns increasingly leverage social media influencers to promote candidates, exploiting a regulatory gap in campaign...
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Platform
Meta and Spotify’s New Collaboration Could Shake Up Music Discovery On Instagram
August 29, 2024Meta and Spotify are reportedly developing a new feature allowing continuous music sharing on Instagram. According...
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Technology
Why Nebula Is Raising Prices For New Subscribers — And What It Means For Existing Members
August 29, 2024Nebula, the creator-owned streaming platform, announced its first price increase since launching as a standalone service...
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Platform
Snapchat Teams Up With Experts To Address Digital Safety In Schools
August 29, 2024As part of its back-to-school initiative, Snapchat is launching new tools and resources for educators. The...
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Influencer
Travel Brands Are Going Viral On Social Media – Here’s The Surprising Strategy Behind Their Success
August 29, 2024Travel companies are adopting creator-style strategies on social media platforms to build communities rather than accumulate...
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Technology
This AI Startup’s Memes Went Viral. Now It’s Raised $19M For Something Much Bigger
August 28, 2024Viggle AI, a Canadian startup behind recent viral memes featuring rapper Lil Yachty, has secured $19...
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Technology
Meta Phases Out AR Creator Platform Spark, Creators Voice Concerns
August 28, 2024Meta announced plans to shut down its Meta Spark platform for third-party augmented reality (AR) tools...
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Brand
Kelce Brothers Strike $100M Deal With Amazon’s Wondery For ‘New Heights’ Podcast Expansion
August 28, 2024Amazon's Wondery announced a deal with NFL stars Jason and Travis Kelce for their popular podcast,...
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Technology
Mavely Hits $675M+ GMV Run Rate, $37M+ Creator Payouts
August 28, 2024Everyday influencer platform Mavely has reported major growth milestones in the first half of 2024. The...
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