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Brand
McDonald’s Taps Social Media Sensation Kai Cenat For Chicken Big Mac Face-Off
October 8, 2024McDonald's Corporation has unveiled the Chicken Big Mac, a variation on its iconic Big Mac sandwich...
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Commentary
58% of Gen Z Trust Local Influencers For Gift Ideas [REPORT]
October 8, 2024A new study by everyday influencer platform Mavely reveals that 58% of Gen Z consumers trust...
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Commentary
Political Campaign Expert Ryan Davis Aims To Mobilize 1,000 Creators For Kamala Harris Campaign
October 8, 2024Ryan Davis, a veteran of digital political campaigns and co-founder of creator marketing agency People First,...
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Brand
YouTube Stars Sidemen, Paramount Team Up For A Shell-Shocking Surprise For Ninja Turtle Fans
October 8, 2024Paramount Consumer Products and Experiences UK partnered with YouTube group The Sidemen to launch a new...
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Technology
Pixability Unveils GenAI Tool To Crack YouTube’s Advertising Code
October 8, 2024Pixability, a company specializing in AI-driven contextual targeting and brand suitability on YouTube and CTV, is...
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Platform
TikTok Introduces New Advertising Solutions To Help Brands Boost Business Results
October 8, 2024TikTok has unveiled automated solutions, enhanced measurement capabilities, and privacy technologies designed to streamline campaign creation...
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Technology
iKala KOL Radar Hits Major Milestone In Global Influencer Marketing
October 8, 2024iKala, a Taiwan-based AI solutions provider, announced that its AI-powered influencer marketing platform, KOL Radar, now...
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Brand
Volvik Taps Golf Influencer Coach Rusty To Aid Breast Cancer Research
October 8, 2024Volvik USA, Inc., a golf ball manufacturer, announced a collaboration with social media influencer Ryan Rustand,...
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Brand
From Interest Rates To Instagram: Why The Bank Of England Is Embracing Social Media
October 8, 2024The Bank of England (BOE) is expanding its communication strategy to reach younger audiences through social...
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Platform
Meta Unveils Movie Gen Model To Turn Instagram Users Into AI Filmmakers
October 8, 2024Meta has introduced Movie Gen, a new suite of AI models designed to transform video creation...
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Platform
Texas AG Sues TikTok For Violating Minors’ Online Safety And Privacy
October 8, 2024Texas Attorney General Ken Paxton filed a lawsuit against TikTok on October 3, alleging violations of...
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Brand
Kamala Harris Tackles Sexual Abuse, Women’s Empowerment On “Call Her Daddy” Podcast
October 8, 2024Vice President Kamala Harris appeared on Alex Cooper’s popular “Call Her Daddy” podcast on October 7,...
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Commentary
Empowering Future Creators: UTSA’s New Degree & YouTube’s Programs, With Insights
October 8, 2024The University of Texas at San Antonio (UTSA) has introduced a new degree in Digital Media...
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Brand
LA Gear Taps Thece To Launch Retro Gaming Challenge
October 8, 2024LA Gear is stepping back into the spotlight with a nostalgic twist, leveraging the power of...
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Commentary
Sustainability And Social Media: Gen Z’s Holiday Shopping Priorities And What Experts Think
October 7, 2024Gen Z is reshaping holiday shopping and companies must adapt to new technologies and marketing strategies...
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Commentary
Influencers Control The Narrative: Experts On Gen Z’s Shift To Social Media Search
October 7, 2024Gen Z is increasingly using social media platforms like TikTok and Instagram for searching, favoring these...
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Strategy
Creator Economy Legal Guardian Tyler Chou Exposes Legal Pitfalls Creators Must Avoid
October 7, 2024Tyler Chou, founder and CEO of Tyler Chou Law for Creators, is leveraging her 16-year Hollywood...
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Influencer
Meet Rachel Botterill, The Influencer Breaking Beauty Standards In Health Advocacy
October 7, 2024Rachel Botterill is a 35-year-old West Sussex, UK content creator who balances her day job as...
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Influencer
Eric “PointCrow” Morino Reveals The Unconventional Strategy Behind His Streaming Success
October 7, 2024Eric “PointCrow” Morino turns video games inside out, transforming familiar titles into spectacles of creative chaos. ...
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Technology
Later’s Dream Team: Industry Veteran Assumes Top Role, Seasoned Exec Climbs The Ranks
October 4, 2024Influencer marketing and social media management solutions provider Later announced two key executive appointments, bolstering its...
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