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Influencer
How Alice Li Is Mastering the Beauty Content Game Online
September 21, 2024From a full-time Yale student to a marketing professional, Alice Li has balanced her academic and...
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Influencer
A Casting Producer’s Take On Content Creation: Interview With Jack Atkins
September 21, 2024A young creative chasing the Hollywood dream, Jack Atkins found initial success starring in the Netflix...
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Agency
Clark Influence GM Marie-Josée Cadorette Explains The Agency’s Value Beyond Creator Campaigns
September 20, 2024Clark Influence, an agency founded in Montreal seven years ago by Nicolas Bon and Vincent Bronner,...
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Brand
How Yummiland’s Influencer-Led Back-to-School Campaign Is Captivating 4-9-Year-Olds
September 20, 2024MGA Entertainment’s newest brand, Yummiland, is leveraging influencer partnerships to launch its Lip Gloss Dolls line,...
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Technology
Toronto Startup Motion Raises $30M To Revamp Ad Creation
September 20, 2024Toronto-based ad tech startup Motion has secured $30 million in Series B funding to expand its...
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Platform
Snap’s AR Gamble: Pay Devs To Find Use Cases For $99/Month Spectacles
September 20, 2024Snap Inc. announced its fifth-generation Spectacles augmented reality (AR) glasses, shifting focus to developer engagement rather...
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Influencer
MrBeast Responds To Backlash Over New Lunchables Competitor Brand Launched With Logan Paul, KSI
September 20, 2024Content creators MrBeast, Logan Paul, and KSI are entering the packaged lunch market with Lunchly. The...
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Agency
Ex-LADbible, Lidl Exec Maya Orr Launches ‘UK’s First Values-Led Influencer Agency’
September 20, 2024Maya Orr, former managing director at social-first creator agency Connect Management, has launched Big Name on...
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Technology
LoudCrowd CEO Gary Garofalo Reveals How To Turn Influencers Into ‘Profit Centers’ For Brands
September 20, 2024LoudCrowd is a software company specializing in influencer marketing and social commerce solutions. Led by CEO...
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Platform
YouTube Launches Hype To Enable Fans To Propel Smaller Creator To Stardom
September 19, 2024YouTube has introduced a new feature called Hype, designed to help emerging creators grow their channels...
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Technology
Logitech G, Streamlabs Introduce AI Game Highlighter To Revamp Live Streaming
September 19, 2024Logitech G announced the introduction of AI Game Highlighter, a new feature for its subsidiary Streamlabs...
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Platform
Snapchat Is Testing A ‘Simple’ App Redesign With Just Three Tabs
September 19, 2024Snapchat is rolling out a test version of its app to select users with a simplified...
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Influencer
Beast Games Contestants Sue MrBeast, Amazon Over Alleged Sexual Harassment, Mistreatment
September 19, 2024YouTuber MrBeast, Amazon, and associated production companies face legal action from contestants of the upcoming Beast...
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Agency
Aidem Agency CCO Marwan Guedamsi Explains How They Became TikTok’s Go-To Partner For Marketing In Western Europe
September 19, 2024TikTok’s explosive growth has left many brands scrambling to adapt, but Aidem Agency saw it coming. ...
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Platform
Spotify Podcast Head Sahar Elhabashi Announces Departure As Division Nears Full-Year Profitability
September 19, 2024Sahar Elhabashi, Spotify’s vice president and head of podcast business, will leave the streaming giant at...
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Influencer
The Real Story Behind Creator Youth Pastor Ryan’s Online Persona
September 19, 2024Ryan Kelly, known online as “Youth Pastor Ryan,” went from comedy stages to millions of followers...
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Brand
Circle To Bring USDC To Sony’s Creator-Focused Blockchain Project
September 18, 2024FinTech company Circle announced a collaboration with Sony Block Solutions Labs to integrate USD Coin (USDC)...
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Platform
Instagram Teen Accounts: Meta Rolls Out 6 Built-In Safeguards To Address Teenager Safety And Empower Parents
September 18, 2024Meta has introduced Instagram Teen Accounts, a new feature designed to enhance teenage users’ safety and...
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Technology
PodcastOne Secures Rights For ‘Fool Coverage’ Podcast With Beauty Influencers Manny MUA, Laura Lee
September 18, 2024LiveOne subsidiary PodcastOne acquired exclusive multi-year sales and distribution rights to “Fool Coverage with Manny MUA...
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Technology
Gushcloud Unveiled As One Of Google’s Partners For Creator Solutions In Southeast Asia
September 18, 2024Gushcloud, a global creator and AI-powered IP management company, has been selected as an initial partner...
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Brand
Expedia Launches Travel Shops, Taps 100+ Travel Influencers, Celebs To Curate Shoppable Storefronts
September 17, 2024Expedia Group has launched Travel Shops, a new feature that brings shoppable storefronts to the travel...
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Technology
SocialPubli Unveils New AI Tool That Takes Influencer Vetting To The Next Level
September 17, 2024Global influencer marketing agency SocialPubli has launched Brand Detector, an AI-powered tool designed to streamline influencer...
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Commentary
TikTok Ad Explosion: Research Shows Brands Are Getting 15X More Eyeballs Than On Facebook
September 17, 2024TikTok video ads generate 15 times more impressions than Facebook and Instagram Reels ads, according to...
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Technology
LTK Rolls Out Two Brand Solutions For Finding The Perfect Creator Match, Driving Investment
September 17, 2024Influencer marketing platform LTK has launched two new tools designed to enhance brand-creator collaborations and optimize...
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Platform
Why Spotify Is Throwing Millions At YouTubers Without Wanting Their Rights
September 17, 2024Spotify is making moves in digital content, offering seven-figure sums to YouTubers to upload videos on...
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