Latest News
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Brand
Virtual Influencer Or Ethical Misstep? SheerLuxe’s AI Experiment Loses Thousands Of Followers
July 22, 2024SheerLuxe, a popular UK lifestyle and fashion magazine, faces backlash after introducing an AI-generated "fashion and...
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Technology
OverSubscribe CEO Peter Yang Explains Why Fans Make The “Friendliest Investors” For Content Creators
July 22, 2024Bridging Silicon Valley innovation with Wall Street finance, New York-based startup OverSubscribe is refining the concept...
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Platform
Pinterest’s New Feature Backed By Avril Lavigne, Tierra Whack Builds On Growing Trend Gen Z Is Obsessed With
July 22, 2024On June 25, Pinterest launched its "Board Sharing" feature to capitalize on the rising "mecore" trend....
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Technology
Web3 Meets Memes: How The STIX-CREATOR Partnership Plans To Onboard 30M Users To Crypto
July 22, 2024Web3 platform STIX announced a partnership with CREATOR to bring meme-based crypto engagement to a potential...
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Commentary
Instagram’s Effect On Teen Well-Being: Researchers Get First-Ever Look At User Data
July 19, 2024Meta and the Center for Open Science (COS) announced a new pilot program that will offer...
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Influencer
Ulta Beauty Doubles Down On Divi, Influencer Hair Care Brand That Hit $33M In First Year
July 19, 2024Ulta Beauty is expanding its partnership with Divi, a hair care brand founded by lifestyle influencer...
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Agency
Tech Meets Talent: The Acquisition Reshaping India’s Creator Ecosystem
July 19, 2024Collective Artists Network, India's leading new media entity focused on pop culture, has acquired Galleri5, an...
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Commentary
[REPORT] Video Killed The Photo Star: The Content Type Over 50% Of Influencers Are Embracing
July 19, 2024IZEA has released its annual study to provide insights for marketing partners, educate decision-makers on social...
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Brand
Las Vegas’s Secret Influencer Army: 100+ Paid To Hype Sin City
July 19, 2024The Las Vegas Convention and Visitors Authority (LVCVA) has contracted over 240 influencers since January 2022,...
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Commentary
Research Shows These 3 U.S. States Are Top Influencer Havens
July 19, 2024A new study by QR Code Generator, cited by Valdosta Today, reveals that Arizona, Oklahoma, and...
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Commentary
Researchers Uncover TikTok’s Role In Promoting Extremist Party To German Youth
July 18, 2024A new study by nonprofit organization AI Forensics and European think tank Interface reveals that TikTok's...
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Platform
YouTube Creators Blindsided: Billions Of Views Fueling AI Without Permission
July 18, 2024A new investigation reveals that major tech companies have used content from thousands of YouTube videos...
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Commentary
[REPORT] Creative Content Reigns Supreme: The Factor Behind Nearly 50% Of Sales Lift
July 18, 2024NCSolutions (NCS) has released new research highlighting the impact of creative content on advertising effectiveness and...
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Brand
2,000+ Brands, One Platform: Binghamton’s New Approach To Student-Athlete NIL Success
July 18, 2024Binghamton University’s Division of Athletics announced a partnership with MOGL as its exclusive NIL (Name, Image,...
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Commentary
[REPORT] 61% Of Zillennials Say Their Generation Defines Them: What This Means For Marketers
July 18, 2024A new report from PYMNTS Intelligence, titled "Generation Zillennial: How They Shop," defines zillennials as consumers...
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Platform
Eventbrite Teams Up With TikTok To Boost Local And Independent Event Creators
July 18, 2024TikTok announced a partnership with Eventbrite, the global events marketplace. This partnership enables event creators to...
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Platform
YouTube’s Community Spaces: The Missing Link For Creator-Fan Dialogue?
July 18, 2024According to creator economy expert Lindsey Gamble, YouTube has begun beta testing a new “Community Spaces”...
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Platform
TikTok’s Surprise Partner: The UK Agency That Beat Global Giants
July 18, 2024TikTok has named SHOUT by UniTaskr as its first 'TikTok Agency Marketing Partner' in the UK,...
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Agency
NIL For All: Influxer’s Kendra Eidam Explains The Company’s Mission To Standardize College Athlete Branding
July 18, 2024In the digital age, college sports have become commonly associated with the concept of Name, Image,...
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Commentary
[REPORT] 73% Of Consumers Look To Creators For Purchase Decisions: The Rise Of Everyday Experts
July 18, 2024A new report from Stripe Theory reveals a significant shift in influencer marketing. The study, conducted...