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Williams Sonoma Teams Up With Faith Hill, Jack Black, And Other Celebs & Influencers To Raise Millions For Hungry Kids In America

Williams Sonoma has launched its annual Tools for Change fundraising program, benefiting No Kid Hungry. This marks a decade-long partnership that has raised over $16 million to combat childhood hunger in America.

The 2024 campaign introduces ten new limited-edition spatulas designed by celebrities and influencers, including Faith Hill, Jack Black, Cameron Diaz, and Terry Crews. Three popular designs from previous years are also being reintroduced.

“We are grateful to our celebrity and influencer partners, customers, vendors, and colleagues whose generous participation in our ‘Tools for Change’ campaign has had a tremendous impact on the success of our fundraising efforts over the years,” Williams Sonoma President Felix Carbullido stated in the announcement.

The company pledges to donate a portion of proceeds from each spatula sale to No Kid Hungry. Additionally, select food items, including a $34.95 cupcake decorating kit and an $18.95 pancake mix, will contribute to the fundraising effort.

Billy Shore, founder and executive chair of Share Our Strength, the organization behind No Kid Hungry, emphasized the campaign’s impact: “By helping to fund more kids getting school breakfast and summer meals, they’ve had an incredible impact toward ending childhood hunger together.”

Celebrity participants highlight the importance of the cause. Cameron Diaz noted, “When kids are nourished, they’re healthier, better able to learn and be their best selves in every aspect of life.” Terry Crews added, “It’s unacceptable that millions of kids are living with hunger, so I’m proud to use my voice and do my part.”

In addition to the four mentioned, the roster of celebrity designers for this year’s spatulas includes Jeff Bridges, Blake Shelton, Tan France, Stephen Colbert & Evie McGee Colbert, Joshua Weissman, Katie Lee Biegel, Andy Cohen, Valerie Bertinelli, and Kris Jenner.

Products from the 2024 Tools for Change program are now available online and at all Williams Sonoma retail locations while supplies last.

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David Adler is an entrepreneur and freelance blog post writer who enjoys writing about business, entrepreneurship, travel and the influencer marketing space.

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