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Technology
Minisocial’s Playbook: Using Micro-Influencers And UGC To Drive Brand Engagement
September 2, 2024Micro-influencers are becoming essential to modern marketing strategies, and Kirsten Baumberger’s minisocial is leading the charge. ...
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Strategy
What’s Next For The Creator Economy? Collective Voice’s Clair Sidman Weighs In On Key White House Conference Takeaways
August 30, 2024The creator economy is no longer just a niche corner of the internet — it’s reshaping...
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Platform
YouTube Rolls Out Courses For Creators To Offer In-Depth Learning Programs
August 29, 2024YouTube has unveiled Courses, a new feature allowing creators to offer structured, multi-lesson learning programs. The...
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Brand
FEC Punts On Influencer Rules – How Campaigns Are Exploiting This Massive Loophole
August 29, 2024Political campaigns increasingly leverage social media influencers to promote candidates, exploiting a regulatory gap in campaign...
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Platform
Meta and Spotify’s New Collaboration Could Shake Up Music Discovery On Instagram
August 29, 2024Meta and Spotify are reportedly developing a new feature allowing continuous music sharing on Instagram. According...
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Technology
Why Nebula Is Raising Prices For New Subscribers — And What It Means For Existing Members
August 29, 2024Nebula, the creator-owned streaming platform, announced its first price increase since launching as a standalone service...
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Platform
Snapchat Teams Up With Experts To Address Digital Safety In Schools
August 29, 2024As part of its back-to-school initiative, Snapchat is launching new tools and resources for educators. The...
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Influencer
Travel Brands Are Going Viral On Social Media – Here’s The Surprising Strategy Behind Their Success
August 29, 2024Travel companies are adopting creator-style strategies on social media platforms to build communities rather than accumulate...
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Technology
This AI Startup’s Memes Went Viral. Now It’s Raised $19M For Something Much Bigger
August 28, 2024Viggle AI, a Canadian startup behind recent viral memes featuring rapper Lil Yachty, has secured $19...
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Technology
Meta Phases Out AR Creator Platform Spark, Creators Voice Concerns
August 28, 2024Meta announced plans to shut down its Meta Spark platform for third-party augmented reality (AR) tools...
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Brand
Kelce Brothers Strike $100M Deal With Amazon’s Wondery For ‘New Heights’ Podcast Expansion
August 28, 2024Amazon’s Wondery announced a deal with NFL stars Jason and Travis Kelce for their popular podcast,...
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Technology
Mavely Hits $675M+ GMV Run Rate, $37M+ Creator Payouts
August 28, 2024Everyday influencer platform Mavely has reported major growth milestones in the first half of 2024. The...
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Platform
Snapchat Rolls Out Native IPad Support After 13-Year Holdout
August 28, 2024Snapchat launched native support for iPad, as announced in Snap’s latest App Store release notes. This...
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Influencer
From Dental Assistant To Full-Time Content Creator: Bailey Mitchell’s 7-Month UGC Transformation
August 28, 2024In just seven months, Bailey Mitchell has transformed from a dental assistant in a small North...
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Influencer
Texas University Launches Degree In Digital Media Influence For Aspiring Creators
August 27, 2024The University of Texas at San Antonio (UTSA) has launched a bachelor’s degree program in digital...
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Platform
TikTok’s ‘Short ‘N Sweet’ Surprise: Sabrina Carpenter’s 19M Followers Are Getting An Exclusive Album Experience
August 27, 2024TikTok has launched a new in-app experience called “Short ‘N Sweet” to promote Sabrina Carpenter’s upcoming...
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Platform
Instagram Tests Flippable Digital Cards With QR Codes For Creators
August 27, 2024Instagram is testing new flippable digital profile cards for select creators, enhancing how they showcase profiles...
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Platform
TwitchCon San Diego Unveils 20+ Interactive Experiences
August 27, 2024Twitch announced more than 20 interactive experiences for its upcoming TwitchCon event in San Diego, scheduled...
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Platform
Meta And Snap To Showcase Next-Generation AR Glasses As Competition Heats Up
August 27, 2024Meta and Snap are preparing to unveil their latest augmented reality (AR) glasses in September, setting...
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Technology
How The AI-Powered CreatorTag Platform Drives Award-Winning Campaigns For Eleve Media
August 27, 2024Artificial intelligence is taking over influencer marketing, and India’s Eleve Media aims to be at the...
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Talent Collectives
Podimo Acquires Tonny Media: What It Means For Dutch Podcast Listeners
August 26, 2024Danish podcast and audiobook subscription service Podimo announced the acquisition of Dutch podcast production house Tonny...
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Platform
New YouTube Premium Features: ‘Jump Ahead’ AI Tool, Shorts Multitasking
August 26, 2024YouTube recently rolled out new features for its Premium subscribers – an AI-powered ‘Jump Ahead’ function...
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Technology
How SoSquared CEO Sam Royle Is Engineering Data-Driven Success In Influencer Marketing
August 26, 2024“Influencer marketing is a bit of an infant industry. And naturally, with all infant industries comes...
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Technology
LTK Rolls Out Advanced DM Customization And Weekly Payouts To Maximize Creator Revenue
August 23, 2024Creator commerce platform LTK introduced new features to enhance its LTK DM tool and accelerate commission...
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Platform
TikTok Forms Sub-Saharan African Safety Advisory Council Headed By 8 African Social Media Experts
August 23, 2024TikTok announced the formation of its first Sub-Saharan Africa (SSA) Safety Advisory Council, comprising eight independent...