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Commentary
European Trade Bodies United: What This Means For The Future Of Influencer Marketing
July 13, 2024In late May, several European creator economy trade associations formed the European Influencer Marketing Alliance (EIMA)...
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Influencer
Content Creator Mathilda Högberg Opens Up About Her Decade-Long Online Journey
July 12, 2024Swedish content creator and member of HypeFactory’s Talent Management team Mathilda Högberg has built a decade-long...
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Platform
Comments, On: What Spotify’s Latest Move Means For Podcast Creators
July 12, 2024Spotify announced a new “Comments” feature for podcasts and launched a mobile app for podcast creators...
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Agency
How One Woman’s Vision Is Transforming The Lives Of Young Influencers: Jessica Henig Approach To Talent Management
July 12, 2024Jessica Henig, Founder and CEO of Unlocked Branding, is leveraging her 15 years of experience in...
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Brand
From Fashion To Flights: Marketing Whiz Lands Major Travel Industry Role As Head Of Influencer Marketing
July 12, 2024Trending Travel – a UK-based travel media firm specializing in developing partnerships and media campaigns with...
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Commentary
New TikTok Threat: AI-Generated Political Hoaxes Rack Up Hundreds Of Millions Of Views
July 12, 2024A network of TikTok accounts using AI-generated voiceovers to spread political misinformation has amassed over 380...
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Commentary
[REPORT] 5 Key Factors Experts Say Make Or Break Influencer Partnerships
July 12, 2024A new study by researchers from the International School of Management, “Decision-making factors for responsible, consumer-focused...
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Talent Collectives
Mushroom Connect Joins AiMCO’s 100+ Influencer Marketing Partners
July 12, 2024Mushroom Group’s newly launched talent management and partnerships agency, Mushroom Connect, has joined the Australian Influencer...
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Technology
This AI Video App Used By 10M+ Creators Globally Just Raised $60M
July 11, 2024Captions, an AI-powered video creation startup, announced a $60 million Series C funding round led by...
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Influencer
Content Creator Caroline Gleich’s Congressional Run Exposes Outdated Laws?
July 11, 2024Caroline Gleich, a professional ski mountaineer and online content creator running for U.S. Senate in Utah,...
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Brand
How 26 Gen Z Influencers Are Giving NATO A Makeover
July 11, 2024The North Atlantic Treaty Organization (NATO) has turned to social media influencers to connect with younger...
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Influencer
Hasan Minhaj Makes Surprising Comeback: Why He’s Grilling Politicians On YouTube
July 11, 2024Comedian and political commentator Hasan Minhaj is launching a new YouTube series, “Hasan Minhaj Doesn’t Know,”...
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Brand
Turtle Conservation To Eco-Cruises: 9 Media Influencers Uncover Melaka’s Hidden Gems
July 11, 2024On Tuesday, Tourism Malaysia unveiled a four-day program for nine media influencers to explore Melaka’s diverse...
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Technology
This One-Click Solution Promises To End Podcast Ad Headaches
July 11, 2024Podscribe, a podcast advertising attribution platform, has unveiled an Automated Pixel Distribution Feature aimed at streamlining...
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Brand
Luggage Brand Away Taps Influencers, Celebrities For New Soft-Shell Suitcase Campaign
July 11, 2024Away, the American luggage company known for its hard-shell suitcases has launched a new soft-shell product...
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Brand
Williams Sonoma Teams Up With Faith Hill, Jack Black, And Other Celebs & Influencers To Raise Millions For Hungry Kids In America
July 11, 2024Williams Sonoma has launched its annual Tools for Change fundraising program, benefiting No Kid Hungry. This...
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Influencer
Influencer Kristi Howard Reveals Her Authentic Approach To Growing With Brands
July 11, 2024Content creator Kristi Howard is carving out a niche by sharing her life online, achieving success,...
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Agency
AI Meets LinkedIn: Why EasyGen Founder Ruben Hassid Is Betting On Business Networking
July 11, 2024The creator economy is undergoing major shifts, and a new player is charging forward by focusing...
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Brand
13k Brand Deals Later: The Secrets Behind Jake Rosen Entertainment’s Booming Talent Agency
July 11, 2024Jake Rosen Entertainment (JRE), helmed by its eponymous founder, Jake Rosen, has quietly transformed digital popularity...
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Platform
TikTok’s £1M Club: The 5 Key Benefits That Could Transform Brands’ Business
July 10, 2024TikTok Shop has unveiled a new program designed to boost merchant revenue on its platform. The...
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Platform
TikTok Media Buying Exam: The 2-Year Credential For Agencies To Prove Their Ad Expertise
July 10, 2024TikTok’s Media Buying Certification exam is a credential for digital marketers who want to demonstrate expertise...
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Brand
Curated Collections And No-Cap Commissions: Inside HSN’s Strategy To Win Over Creators And Shoppers
July 10, 2024HSN, a livestream shopping and video storytelling company, and impact.com have announced the launch of HSNfluencer,...
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Influencer
Behind The Scenes Of YouTube Success: Charlotte Dobre’s Multifaceted Approach To Content
July 10, 2024Charlotte Dobre, a versatile content creator, has made a name for herself in the digital entertainment...
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Technology
150M Downloads Per Year: The Growth Story Behind Kevin Jones’ Blue Wire Podcast Network
July 10, 2024Blue Wire, a sports-focused podcast network, has found success by catering to mid-tier content creators, challenging...
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Technology
Destream: The “Future Bank” For Content Creators With Its Own Financial Infrastructure
July 10, 2024Fintech startup destream is enticing the creator economy by offering innovative financial services for content creators....