Latest News
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Strategy
Do Creators Really Influence Consumer Buying Habits? More Than 1,000 Followers Answer Survey
April 19, 2024NeoReach, an influencer marketing platform, has released a report titled “Swipe to Buy 2024: How Creators...
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Platform
TikTok’s Taking “Notes,” Quietly Rolling Out Instagram Rival App In Australia, Canada
April 19, 2024TikTok has launched its new photo and text-sharing app, “Notes,” in Australia and Canada. The app...
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Influencer
Rylie Shaw: A Champion Athlete Motivating Millions With A Sincere Creative Approach
April 18, 2024In a niche saturated with personal training courses and consulting services, Rylie Shaw's approach stands out:...
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Influencer
Meet The Influencers Who Are Putting Pokemon Cards Back On The Map
April 18, 2024Though Pokemon is viewed as a staple franchise within 90s popular culture, it seems that it’s...
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Strategy
Inside Indian Ruling Party’s Social Media Strategy To Curry Favor With Gen Z Voters
April 18, 2024As India’s multi-phase national election begins on April 19, political parties will target the nation’s massive...
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Platform
All You Need To Know About Snapchat’s New Generative AI Watermarking
April 18, 2024Snapchat has unveiled new transparency measures for AI-generated content. The popular messaging app has announced it...
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Brand
Twitch Just Announced Which 10+ Streamers Are Bringing TwitchCon Europe To Life
April 18, 2024Twitch has unveiled the featured creators attending TwitchCon Europe 2024 in Rotterdam. The two-day live-streaming event...
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Agency
This Top UK Talent Agency Just Nabbed 5 TikTok Stars With Over 6M Followers Combined
April 18, 2024UK talent agency YMU, managing names like Simon Cowell and Claudia Winkleman, has enriched its global...
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Commentary
Brands’ Need For Content Hits Record High Despite Fewer Influencer Partnerships, New Study Shows
April 18, 2024Market research company eMarketer has released a new report titled “The State of Influencer-Brand Deals 2024,”...
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Influencer
This 15-Year-Old Colombian-American Creator Finds Early Success On TikTok
April 18, 2024Isabella Escudero, a young content creator from Florida, is making waves on TikTok with her engaging...
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Brand
Thinkific’s The Leap Platform Harnesses AI To Streamline Creator Monetization And Unleash Entrepreneurial Potential
April 18, 2024For content creators worldwide, one challenge has remained persistent – converting creative passion into sustainable income....
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Influencer
Top 10 Most Popular Christian Podcasts
April 17, 2024The podcast market is seeing significant growth in the religion category, with 15% of all podcasts...
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Brand
The $12 Pizza A 16 Million-Follower TikTok Star Co-Created With Pizza Hut
April 17, 2024Pizza Hut has announced a partnership with social media influencer Keith Lee to launch the FamiLEE...
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Platform
“Shop With A Friend” In Amazon’s Newest Venture With Celebs And Creators
April 17, 2024Amazon has introduced a new interactive shopping channel that enables customers to shop with creators and...
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Brand
CAA Signed Multi-Talented TikTok Sensation With 2.5 Million Followers
April 17, 2024Creative Artists Agency (CAA) signed Sarah Lugor (@shreksdumpster), a multi-faceted content creator boasting over 2.5 million...
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Brand
Clothing Brand Taps Influencer Moms To Celebrate Mother’s Day Through Fashion, Charity
April 17, 2024Women’s clothing brand Z SUPPLY has announced the launch of a Mother’s Day campaign. The “To...
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Commentary
TikTok Reveals Key Ingredient for Brands To Tap Into Massive Bilingual Audience
April 17, 2024A new study from TikTok and NRG highlights the effectiveness of incorporating Spanish-language elements into advertising...
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Influencer
Finance Bro: The Business Philosophy And Framework For Content Creation
April 16, 2024Leveraging a unique perspective that blends data-based strategies, and theories refined through trial and error, Finance...
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Brand
The End Of An Era? Fashion House Revolve Rethinks Coachella Camps And Influencer Trips
April 16, 2024Revolve once made an all-in bet on influencer marketing and scored big. Known for its influencer...
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Platform
You Asked, They Listened: YouTube Music Unveils 3 Big Podcast Upgrades
April 16, 2024YouTube Music is actively incorporating user feedback to enhance its podcast experience, a team member revealed...