Latest News
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Brand
40 Pieces Under $100: How This Fashion Influencer Made Luxury Travel Style Affordable
July 15, 2024TikTok fashion influencer Lauren Wolfe has partnered with women's clothing brand 12th Tribe to launch a...
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Commentary
The Hidden Reach Of Snapchat: What VideoAmp Integration Reveals About Gen Z
July 15, 2024Snap announced a partnership with media measurement company VideoAmp, offering new insights into Snapchat's user base...
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Commentary
[REPORT] Top 3 Factors That Make Canadians Trust Influencer Recommendations
July 15, 2024A new report by IZEA Worldwide reveals the key factors that drive trust in influencer marketing...
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Platform
“Not Gonna Lie” App Faces $5M Truth Bomb: FTC Cracks Down On Teen Targeting On Social Media
July 15, 2024On July 9, the Federal Trade Commission (FTC) ordered “Not Gonna Lie” (NGL), an anonymous messaging...
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Platform
Daily TikTok Usage Dips To 51 Minutes – What’s Causing Users To Step Back?
July 15, 2024TikTok is experiencing a slight decline in daily usage and a shift in user demographics, according...
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Technology
Chris Harrington Appointed CEO Of CreatorIQ: What The SaaS Veteran Brings To Creator Marketing
July 15, 2024CreatorIQ, a provider of creator marketing software for global brands and agencies, has named Chris Harrington...
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Platform
TikTok’s Project Clover: 150M+ European Users Are Getting A Major Privacy Upgrade
July 15, 2024TikTok announced significant progress on “Project Clover,” its initiative to enhance data security for over 150...
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Technology
What’s A Link In Bio Tool? And What Should You Look For In One?
July 14, 2024Whether you’re a brand or a creator, you’ve probably run into this problem at least once:...
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Commentary
European Trade Bodies United: What This Means For The Future Of Influencer Marketing
July 13, 2024In late May, several European creator economy trade associations formed the European Influencer Marketing Alliance (EIMA)...
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Influencer
Content Creator Mathilda Högberg Opens Up About Her Decade-Long Online Journey
July 12, 2024Swedish content creator and member of HypeFactory's Talent Management team Mathilda Högberg has built a decade-long...
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Platform
Comments, On: What Spotify’s Latest Move Means For Podcast Creators
July 12, 2024Spotify announced a new “Comments” feature for podcasts and launched a mobile app for podcast creators...
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Agency
How One Woman’s Vision Is Transforming The Lives Of Young Influencers: Jessica Henig Approach To Talent Management
July 12, 2024Jessica Henig, Founder and CEO of Unlocked Branding, is leveraging her 15 years of experience in...
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Brand
From Fashion To Flights: Marketing Whiz Lands Major Travel Industry Role As Head Of Influencer Marketing
July 12, 2024Trending Travel – a UK-based travel media firm specializing in developing partnerships and media campaigns with...
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Commentary
New TikTok Threat: AI-Generated Political Hoaxes Rack Up Hundreds Of Millions Of Views
July 12, 2024A network of TikTok accounts using AI-generated voiceovers to spread political misinformation has amassed over 380...
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Commentary
[REPORT] 5 Key Factors Experts Say Make Or Break Influencer Partnerships
July 12, 2024A new study by researchers from the International School of Management, “Decision-making factors for responsible, consumer-focused...
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Talent Collectives
Mushroom Connect Joins AiMCO’s 100+ Influencer Marketing Partners
July 12, 2024Mushroom Group's newly launched talent management and partnerships agency, Mushroom Connect, has joined the Australian Influencer...
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Technology
This AI Video App Used By 10M+ Creators Globally Just Raised $60M
July 11, 2024Captions, an AI-powered video creation startup, announced a $60 million Series C funding round led by...
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Influencer
Content Creator Caroline Gleich’s Congressional Run Exposes Outdated Laws?
July 11, 2024Caroline Gleich, a professional ski mountaineer and online content creator running for U.S. Senate in Utah,...
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Brand
How 26 Gen Z Influencers Are Giving NATO A Makeover
July 11, 2024The North Atlantic Treaty Organization (NATO) has turned to social media influencers to connect with younger...
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Influencer
Hasan Minhaj Makes Surprising Comeback: Why He’s Grilling Politicians On YouTube
July 11, 2024Comedian and political commentator Hasan Minhaj is launching a new YouTube series, "Hasan Minhaj Doesn't Know,"...
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